Japanese art Audience in United States

Japanese art logo

Japanese art has an estimated audience of 13,153,359 people in United States. 49.8% are female, 50.2% are male, average age 28.7. Top regions: California, Texas, Florida. Top brand affinities: Goop, Grinch, Vocal harmony, Wok, Google Home.

The average Japanese art fan in United States is 28.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Grinch, Vocal harmony, with strongest over-indexing on Goop (16.12× the country average). Demographically, the Japanese art audience skews balanced with an average age of 28.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

Demographics of Japanese art fans

Demographic split for Japanese art audience in United States
MetricValue
Female49.8%
Male50.2%
Average age28.7
Estimated audience size13,153,359

Audience persona

The typical Japanese art fan in United States is balanced, around 28.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Japanese art in United States
RegionReachAffinity
California2,093,5931.45×
Texas1,285,5131.14×
Florida873,6030.98×
New York724,5210.99×
Illinois404,2990.92×
Georgia391,8140.97×
Washington387,1201.47×
Pennsylvania361,7840.82×
North Carolina355,5720.9×
Virginia353,0321.1×
Ohio333,9250.82×
Arizona323,2411.2×
Michigan288,8410.84×
Colorado275,0591.33×
New Jersey274,2340.82×
Tennessee264,9961×
Massachusetts229,4900.89×
Indiana209,0770.87×
Maryland197,0100.87×
Oregon194,2731.29×
Missouri191,3330.9×
Utah173,5441.47×
Alabama169,0000.92×
Nevada159,5271.25×
South Carolina156,7400.79×
Minnesota153,9170.82×
Wisconsin152,8210.77×
Hawaii145,2352.57×
Oklahoma144,9620.99×
Kentucky142,6650.87×
Louisiana128,5730.76×
Connecticut118,8950.9×
Kansas99,3600.96×
Arkansas93,8790.87×
Idaho81,7721.24×
Iowa79,3730.73×
New Mexico78,4431.19×
Mississippi77,8650.72×
Nebraska56,0980.85×
Alaska53,0201.88×
West Virginia51,8180.85×
Maine39,6390.84×
Montana37,6601.03×
New Hampshire37,2920.72×
Washington, District of Columbia36,4440.92×
Rhode Island33,4000.8×
Delaware24,3030.67×
South Dakota24,2180.8×
Vermont21,0450.91×
North Dakota18,0970.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Japanese art audience
BrandAffinityCategory
Goop16.12×Internet & Social Media
Grinch11.24×Movies & TV
Vocal harmony11.12×Music & Radio
Wok11.16×Food & Beverages
Google Home10.94×Technology & Electronics
Combat sport2.7×Sports
Hibachi11×Food & Beverages
Dog breed1.57×Pets & Animals
Governor of Michigan9.77×Politics & Society
No Escape (1994 film)14.67×Movies & TV
La Jolla11.74×Travel & Leisure
Nuts (film)7.34×Movies & TV
Grace Slick10.21×Music & Radio
Gift registry12.47×Kids & Family
Hipster8.74×Politics & Society
Vickie Guerrero13.65×Business & Career
Bank account2.21×Business & Career
Guitarist (magazine)9.67×Music & Radio
Urban Outfitters1.57×Shopping
Jaws4.52×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Japanese art audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.14
Early Adopter MentalityPOWER1.55
ExtroversionTHRILL1.48
Social Media UsageJOY1.2
SustainabilityBALANCE1.12
MindfulnessBALANCE1.12

Worldwide distribution

Worldwide audience distribution share by country for Japanese art
CountryShare
Japan20.1%
China18.9%
United States12.6%

See Japanese art audiences in other countries

More Art movement audiences in United States

Frequently asked questions

How many fans does Japanese art have in United States?

Japanese art has an estimated audience of 13,153,359 people in United States, concentrated in California and Texas.

What is the gender split and age of Japanese art fans?

49.8% of Japanese art fans are female, 50.2% are male, with an average age of 28.7 years.

Which brands do Japanese art fans like most?

Japanese art fans show strongest brand affinity for Goop (16.12×), Grinch (11.24×), and Vocal harmony (11.12×) over the country average.

Where do Japanese art fans live in United States?

Japanese art fans in United States are most concentrated in California (reach 2,093,593), Texas (reach 1,285,513), and Florida (reach 873,603). These three regions account for the largest share of the active audience.

What other brands do Japanese art fans also like?

Beyond Japanese art itself, the audience over-indexes on Grinch (11.24×), Vocal harmony (11.12×), Wok (11.16×), and Google Home (10.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Japanese art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.