Rascasse Audience Intelligence

Just Married Audience in United States

A data profile of the people who buy, follow and care about Just Married in United States — modelled from more than twelve digital signal sources. Just Married has an estimated audience of 2,306,236 people in United States.

#5871among Topic in United States#285in Kids & Family

The average Just Married fan in United States is 36.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Property finder, Outback Steakhouse, Google Drive, with strongest over-indexing on Property finder (6.71× the country average).

Demographically, the Just Married audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Indulgence, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Just Married fan in United States is more female, around 36.4 years old, with strong Indulgence tendencies and a notable affinity for Property finder.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Just Married profile in United States.

Audience size
2.3M
in United States
Gender
62.4%♀
37.6% male
Age
36.4
average years
Country rank
#12706
Topic in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Just Married fans

62.4% are female, 37.6% are male, average age 36.4.

Fig. 02

Gender split

62.4%
Female
37.6%
Male
Demographic split for Just Married audience in United States
MetricValue
Female62.4%
Male37.6%
Average age36.4
Estimated audience size2,306,236
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Just Married audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3920%
40-4918%
50+15%
Fig. 04

Worldwide distribution

8.0%

of the worldwide Just Married audience comes from United States.

Worldwide audience distribution share by country for Just Married
CountryShare
Japan13.9%
United States8.0%
Brazil6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Just Married audience in United States is strongest.

Fig. 05

Top regions by affinity

Just Married fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.49×
02Idaho~10K1.27×
03Oklahoma~30K1.19×
04Arizona~60K1.17×
05Kentucky~30K1.11×
06Arkansas~20K1.10×
07Mississippi~20K1.10×
08Montana~7K1.10×
09Texas~200K1.09×
10Tennessee~50K1.08×
11New Mexico~10K1.08×
12Missouri~40K1.07×
13Colorado~40K1.06×
14Nevada~20K1.06×
15Wyoming~4K1.06×
16Kansas~20K1.05×
17California~300K1.04×
18Iowa~20K1.04×
19Indiana~40K1.03×
20Alabama~30K1.03×
21North Dakota~5K1.03×
22Nebraska~10K1.02×
23Louisiana~30K1.01×
24South Dakota~5K1.01×
25Florida~200K1.00×
26West Virginia~10K1.00×
27Michigan~60K0.99×
28Virginia~60K0.99×
29Wisconsin~30K0.99×
30Minnesota~30K0.99×
31South Carolina~30K0.98×
32Oregon~30K0.98×
33Alaska~5K0.97×
34North Carolina~70K0.96×
35Ohio~70K0.95×
36New Jersey~50K0.94×
37Pennsylvania~70K0.93×
38Illinois~70K0.93×
39New Hampshire~8K0.93×
40Washington~40K0.91×
41Connecticut~20K0.91×
42Rhode Island~7K0.91×
43Georgia~60K0.90×
44New York~100K0.87×
45Maine~7K0.87×
46Hawaii~9K0.86×
47Delaware~5K0.86×
48Massachusetts~40K0.85×
49Maryland~30K0.85×
50Washington, District of Columbia~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Just Married, United States
0.78×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Just Married audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Just Married audience
#·InterestCategoryAffinity×
01Michelin GuideFood & Beverages14.37×
02White wineFood & Beverages11.02×
03Red wineFood & Beverages8.69×
04Sunday BrunchKids & Family8.10×
05Outback SteakhouseFood & Beverages7.97×
06Property finderHome & Garden6.71×
07FC Bayern MunichSports6.61×
08Natural foodsFood & Beverages5.41×
09Wine tastingFood & Beverages4.48×
10BrunchFood & Beverages4.33×
11Google DriveTechnology & Electronics4.28×
12Summer vacationTravel & Leisure4.08×
13PhilanthropyArts & Culture3.92×
14Baby foodKids & Family3.79×
15Spanish languagePolitics & Society3.61×
167-ElevenShopping2.78×
17Planet FitnessSports2.21×
18AirbnbTravel & Leisure2.10×
19PinterestInternet & Social Media1.93×
20TikTokInternet & Social Media1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Just Married audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Just Married audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.10×
Design AffinityPREMIUM1.95×
Luxury OrientationPREMIUM1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Just Married audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.73×
Need for SecurityCONSERVATISM0.84×
Healthy LifestyleBALANCE0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Just Married have in United States?

Just Married has an estimated audience of 2,306,236 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Just Married fans?

62.4% of Just Married fans are female, 37.6% are male, with an average age of 36.4 years.

03

Which brands do Just Married fans like most?

Just Married fans show strongest brand affinity for Property finder (6.71×), Outback Steakhouse (7.97×), and Google Drive (4.28×) over the country average.

04

Where do Just Married fans live in United States?

Just Married fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Just Married fans also like?

Beyond Just Married itself, the audience over-indexes on Outback Steakhouse (7.97×), Google Drive (4.28×), White wine (11.02×), and Red wine (8.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Just Married audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Just Married. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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