Just Married Audience in United States

Just Married logo

Just Married has an estimated audience of 2,306,236 people in United States. 62.4% are female, 37.6% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Bank account, St. Ives, Cachorro, Natural rubber, Kendra Scott.

The average Just Married fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bank account, St. Ives, Cachorro, with strongest over-indexing on Bank account (5.89× the country average). Demographically, the Just Married audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Just Married fans

Demographic split for Just Married audience in United States
MetricValue
Female62.4%
Male37.6%
Average age36.4
Estimated audience size2,306,236

Audience persona

The typical Just Married fan in United States is more female, around 36.4 years old, with strong Design Affinity tendencies and a notable affinity for Bank account.

Top regions in United States

Top regions ranked by reach for Just Married in United States
RegionReachAffinity
California281,7641.11×
Texas221,1881.12×
Florida162,4991.04×
New York119,7930.93×
Pennsylvania75,1550.97×
Illinois75,0950.98×
Ohio68,2530.96×
North Carolina67,7360.98×
Georgia65,3390.92×
Michigan58,8540.98×
Arizona56,0981.19×
New Jersey55,8490.95×
Virginia51,8740.92×
Tennessee51,4211.11×
Indiana43,6881.04×
Washington43,2220.93×
Massachusetts40,7740.9×
Missouri40,1251.08×
Colorado38,3031.05×
South Carolina36,4661.05×
Wisconsin34,8941.01×
Alabama33,9231.05×
Maryland33,6980.85×
Utah33,6511.63×
Minnesota32,9131×
Oklahoma32,5871.27×
Kentucky32,5771.13×
Louisiana30,4701.02×
Oregon26,2190.99×
Nevada23,6951.06×
Arkansas22,0201.16×
Mississippi21,7321.14×
Iowa21,2041.12×
Connecticut21,1250.91×
Kansas19,5371.07×
Idaho15,1111.31×
New Mexico12,3121.06×
Nebraska11,2560.97×
West Virginia10,1070.94×
New Hampshire7,8580.86×
Hawaii7,7280.78×
Maine6,7640.82×
Montana6,4691.01×
Rhode Island6,2300.85×
South Dakota4,9510.93×
Washington, District of Columbia4,7900.69×
North Dakota4,6710.99×
Delaware4,4160.69×
Alaska3,9790.81×
Wyoming3,2340.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Just Married audience
BrandAffinityCategory
Bank account5.89×Business & Career
St. Ives25×Travel & Leisure
Cachorro8.84×Pets & Animals
Natural rubber2.94×Cars & Mobility
Kendra Scott3.44×Fashion & Accessoires
Home construction1.57×Home & Garden
Monogram3.55×Home & Garden
Jesse Plemons3.06×Movies & TV
Regional styles of Mexican music2.5×Music & Radio
Nebraska Cornhuskers football3.03×Sports
Mothercare2.44×Kids & Family
Historic site2.88×Arts & Culture
Enrique Hernández (baseball)9.01×Sports
Manichaeism13.04×Politics & Society
Charlamagne Tha God5.49×Movies & TV
Stamp collecting2.71×Home & Garden
Queens College, City University of New York4.12×Business & Career
Jaws3.08×Movies & TV
Coffea liberica19.58×Food & Beverages
CAC 402.79×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Just Married audience
TraitClusterScore
Design AffinityPREMIUM2.08
Luxury OrientationPREMIUM1.99
IndulgenceJOY1.69
Pet OwnershipJOY1.67
SustainabilityBALANCE1.63
DIY MentalityTHRILL1.55

Worldwide distribution

Worldwide audience distribution share by country for Just Married
CountryShare
Japan13.9%
United States8.0%
Brazil6.4%

See Just Married audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Just Married have in United States?

Just Married has an estimated audience of 2,306,236 people in United States, concentrated in California and Texas.

What is the gender split and age of Just Married fans?

62.4% of Just Married fans are female, 37.6% are male, with an average age of 36.4 years.

Which brands do Just Married fans like most?

Just Married fans show strongest brand affinity for Bank account (5.89×), St. Ives (25×), and Cachorro (8.84×) over the country average.

Where do Just Married fans live in United States?

Just Married fans in United States are most concentrated in California (reach 281,764), Texas (reach 221,188), and Florida (reach 162,499). These three regions account for the largest share of the active audience.

What other brands do Just Married fans also like?

Beyond Just Married itself, the audience over-indexes on St. Ives (25×), Cachorro (8.84×), Natural rubber (2.94×), and Kendra Scott (3.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Just Married. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.