Lake Tahoe Audience in United States

Lake Tahoe logo

Lake Tahoe has an estimated audience of 4,435,210 people in United States. 52.2% are female, 47.8% are male, average age 45.1. Top regions: California, Texas, Florida. Top brand affinities: Golden Gate Bridge, MSN, Planet Fitness, Diaper bag, Staples (Canada).

The average Lake Tahoe fan in United States is 45.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Golden Gate Bridge, MSN, Planet Fitness, with strongest over-indexing on Golden Gate Bridge (25.76× the country average). Demographically, the Lake Tahoe audience skews balanced with an average age of 45.1, and over-indexes on personality traits such as Travelling, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Lake Tahoe fans

Demographic split for Lake Tahoe audience in United States
MetricValue
Female52.2%
Male47.8%
Average age45.1
Estimated audience size4,435,210

Audience persona

The typical Lake Tahoe fan in United States is balanced, around 45.1 years old, with strong Travelling tendencies and a notable affinity for Golden Gate Bridge.

Top regions in United States

Top regions ranked by reach for Lake Tahoe in United States
RegionReachAffinity
California1,831,1033.75×
Texas451,1481.18×
Florida243,8480.81×
Nevada231,9675.41×
New York182,8280.74×
Illinois142,8290.97×
Arizona134,4431.48×
Georgia111,4680.82×
Ohio108,6720.8×
Pennsylvania107,6620.72×
Washington103,1611.16×
North Carolina98,6280.74×
New Jersey89,1530.79×
Virginia83,0830.77×
Michigan82,4850.71×
Colorado76,6721.1×
Utah72,5041.83×
Missouri71,2991×
Tennessee71,1560.8×
Massachusetts68,3250.78×
Oregon65,7551.29×
Indiana64,7910.8×
Minnesota58,3120.92×
Wisconsin54,7290.82×
Maryland53,7110.7×
Louisiana50,9710.89×
Oklahoma46,2920.94×
South Carolina43,3490.65×
Kentucky40,9070.74×
Alabama40,6350.66×
Connecticut33,1180.74×
Iowa32,3110.88×
Kansas31,9080.91×
Idaho27,2221.22×
Arkansas27,1370.74×
Mississippi22,1780.61×
Hawaii22,1441.16×
Nebraska20,0680.9×
New Mexico19,8710.89×
Washington, District of Columbia11,1960.84×
West Virginia11,0540.54×
New Hampshire11,0060.63×
Montana9,8570.8×
Rhode Island8,6490.61×
Maine8,6340.54×
South Dakota7,9890.78×
Delaware7,0970.58×
North Dakota6,7100.74×
Alaska5,9410.63×
Wyoming5,5420.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lake Tahoe audience
BrandAffinityCategory
Golden Gate Bridge25.76×Travel & Leisure
MSN3.34×News
Planet Fitness2.89×Sports
Diaper bag4.59×Kids & Family
Staples (Canada)3.34×Business & Career
Banff National Park20.34×Travel & Leisure
Standup paddleboarding4.95×Sports
Nature1.64×Home & Garden
Alpine skiing3.74×Sports
Happiness1.61×Health
Great Clips3.02×Beauty & Wellness
Livemusic2.45×Music & Radio
Hollywood Sign5.04×Travel & Leisure
Panda Express2.14×Food & Beverages
Hobby Lobby1.69×Home & Garden
southwest airlines2.36×Travel & Leisure
Recreation1.6×Travel & Leisure
Golf Channel2.52×Sports
San Jose Sharks6.99×Sports
Livestock1.69×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lake Tahoe audience
TraitClusterScore
TravellingTHRILL1.85
SustainabilityBALANCE1.73
Sports ActivityPOWER1.46
PatriotismCONSERVATISM1.42
Risk AppetiteTHRILL1.37
Design AffinityPREMIUM1.36

Worldwide distribution

Worldwide audience distribution share by country for Lake Tahoe
CountryShare
United States79.5%
Canada3.2%
United Kingdom2.7%

See Lake Tahoe audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Lake Tahoe have in United States?

Lake Tahoe has an estimated audience of 4,435,210 people in United States, concentrated in California and Texas.

What is the gender split and age of Lake Tahoe fans?

52.2% of Lake Tahoe fans are female, 47.8% are male, with an average age of 45.1 years.

Which brands do Lake Tahoe fans like most?

Lake Tahoe fans show strongest brand affinity for Golden Gate Bridge (25.76×), MSN (3.34×), and Planet Fitness (2.89×) over the country average.

Where do Lake Tahoe fans live in United States?

Lake Tahoe fans in United States are most concentrated in California (reach 1,831,103), Texas (reach 451,148), and Florida (reach 243,848). These three regions account for the largest share of the active audience.

What other brands do Lake Tahoe fans also like?

Beyond Lake Tahoe itself, the audience over-indexes on MSN (3.34×), Planet Fitness (2.89×), Diaper bag (4.59×), and Staples (Canada) (3.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lake Tahoe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.