Lakeland, Florida Audience in United States
Lakeland, Florida has an estimated audience of 2,921,930 people in United States. 65.1% are female, 34.9% are male, average age 41.5. Top brand affinities: Ember.js, JBoss (company), Mad About You, Ural Mountains, Joe the Plumber.
Top brand affinities include Ember.js, JBoss (company), Mad About You, with strongest over-indexing on Ember.js (4.79× the country average). Demographically, the Lakeland, Florida audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Career Orientation, Family Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Lakeland, Florida fans
| Metric | Value |
|---|---|
| Female | 65.1% |
| Male | 34.9% |
| Average age | 41.5 |
| Estimated audience size | 2,921,930 |
Audience persona
The typical Lakeland, Florida fan in United States is more female, around 41.5 years old, with strong Career Orientation tendencies and a notable affinity for Ember.js.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ember.js | 4.79× | Technology & Electronics |
| JBoss (company) | 11.31× | |
| Mad About You | 1.83× | Movies & TV |
| Ural Mountains | 1.6× | Travel & Leisure |
| Joe the Plumber | 3.12× | Politics & Society |
| Grover Washington, Jr. | 2.14× | Music & Radio |
| Jebel Ali Free Zone | 3× | Business & Career |
| Cagayan | 1.58× | Travel & Leisure |
| Jamnalal Bajaj Institute of Management Studies | 1.5× | Business & Career |
| JBPM | 2× | |
| Bornova | 1.6× | Travel & Leisure |
| Editora JBC | 1.69× | Literature |
| Non-RAID drive architectures | 1.74× | |
| The Original Budweiser Budvar | 1.75× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.15 |
| Family Orientation | CONSERVATISM | 1.15 |
| Price Sensitivity | PREMIUM | 1.14 |
| Community Orientation | OPEN | 1.1 |
| Need for Security | CONSERVATISM | 1.08 |
| DIY Mentality | THRILL | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 75.8% |
| United Kingdom | 19.3% |
| Canada | 3.6% |
See Lakeland, Florida audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Lakeland, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.