A data profile of the people who buy, follow and care about Land lot in United States — modelled from more than twelve digital signal sources. Land lot has an estimated audience of 3,633,261 people in United States.
The average Land lot fan in United States is 43.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Single-family detached home, Residential area, Planet Fitness, with strongest over-indexing on Single-family detached home (8.7× the country average).
Demographically, the Land lot audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Quality Awareness, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Land lot fan in United States is balanced, around 43.8 years old, with strong Quality Awareness tendencies and a notable affinity for Single-family detached home.
The key figures that characterise the Land lot profile in United States.
47.9% are female, 52.1% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 47.9% |
| Male | 52.1% |
| Average age | 43.8 |
| Estimated audience size | 3,633,261 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 31% |
Where the Land lot audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 1.22× | |
| 02 | Alaska | ~9K | 1.15× | |
| 03 | North Dakota | ~8K | 1.12× | |
| 04 | Montana | ~10K | 1.09× | |
| 05 | Vermont | ~7K | 1.08× | |
| 06 | South Dakota | ~9K | 1.07× | |
| 07 | Mississippi | ~30K | 1.05× | |
| 08 | Rhode Island | ~10K | 1.05× | |
| 09 | Delaware | ~10K | 1.05× | |
| 10 | West Virginia | ~20K | 1.03× | |
| 11 | Maine | ~10K | 1.03× | |
| 12 | South Carolina | ~60K | 1.02× | |
| 13 | Alabama | ~50K | 1.02× | |
| 14 | Hawaii | ~20K | 1.02× | |
| 15 | New Hampshire | ~10K | 1.02× | |
| 16 | Arkansas | ~30K | 1.00× | |
| 17 | Idaho | ~20K | 1.00× | |
| 18 | New Mexico | ~20K | 1.00× | |
| 19 | Nebraska | ~20K | 1.00× | |
| 20 | North Carolina | ~100K | 0.99× | |
| 21 | Washington, District of Columbia | ~10K | 0.99× | |
| 22 | Texas | ~300K | 0.98× | |
| 23 | Kentucky | ~40K | 0.98× | |
| 24 | Tennessee | ~70K | 0.97× | |
| 25 | Louisiana | ~50K | 0.97× | |
| 26 | Oklahoma | ~40K | 0.97× | |
| 27 | Kansas | ~30K | 0.97× | |
| 28 | Florida | ~200K | 0.96× | |
| 29 | Iowa | ~30K | 0.96× | |
| 30 | Oregon | ~40K | 0.95× | |
| 31 | Connecticut | ~30K | 0.95× | |
| 32 | Utah | ~30K | 0.95× | |
| 33 | Missouri | ~50K | 0.94× | |
| 34 | Nevada | ~30K | 0.94× | |
| 35 | Virginia | ~80K | 0.92× | |
| 36 | Indiana | ~60K | 0.92× | |
| 37 | Maryland | ~60K | 0.92× | |
| 38 | Wisconsin | ~50K | 0.92× | |
| 39 | Minnesota | ~50K | 0.92× | |
| 40 | Michigan | ~90K | 0.91× | |
| 41 | Arizona | ~70K | 0.91× | |
| 42 | Colorado | ~50K | 0.90× | |
| 43 | Ohio | ~100K | 0.89× | |
| 44 | Washington | ~70K | 0.89× | |
| 45 | Massachusetts | ~60K | 0.89× | |
| 46 | Pennsylvania | ~100K | 0.88× | |
| 47 | New Jersey | ~80K | 0.87× | |
| 48 | Illinois | ~100K | 0.86× | |
| 49 | New York | ~200K | 0.79× | |
| 50 | California | ~300K | 0.78× |
The strongest cross-interests of the Land lot audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Single-family detached home | Home & Garden | 8.70× | ||
| 02 | Energy bar | Food & Beverages | 4.77× | ||
| 03 | Residential area | Home & Garden | 4.73× | ||
| 04 | Commercial property | Business & Career | 4.29× | ||
| 05 | Microwave oven | Home & Garden | 3.04× | ||
| 06 | Property finder | Home & Garden | 2.93× | ||
| 07 | Credit Karma | Business & Career | 2.59× | ||
| 08 | Auction | Shopping | 2.53× | ||
| 09 | Google News | News | 2.30× | ||
| 10 | Menards | Home & Garden | 2.19× | ||
| 11 | Planet Fitness | Sports | 2.13× | ||
| 12 | Home Appliances | Home & Garden | 2.10× | ||
| 13 | Mortgage loans | Business & Career | 2.03× | ||
| 14 | Real estate broker | Home & Garden | 1.83× | ||
| 15 | Airbnb | Travel & Leisure | 1.77× | ||
| 16 | Apartment | Business & Career | 1.77× | ||
| 17 | Subway | Food & Beverages | 1.77× | ||
| 18 | Shopping malls | Shopping | 1.77× | ||
| 19 | Renovation | Home & Garden | 1.74× | ||
| 20 | Hobby Lobby | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.74× | |
| Career Orientation | POWER | 1.67× | |
| Need for Security | CONSERVATISM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.84× | |
| Mindfulness | BALANCE | 0.87× | |
| Extroversion | THRILL | 0.89× |
Land lot has an estimated audience of 3,633,261 people in United States, concentrated in California and Texas.
47.9% of Land lot fans are female, 52.1% are male, with an average age of 43.8 years.
Land lot fans show strongest brand affinity for Single-family detached home (8.7×), Residential area (4.73×), and Planet Fitness (2.13×) over the country average.
Land lot fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Land lot itself, the audience over-indexes on Residential area (4.73×), Planet Fitness (2.13×), Home Appliances (2.1×), and Property finder (2.93×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Land lot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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