Lenox (company) Audience in United States

Lenox (company) has an estimated audience of 815,574 people in United States. 70.4% are female, 29.6% are male, average age 40.4. Top regions: Georgia, New York, California. Top brand affinities: Capital One, Autism Awareness, Kendra Scott, Diabetes mellitus awareness, Diane Keaton.

The average Lenox (company) fan in United States is 40.4 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, New York, California. Top brand affinities include Capital One, Autism Awareness, Kendra Scott, with strongest over-indexing on Capital One (8.52× the country average). Demographically, the Lenox (company) audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand

Demographics of Lenox (company) fans

Demographic split for Lenox (company) audience in United States
MetricValue
Female70.4%
Male29.6%
Average age40.4
Estimated audience size815,574

Audience persona

The typical Lenox (company) fan in United States is more female, around 40.4 years old, with strong Indulgence tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Lenox (company) in United States
RegionReachAffinity
Georgia97,4963.88×
New York81,2051.78×
California70,2340.78×
Texas62,7830.9×
Florida52,3730.95×
New Jersey45,2362.18×
Pennsylvania42,1371.53×
Massachusetts36,5652.28×
Washington29,1771.78×
North Carolina23,7200.97×
Virginia23,6031.19×
Ohio22,9790.91×
Illinois21,7270.8×
Michigan20,8560.98×
Tennessee16,8611.03×
Maryland15,2701.09×
Alabama13,9521.22×
South Carolina13,2631.08×
Connecticut12,1771.49×
Arizona12,0030.72×
Indiana11,6210.78×
Kentucky10,1390.99×
Missouri9,8450.75×
Louisiana8,3430.79×
Colorado8,2220.64×
Wisconsin7,9330.65×
Iowa7,1651.07×
Minnesota7,1200.61×
Oklahoma6,6180.73×
Oregon6,3710.68×
Arkansas5,9050.88×
Mississippi5,2450.78×
Nevada4,8750.62×
Utah4,4670.61×
West Virginia4,1211.08×
Kansas4,0830.64×
New Hampshire3,7511.17×
Rhode Island3,0841.19×
Delaware2,7471.22×
Idaho2,5630.63×
Maine2,5280.87×
Nebraska2,5150.61×
New Mexico2,3280.57×
Washington, District of Columbia1,8760.77×
Hawaii1,8020.51×
Vermont1,3800.96×
Montana1,1580.51×
South Dakota1,0360.55×
Alaska9740.56×
North Dakota9500.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lenox (company) audience
BrandAffinityCategory
Capital One8.52×Business & Career
Autism Awareness19.03×Health
Kendra Scott20.27×Fashion & Accessoires
Diabetes mellitus awareness12.48×Health
Diane Keaton10.63×Movies & TV
Google Maps6.72×Internet & Social Media
DeviantArt11.22×Internet & Social Media
Circle K10.36×Shopping
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Indeed.com5.61×Business & Career
ICloud12.2×Technology & Electronics
AccuWeather8.22×Home & Garden
Catherine Zeta-Jones14.39×Movies & TV
CarGurus7.28×Cars & Mobility
Beetlejuice5.95×Movies & TV
Billy Bob Thornton10.23×Movies & TV
Google News6.8×News
Income tax13.19×Business & Career
Jennifer Garner13.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lenox (company) audience
TraitClusterScore
IndulgenceJOY2.07
Pet OwnershipJOY2.01
DIY MentalityTHRILL1.97
Design AffinityPREMIUM1.88
Convenience OrientationPREMIUM1.8
Price SensitivityPREMIUM1.72

Worldwide distribution

Worldwide audience distribution share by country for Lenox (company)
CountryShare
United States65.1%
India8.7%
Japan3.3%

See Lenox (company) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Lenox (company) have in United States?

Lenox (company) has an estimated audience of 815,574 people in United States, concentrated in Georgia and New York.

What is the gender split and age of Lenox (company) fans?

70.4% of Lenox (company) fans are female, 29.6% are male, with an average age of 40.4 years.

Which brands do Lenox (company) fans like most?

Lenox (company) fans show strongest brand affinity for Capital One (8.52×), Autism Awareness (19.03×), and Kendra Scott (20.27×) over the country average.

Where do Lenox (company) fans live in United States?

Lenox (company) fans in United States are most concentrated in Georgia (reach 97,496), New York (reach 81,205), and California (reach 70,234). These three regions account for the largest share of the active audience.

What other brands do Lenox (company) fans also like?

Beyond Lenox (company) itself, the audience over-indexes on Autism Awareness (19.03×), Kendra Scott (20.27×), Diabetes mellitus awareness (12.48×), and Diane Keaton (10.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lenox (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.