LeVian Audience in United States
LeVian has an estimated audience of 492,794 people in United States. 86.1% are female, 13.9% are male, average age 45.9. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Goose (band), Mothercare, Jeep Wagoneer, PBS Kids Go!.
The average LeVian fan in United States is 45.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Goose (band), Mothercare, with strongest over-indexing on Lulu 黃路梓茵 (9.28× the country average). Demographically, the LeVian audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: Website / Newspaper / Magazine · Subtype: Jewelry
Demographics of LeVian fans
| Metric | Value |
|---|---|
| Female | 86.1% |
| Male | 13.9% |
| Average age | 45.9 |
| Estimated audience size | 492,794 |
Audience persona
The typical LeVian fan in United States is more female, around 45.9 years old, with strong Quality Awareness tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 45,084 | 0.83× |
| Texas | 44,413 | 1.05× |
| Florida | 42,637 | 1.28× |
| New York | 40,914 | 1.49× |
| Ohio | 23,794 | 1.57× |
| Pennsylvania | 20,611 | 1.24× |
| Illinois | 18,256 | 1.11× |
| North Carolina | 18,075 | 1.22× |
| Georgia | 17,223 | 1.13× |
| Virginia | 15,120 | 1.26× |
| Tennessee | 13,582 | 1.37× |
| New Jersey | 10,520 | 0.84× |
| Arizona | 10,411 | 1.03× |
| Massachusetts | 10,253 | 1.06× |
| Alabama | 9,912 | 1.44× |
| Michigan | 9,541 | 0.74× |
| Washington | 9,403 | 0.95× |
| Indiana | 9,044 | 1× |
| Maryland | 8,429 | 0.99× |
| South Carolina | 8,128 | 1.1× |
| Colorado | 7,352 | 0.95× |
| Missouri | 7,016 | 0.88× |
| Kentucky | 6,608 | 1.07× |
| Oregon | 5,885 | 1.04× |
| Louisiana | 5,770 | 0.91× |
| Wisconsin | 5,735 | 0.77× |
| Oklahoma | 5,382 | 0.98× |
| Minnesota | 5,124 | 0.73× |
| Mississippi | 4,837 | 1.19× |
| Nevada | 4,481 | 0.94× |
| West Virginia | 4,188 | 1.83× |
| Connecticut | 3,923 | 0.79× |
| Utah | 3,288 | 0.75× |
| Arkansas | 3,249 | 0.8× |
| Iowa | 2,904 | 0.72× |
| Kansas | 2,744 | 0.71× |
| Hawaii | 2,320 | 1.1× |
| New Mexico | 2,267 | 0.92× |
| Idaho | 2,114 | 0.86× |
| New Hampshire | 1,846 | 0.95× |
| Washington, District of Columbia | 1,704 | 1.15× |
| Maine | 1,665 | 0.94× |
| Nebraska | 1,532 | 0.62× |
| Rhode Island | 1,395 | 0.89× |
| Alaska | 1,069 | 1.01× |
| Delaware | 1,041 | 0.77× |
| North Dakota | 977 | 0.97× |
| Montana | 974 | 0.71× |
| South Dakota | 920 | 0.81× |
| Wyoming | 749 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 9.28× | Movies & TV |
| Goose (band) | 12.25× | Pets & Animals |
| Mothercare | 4.8× | Kids & Family |
| Jeep Wagoneer | 7.15× | Cars & Mobility |
| PBS Kids Go! | 21.26× | Movies & TV |
| Home equity | 1.96× | Home & Garden |
| Natural rubber | 1.65× | Cars & Mobility |
| Arco Iris | 16.01× | Music & Radio |
| Israel | 1.63× | Travel & Leisure |
| Iowa River | 19.47× | Travel & Leisure |
| Fairy godmother | 5.18× | Literature |
| edureka | 22.95× | Business & Career |
| Home staging | 3.14× | Home & Garden |
| Cherish (group) | 6.42× | Music & Radio |
| Governor of Michigan | 4.12× | Politics & Society |
| Hector (musician) | 6.33× | Music & Radio |
| JamBase | 6.18× | Music & Radio |
| Hammock camping | 3.83× | Travel & Leisure |
| Goop | 2.84× | Internet & Social Media |
| headspace | 4.92× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.87 |
| Luxury Orientation | PREMIUM | 1.76 |
| Design Affinity | PREMIUM | 1.63 |
| Indulgence | JOY | 1.54 |
| Sustainability | BALANCE | 1.5 |
| Extroversion | THRILL | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 79.6% |
| United Kingdom | 2.4% |
| Indonesia | 2.2% |
See LeVian audiences in other countries
More Jewelry audiences in United States
- Tiffany & Co. (10,261,715)
- Cartier (10,238,376)
- Pandora (9,623,059)
- Swarovski (8,133,152)
- David Yurman (8,017,977)
Frequently asked questions
How many fans does LeVian have in United States?
LeVian has an estimated audience of 492,794 people in United States, concentrated in California and Texas.
What is the gender split and age of LeVian fans?
86.1% of LeVian fans are female, 13.9% are male, with an average age of 45.9 years.
Which brands do LeVian fans like most?
LeVian fans show strongest brand affinity for Lulu 黃路梓茵 (9.28×), Goose (band) (12.25×), and Mothercare (4.8×) over the country average.
Where do LeVian fans live in United States?
LeVian fans in United States are most concentrated in California (reach 45,084), Texas (reach 44,413), and Florida (reach 42,637). These three regions account for the largest share of the active audience.
What other brands do LeVian fans also like?
Beyond LeVian itself, the audience over-indexes on Goose (band) (12.25×), Mothercare (4.8×), Jeep Wagoneer (7.15×), and PBS Kids Go! (21.26×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for LeVian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.