Little Caesars Arena Audience in United States
Little Caesars Arena has an estimated audience of 1,372,359 people in United States. 38.9% are female, 61.1% are male, average age 35.7. Top brand affinities: Google Maps, Indeed.com, Capital One, Aaron Rodgers, CarGurus.
Top brand affinities include Google Maps, Indeed.com, Capital One, with strongest over-indexing on Google Maps (11.87× the country average). Demographically, the Little Caesars Arena audience skews more male with an average age of 35.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Sports · Type: POI · Subtype: Arena
Demographics of Little Caesars Arena fans
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 35.7 |
| Estimated audience size | 1,372,359 |
Audience persona
The typical Little Caesars Arena fan in United States is more male, around 35.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 11.87× | Internet & Social Media |
| Indeed.com | 10.83× | Business & Career |
| Capital One | 10.03× | Business & Career |
| Aaron Rodgers | 13.97× | Sports |
| CarGurus | 11.18× | Cars & Mobility |
| Enterprise Rent-A-Car | 11.59× | Cars & Mobility |
| Google News | 9.51× | News |
| Circle K | 10.69× | Shopping |
| AccuWeather | 9.51× | Home & Garden |
| Autism Awareness | 13.62× | Health |
| Beetlejuice | 6.6× | Movies & TV |
| Diabetes mellitus awareness | 9.02× | Health |
| StubHub | 12.08× | Travel & Leisure |
| ICloud | 11.66× | Technology & Electronics |
| Bruce Willis | 8.83× | Movies & TV |
| Kia Sportage | 25.2× | Cars & Mobility |
| DeviantArt | 8.43× | Internet & Social Media |
| Khan Academy | 9.81× | Business & Career |
| DuckDuckGo | 10.63× | Internet & Social Media |
| Google Earth | 11.44× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.13 |
| Early Adopter Mentality | POWER | 1.12 |
| Social Media Usage | JOY | 1.05 |
| Extroversion | THRILL | 1.03 |
| Sports Activity | POWER | 1 |
| Risk Appetite | THRILL | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 90.3% |
| Canada | 5.5% |
| Brazil | 0.4% |
See Little Caesars Arena audiences in other countries
More Arena audiences in United States
- Madison Square Garden (6,454,524)
- Prudential Center (4,163,934)
- Barclays Center (4,092,966)
- United Center (3,497,741)
- Chase Center (2,738,231)
How to read this data
Audience size is the estimated number of people in United States who actively search for Little Caesars Arena. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.