Rascasse Audience Intelligence

Long-distance running Audience in United States

Name: Long-distance running — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Long-distance running in United States — modelled from more than twelve digital signal sources. Long-distance running has an estimated audience of 11,435,295 people in United States.

#49among Sport in United States #2049among Topic in United States #241in Sports

The average Long-distance running fan in United States is 34.9 years old, more male, and lives primarily in Georgia.

The audience is concentrated in Georgia, Ohio, New Jersey.

Top brand affinities include Winter Olympic Games, CrossFit, Physical fitness, with strongest over-indexing on Winter Olympic Games (9.07× the country average).

Demographically, the Long-distance running audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Healthy Lifestyle, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 24 regions tracked by Rascasse.

The typical Long-distance running fan in United States is more male, around 34.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Winter Olympic Games.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Long-distance running profile in United States.

Audience size

11.4M

in United States

Gender

44.9%♀

55.1% male

Age

34.9

average years

Country rank

#3130

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Long-distance running fans

44.9% are female, 55.1% are male, average age 34.9.

Fig. 02

Gender split

44.9%

Female

55.1%

Male

Demographic split for Long-distance running audience in United States
Metric	Value
Female	44.9%
Male	55.1%
Average age	34.9
Estimated audience size	11,435,295

Fig. 03

Age distribution

Age distribution of the Long-distance running audience in United States
Age bracket	Share	%
16-19		29%
20-29		23%
30-39		20%
40-49		17%
50+		12%

Fig. 04

Worldwide distribution

22.6%

of the worldwide Long-distance running audience comes from United States.

Worldwide audience distribution share by country for Long-distance running
Country	Share
United States	22.6%
Japan	8.4%
United Kingdom	6.3%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Long-distance running audience in United States is strongest.

Fig. 05

Top regions by affinity

Long-distance running fans by region: top regions in United States
#	Region	Reach	×
01	North Dakota	~30K	1.08×
02	Wyoming	~20K	1.08×
03	Oregon	~100K	1.05×
04	Washington	~200K	1.04×
05	South Dakota	~30K	1.04×
06	Montana	~30K	1.03×
07	Nebraska	~60K	1.02×
08	Delaware	~30K	1.02×
09	Hawaii	~50K	1.01×
10	Connecticut	~100K	0.98×
11	Maryland	~200K	0.97×
12	Mississippi	~90K	0.97×
13	Georgia	~300K	0.96×
14	New Jersey	~300K	0.96×
15	Oklahoma	~100K	0.96×
16	Arkansas	~90K	0.96×
17	Louisiana	~100K	0.95×
18	Kentucky	~100K	0.95×
19	Minnesota	~200K	0.94×
20	Nevada	~100K	0.94×
21	Arizona	~200K	0.92×
22	Wisconsin	~200K	0.91×
23	Ohio	~300K	0.90×
24	Michigan	~300K	0.89×

Affinity by region — Long-distance running, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Long-distance running audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Long-distance running audience
#	Interest	Category	×
01	Winter Olympic Games	Sports	9.07×
02	Family car	Cars & Mobility	4.67×
03	White wine	Food & Beverages	4.62×
04	Natural foods	Food & Beverages	4.04×
05	Red wine	Food & Beverages	4.01×
06	CrossFit	Sports	3.86×
07	Wedding dress	Fashion & Accessoires	3.21×
08	Track and field	Sports	2.92×
09	Fast food restaurants	Food & Beverages	2.91×
10	Gymnastics	Sports	2.81×
11	Sneaker collecting	Fashion & Accessoires	2.71×
12	Sunglasses	Fashion & Accessoires	2.40×
13	Leather	Fashion & Accessoires	2.10×
14	Online games	Games	2.01×
15	FIFA World Cup	Sports	1.89×
16	Trader Joe's	Shopping	1.87×
17	Quality of life	Health	1.86×
18	Toys	Games	1.86×
19	Hobby	Home & Garden	1.83×
20	Physical fitness	Sports	1.62×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Long-distance running audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Long-distance running audience · What stands out
Trait	Cluster	Score
Healthy Lifestyle	BALANCE	1.80×
Sports Activity	POWER	1.70×
Indulgence	JOY	1.65×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Long-distance running audience · Rather not
Trait	Cluster	Score
Tradition	CONSERVATISM	0.66×
Individualism	JOY	0.84×
Quality Awareness	PREMIUM	0.85×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Long-distance running have in United States?

Long-distance running has an estimated audience of 11,435,295 people in United States, concentrated in Georgia and Ohio.

What is the gender split and age of Long-distance running fans?

44.9% of Long-distance running fans are female, 55.1% are male, with an average age of 34.9 years.

Which brands do Long-distance running fans like most?

Long-distance running fans show strongest brand affinity for Winter Olympic Games (9.07×), CrossFit (3.86×), and Physical fitness (1.62×) over the country average.

Where do Long-distance running fans live in United States?

Long-distance running fans in United States are most concentrated in Georgia (reach ~300K), Ohio (reach ~300K), and New Jersey (reach ~300K). These three regions account for the largest share of the active audience.

What other brands do Long-distance running fans also like?

Beyond Long-distance running itself, the audience over-indexes on CrossFit (3.86×), Physical fitness (1.62×), Track and field (2.92×), and FIFA World Cup (1.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

Basketball (99,239,903)
American football (87,634,722)
Soccer (85,044,017)
Baseball (83,133,306)
Golf (73,003,125)

See Long-distance running audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Long-distance running. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage

500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →