Long-distance trail Audience in United States

Long-distance trail logo

Long-distance trail has an estimated audience of 849,074 people in United States. 39.2% are female, 60.8% are male, average age 43.2. Top brand affinities: Israel, Jennifer Meyer, Jeep Wagoneer, Tech News, Product design.

Top brand affinities include Israel, Jennifer Meyer, Jeep Wagoneer, with strongest over-indexing on Israel (6.88× the country average). Demographically, the Long-distance trail audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Travelling, Risk Appetite.

Category: Sports · Type: Topic

Demographics of Long-distance trail fans

Demographic split for Long-distance trail audience in United States
MetricValue
Female39.2%
Male60.8%
Average age43.2
Estimated audience size849,074

Audience persona

The typical Long-distance trail fan in United States is more male, around 43.2 years old, with strong Travelling tendencies and a notable affinity for Israel.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Long-distance trail audience
BrandAffinityCategory
Israel6.88×Travel & Leisure
Jennifer Meyer18.73×Fashion & Accessoires
Jeep Wagoneer7.12×Cars & Mobility
Tech News11.21×Technology & Electronics
Product design2.28×Business & Career
Urban Outfitters2.08×Shopping
edureka40.64×Business & Career
Collectable1.58×Kids & Family
Brooklyn College11.45×Business & Career
Certified diabetes educator12.07×Business & Career
Grand Prairie, Texas6.04×Travel & Leisure
Jeep Grand Cherokee (WJ)4.76×Cars & Mobility
Pillow1.6×Home & Garden
JDSU2.23×Business & Career
UK garage3.92×Music & Radio
Nebraska Cornhuskers football2.56×Sports
Infiniti QX5610.72×Cars & Mobility
Jesse Plemons2.05×Movies & TV
JamBase6.24×Music & Radio
Voter registration2.3×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Long-distance trail audience
TraitClusterScore
TravellingTHRILL2.53
Risk AppetiteTHRILL1.88
PatriotismCONSERVATISM1.68
Community OrientationOPEN1.52
Sports ActivityPOWER1.52
SustainabilityBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Long-distance trail
CountryShare
United States39.4%
United Kingdom10.9%
Italy8.0%

See Long-distance trail audiences in other countries

More Sports audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Long-distance trail. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.