Los Angeles County, California Audience in United States

Los Angeles County, California logo

Los Angeles County, California has an estimated audience of 19,108,074 people in United States. 57.1% are female, 42.9% are male, average age 41.4. Top brand affinities: Goop, Governor of Michigan, Wok, Vocal harmony, Grinch.

Top brand affinities include Goop, Governor of Michigan, Wok, with strongest over-indexing on Goop (14.36× the country average). Demographically, the Los Angeles County, California audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Extroversion, Urban Lifestyle.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Los Angeles County, California fans

Demographic split for Los Angeles County, California audience in United States
MetricValue
Female57.1%
Male42.9%
Average age41.4
Estimated audience size19,108,074

Audience persona

The typical Los Angeles County, California fan in United States is more female, around 41.4 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Los Angeles County, California audience
BrandAffinityCategory
Goop14.36×Internet & Social Media
Governor of Michigan15.77×Politics & Society
Wok12.6×Food & Beverages
Vocal harmony8.16×Music & Radio
Grinch7.09×Movies & TV
Google Home10.5×Technology & Electronics
Hibachi12.56×Food & Beverages
headspace13.17×Health
Cherish (group)14.81×Music & Radio
Grace Slick11.79×Music & Radio
Hipster12.1×Politics & Society
No Escape (1994 film)13.65×Movies & TV
Fairy godmother8.88×Literature
El Paso County, Colorado14.53×Travel & Leisure
TV Fanatic11.2×Movies & TV
Guitarist (magazine)11.5×Music & Radio
Kendra Scott2.87×Fashion & Accessoires
Cam Ward3.68×Sports
Hardik Pandya13.32×Sports
Gift registry11.44×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Los Angeles County, California audience
TraitClusterScore
ExtroversionTHRILL1.42
Urban LifestyleOPEN1.39
PatriotismCONSERVATISM1.33
Community OrientationOPEN1.31
Design AffinityPREMIUM1.26
TravellingTHRILL1.25

Worldwide distribution

Worldwide audience distribution share by country for Los Angeles County, California
CountryShare
United States70.0%
United Kingdom3.4%
Canada3.3%

See Los Angeles County, California audiences in other countries

More Region audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Los Angeles County, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.