A data profile of the people who buy, follow and care about Mill (grinding) in United States — modelled from more than twelve digital signal sources. Mill (grinding) has an estimated audience of 2,030,478 people in United States.
The average Mill (grinding) fan in United States is 44.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Walking, Happiness, Treadmill, with strongest over-indexing on Walking (6.4× the country average).
Demographically, the Mill (grinding) audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Patriotism, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mill (grinding) fan in United States is more female, around 44.7 years old, with strong Patriotism tendencies and a notable affinity for Walking.
The key figures that characterise the Mill (grinding) profile in United States.
58.5% are female, 41.5% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 44.7 |
| Estimated audience size | 2,030,478 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 15% | |
| 30-39 | 24% | |
| 40-49 | 28% | |
| 50+ | 28% |
Where the Mill (grinding) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~80K | 2.10× | |
| 02 | Nebraska | ~20K | 1.49× | |
| 03 | Oregon | ~30K | 1.22× | |
| 04 | Vermont | ~4K | 1.15× | |
| 05 | California | ~300K | 1.13× | |
| 06 | New Hampshire | ~9K | 1.13× | |
| 07 | Tennessee | ~50K | 1.12× | |
| 08 | North Carolina | ~70K | 1.11× | |
| 09 | South Carolina | ~30K | 1.09× | |
| 10 | Washington | ~40K | 1.07× | |
| 11 | Missouri | ~30K | 1.07× | |
| 12 | Maine | ~8K | 1.04× | |
| 13 | South Dakota | ~5K | 1.04× | |
| 14 | Georgia | ~60K | 1.02× | |
| 15 | Virginia | ~50K | 1.02× | |
| 16 | Wisconsin | ~30K | 1.02× | |
| 17 | Minnesota | ~30K | 1.02× | |
| 18 | Pennsylvania | ~70K | 1.01× | |
| 19 | Michigan | ~50K | 1.01× | |
| 20 | Indiana | ~40K | 1.01× | |
| 21 | Connecticut | ~20K | 1.01× | |
| 22 | Idaho | ~10K | 1.01× | |
| 23 | Alabama | ~30K | 1.00× | |
| 24 | Iowa | ~20K | 1.00× | |
| 25 | Ohio | ~60K | 0.99× | |
| 26 | Texas | ~200K | 0.98× | |
| 27 | Utah | ~20K | 0.98× | |
| 28 | Kansas | ~20K | 0.98× | |
| 29 | Kentucky | ~20K | 0.97× | |
| 30 | Arkansas | ~20K | 0.95× | |
| 31 | Montana | ~5K | 0.95× | |
| 32 | New York | ~100K | 0.94× | |
| 33 | Maryland | ~30K | 0.94× | |
| 34 | North Dakota | ~4K | 0.94× | |
| 35 | Alaska | ~4K | 0.93× | |
| 36 | Hawaii | ~8K | 0.92× | |
| 37 | West Virginia | ~9K | 0.91× | |
| 38 | Colorado | ~30K | 0.90× | |
| 39 | Oklahoma | ~20K | 0.90× | |
| 40 | Rhode Island | ~6K | 0.90× | |
| 41 | New Jersey | ~50K | 0.89× | |
| 42 | Delaware | ~5K | 0.88× | |
| 43 | Illinois | ~60K | 0.87× | |
| 44 | Arizona | ~40K | 0.87× | |
| 45 | Florida | ~100K | 0.86× | |
| 46 | New Mexico | ~9K | 0.86× | |
| 47 | Mississippi | ~10K | 0.85× | |
| 48 | Washington, District of Columbia | ~5K | 0.85× | |
| 49 | Nevada | ~20K | 0.79× | |
| 50 | Louisiana | ~20K | 0.78× |
The strongest cross-interests of the Mill (grinding) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | NordicTrack | Sports | 7.03× | ||
| 02 | Walking | Sports | 6.40× | ||
| 03 | Treadmill | Sports | 6.30× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 3.23× | ||
| 05 | Mineral water | Food & Beverages | 3.23× | ||
| 06 | Web server | Technology & Electronics | 3.21× | ||
| 07 | Hardware store | Home & Garden | 2.64× | ||
| 08 | Microwave oven | Home & Garden | 2.60× | ||
| 09 | Hypermarket | Shopping | 2.57× | ||
| 10 | Dough | Food & Beverages | 2.46× | ||
| 11 | Rail transport | Travel & Leisure | 2.43× | ||
| 12 | Diaper bag | Kids & Family | 2.33× | ||
| 13 | Happiness | Health | 2.13× | ||
| 14 | Discount Tire | Shopping | 2.07× | ||
| 15 | Detroit Tigers | Sports | 2.03× | ||
| 16 | Planet Fitness | Sports | 1.99× | ||
| 17 | Pastry | Food & Beverages | 1.98× | ||
| 18 | United Parcel Service | Business & Career | 1.79× | ||
| 19 | Discount stores | Shopping | 1.78× | ||
| 20 | Genetics | Kids & Family | 1.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.91× | |
| DIY Mentality | THRILL | 1.52× | |
| Convenience Orientation | PREMIUM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.75× | |
| Luxury Orientation | PREMIUM | 0.79× | |
| Social Media Usage | JOY | 0.85× |
Mill (grinding) has an estimated audience of 2,030,478 people in United States, concentrated in California and Texas.
58.5% of Mill (grinding) fans are female, 41.5% are male, with an average age of 44.7 years.
Mill (grinding) fans show strongest brand affinity for Walking (6.4×), Happiness (2.13×), and Treadmill (6.3×) over the country average.
Mill (grinding) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Mill (grinding) itself, the audience over-indexes on Happiness (2.13×), Treadmill (6.3×), Planet Fitness (1.99×), and Hardware store (2.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mill (grinding). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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