Mill (grinding) Audience in United States

Mill (grinding) has an estimated audience of 2,030,478 people in United States. 58.5% are female, 41.5% are male, average age 44.7. Top regions: California, Texas, Florida. Top brand affinities: Kansas, Israel, Nationality, Pillow, Jeep Wagoneer.
The average Mill (grinding) fan in United States is 44.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kansas, Israel, Nationality, with strongest over-indexing on Kansas (6.33× the country average). Demographically, the Mill (grinding) audience skews more female with an average age of 44.7, and over-indexes on personality traits such as DIY Mentality, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Mill (grinding) fans
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 44.7 |
| Estimated audience size | 2,030,478 |
Audience persona
The typical Mill (grinding) fan in United States is more female, around 44.7 years old, with strong DIY Mentality tendencies and a notable affinity for Kansas.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 238,737 | 1.07× |
| Texas | 137,697 | 0.79× |
| Florida | 129,694 | 0.94× |
| New York | 110,478 | 0.97× |
| Pennsylvania | 65,687 | 0.96× |
| North Carolina | 61,233 | 1× |
| Georgia | 55,562 | 0.89× |
| Illinois | 55,036 | 0.81× |
| Ohio | 53,874 | 0.86× |
| Virginia | 49,863 | 1.01× |
| Michigan | 49,820 | 0.94× |
| New Jersey | 46,770 | 0.91× |
| Arizona | 44,593 | 1.08× |
| Massachusetts | 41,666 | 1.04× |
| Washington | 39,270 | 0.96× |
| Minnesota | 36,291 | 1.25× |
| Tennessee | 34,984 | 0.86× |
| Indiana | 33,487 | 0.9× |
| Colorado | 32,867 | 1.03× |
| Missouri | 32,431 | 0.99× |
| South Carolina | 30,763 | 1.01× |
| Maryland | 30,660 | 0.88× |
| Wisconsin | 29,787 | 0.98× |
| Iowa | 26,429 | 1.58× |
| Kentucky | 25,689 | 1.01× |
| Oregon | 24,714 | 1.06× |
| Alabama | 24,000 | 0.85× |
| Arkansas | 19,571 | 1.17× |
| Connecticut | 17,818 | 0.87× |
| Oklahoma | 17,559 | 0.78× |
| Louisiana | 17,487 | 0.67× |
| Utah | 16,712 | 0.92× |
| Nebraska | 14,777 | 1.45× |
| Kansas | 14,259 | 0.89× |
| Mississippi | 13,938 | 0.83× |
| Nevada | 13,348 | 0.68× |
| Wyoming | 10,859 | 3.61× |
| New Hampshire | 10,350 | 1.29× |
| Maine | 9,073 | 1.25× |
| Idaho | 8,500 | 0.83× |
| New Mexico | 7,645 | 0.75× |
| West Virginia | 6,552 | 0.69× |
| Hawaii | 6,288 | 0.72× |
| Rhode Island | 6,103 | 0.94× |
| Washington, District of Columbia | 5,459 | 0.89× |
| South Dakota | 5,324 | 1.13× |
| Delaware | 4,373 | 0.78× |
| Montana | 4,338 | 0.77× |
| Vermont | 3,402 | 0.95× |
| North Dakota | 3,394 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kansas | 6.33× | Travel & Leisure |
| Israel | 3.26× | Travel & Leisure |
| Nationality | 2.71× | Politics & Society |
| Pillow | 1.87× | Home & Garden |
| Jeep Wagoneer | 4.35× | Cars & Mobility |
| MK | 2.22× | Music & Radio |
| Jesse Plemons | 1.7× | Movies & TV |
| Home staging | 2.55× | Home & Garden |
| Strategic human resource planning | 4.36× | Business & Career |
| Jeep Grand Cherokee (WJ) | 2.88× | Cars & Mobility |
| Cam Ward | 1.71× | Sports |
| Wikia | 1.51× | Internet & Social Media |
| Panama | 1.63× | Travel & Leisure |
| Corona (band) | 2.51× | Music & Radio |
| Nebraska Cornhuskers football | 1.57× | Sports |
| Kodiak, Alaska | 3.47× | Travel & Leisure |
| Howard County, Maryland | 4.71× | Travel & Leisure |
| Huddle (software) | 4.17× | Technology & Electronics |
| Hayward, California | 4.1× | Travel & Leisure |
| Takers | 3.31× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.47 |
| Convenience Orientation | PREMIUM | 1.32 |
| Patriotism | CONSERVATISM | 1.31 |
| Indulgence | JOY | 1.27 |
| Family Orientation | CONSERVATISM | 1.26 |
| Design Affinity | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.4% |
| Italy | 16.0% |
| France | 8.2% |
See Mill (grinding) audiences in other countries
More Travel & Leisure audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Mill (grinding) have in United States?
Mill (grinding) has an estimated audience of 2,030,478 people in United States, concentrated in California and Texas.
What is the gender split and age of Mill (grinding) fans?
58.5% of Mill (grinding) fans are female, 41.5% are male, with an average age of 44.7 years.
Which brands do Mill (grinding) fans like most?
Mill (grinding) fans show strongest brand affinity for Kansas (6.33×), Israel (3.26×), and Nationality (2.71×) over the country average.
Where do Mill (grinding) fans live in United States?
Mill (grinding) fans in United States are most concentrated in California (reach 238,737), Texas (reach 137,697), and Florida (reach 129,694). These three regions account for the largest share of the active audience.
What other brands do Mill (grinding) fans also like?
Beyond Mill (grinding) itself, the audience over-indexes on Israel (3.26×), Nationality (2.71×), Pillow (1.87×), and Jeep Wagoneer (4.35×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mill (grinding). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.