Rascasse Audience Intelligence

MineCon Audience in United States

A data profile of the people who buy, follow and care about MineCon in United States — modelled from more than twelve digital signal sources. MineCon has an estimated audience of 266,459 people in United States.

#674among Event in United States#1223in Games

The average MineCon fan in United States is 30.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Minecraft: Story Mode, Lego Minecraft, Counter-Strike: Global Offensive, with strongest over-indexing on Minecraft: Story Mode (161.54× the country average).

Demographically, the MineCon audience skews more male with an average age of 30.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical MineCon fan in United States is more male, around 30.3 years old, with strong Patriotism tendencies and a notable affinity for Minecraft: Story Mode.

Category: Games · Type: Event

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the MineCon profile in United States.

Audience size
266K
in United States
Gender
33.7%♀
66.3% male
Age
30.3
average years
Country rank
#51294
Event in United States
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of MineCon fans

33.7% are female, 66.3% are male, average age 30.3.

Fig. 02

Gender split

33.7%
Female
66.3%
Male
Demographic split for MineCon audience in United States
MetricValue
Female33.7%
Male66.3%
Average age30.3
Estimated audience size266,459
Fig. 03

Age distribution

Ø 30.3
average years
Age distribution of the MineCon audience in United States
Age bracketShare%
16-1949%
20-2918%
30-3914%
40-497%
50+11%
Fig. 04

Worldwide distribution

63.9%

of the worldwide MineCon audience comes from United States.

Worldwide audience distribution share by country for MineCon
CountryShare
United States63.9%
United Kingdom8.1%
Brazil7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the MineCon audience in United States is strongest.

Fig. 05

Top regions by affinity

MineCon fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.24×
02North Dakota<1K1.16×
03Vermont<1K1.15×
04California~30K1.14×
05South Dakota<1K1.14×
06Idaho~1K1.11×
07Montana<1K1.09×
08Washington~6K1.07×
09Delaware<1K1.05×
10West Virginia~1K1.03×
11Rhode Island<1K1.03×
12Maine<1K1.01×
13Utah~2K1.00×
14Hawaii~1K1.00×
15New Hampshire~1K1.00×
16Oklahoma~3K0.98×
17Nevada~3K0.98×
18Arkansas~2K0.98×
19Connecticut~3K0.97×
20Washington, District of Columbia<1K0.97×
21Oregon~3K0.96×
22New Mexico~1K0.96×
23Florida~20K0.95×
24Arizona~5K0.95×
25Kentucky~3K0.95×
26Kansas~2K0.95×
27Nebraska~1K0.95×
28Texas~20K0.94×
29Wisconsin~4K0.94×
30Mississippi~2K0.94×
31Indiana~5K0.93×
32Iowa~2K0.93×
33Virginia~6K0.92×
34Minnesota~4K0.92×
35Maryland~4K0.91×
36Missouri~4K0.91×
37Pennsylvania~8K0.90×
38Illinois~8K0.90×
39New Jersey~6K0.90×
40Colorado~4K0.89×
41Louisiana~3K0.89×
42Michigan~6K0.88×
43Tennessee~5K0.88×
44South Carolina~4K0.88×
45Alabama~3K0.88×
46Ohio~7K0.87×
47Georgia~7K0.87×
48Massachusetts~5K0.87×
49New York~10K0.82×
50North Carolina~7K0.82×
Fig. 06

Affinity by region

Affinity by region — MineCon, United States
0.82×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the MineCon audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for MineCon audience
#·InterestCategoryAffinity×
01Minecraft: Story ModeGames161.54×
02Lego MinecraftKids & Family94.56×
03Counter-Strike: Global OffensiveGames19.76×
04Raspberry PiTechnology & Electronics18.76×
05UnboxingInternet & Social Media17.52×
06International educationBusiness & Career17.14×
07JoJo's Bizarre AdventureLiterature16.58×
08HindiPolitics & Society11.12×
09MinecraftGames10.59×
10World of WarcraftGames9.03×
11Dropbox (service)Technology & Electronics8.16×
12Electronic sportsSports7.30×
13League of LegendsGames7.11×
14Comedy clubMovies & TV6.71×
15FortniteGames5.83×
16Call of DutyGames5.75×
17Rick and MortyMovies & TV5.67×
18PokémonGames5.48×
19Video gamesGames2.28×
20SupermanMovies & TV2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the MineCon audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by MineCon audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.12×
Early Adopter MentalityPOWER1.97×
MindfulnessBALANCE1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by MineCon audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.68×
Quality AwarenessPREMIUM0.70×
Design AffinityPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does MineCon have in United States?

MineCon has an estimated audience of 266,459 people in United States, concentrated in California and Texas.

02

What is the gender split and age of MineCon fans?

33.7% of MineCon fans are female, 66.3% are male, with an average age of 30.3 years.

03

Which brands do MineCon fans like most?

MineCon fans show strongest brand affinity for Minecraft: Story Mode (161.54×), Lego Minecraft (94.56×), and Counter-Strike: Global Offensive (19.76×) over the country average.

04

Where do MineCon fans live in United States?

MineCon fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do MineCon fans also like?

Beyond MineCon itself, the audience over-indexes on Lego Minecraft (94.56×), Counter-Strike: Global Offensive (19.76×), Minecraft (10.59×), and World of Warcraft (9.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in United States

See MineCon audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for MineCon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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