Rascasse Audience Intelligence

Mini marathon Audience in United States

A data profile of the people who buy, follow and care about Mini marathon in United States — modelled from more than twelve digital signal sources. Mini marathon has an estimated audience of 579,426 people in United States.

#275among Sport in United States#10780among Topic in United States#3206in Sports

The average Mini marathon fan in United States is 38.5 years old, balanced, and lives primarily in Indiana.

The audience is concentrated in Indiana, Kentucky, California.

Top brand affinities include Tropical Smoothie Cafe, Gymshark, Imo's Pizza, with strongest over-indexing on Tropical Smoothie Cafe (23.4× the country average).

Demographically, the Mini marathon audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mini marathon fan in United States is balanced, around 38.5 years old, with strong Family Orientation tendencies and a notable affinity for Tropical Smoothie Cafe.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mini marathon profile in United States.

Audience size
579K
in United States
Gender
54.5%♀
45.5% male
Age
38.5
average years
Country rank
#33514
Topic in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mini marathon fans

54.5% are female, 45.5% are male, average age 38.5.

Fig. 02

Gender split

54.5%
Female
45.5%
Male
Demographic split for Mini marathon audience in United States
MetricValue
Female54.5%
Male45.5%
Average age38.5
Estimated audience size579,426
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Mini marathon audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3920%
40-4923%
50+17%
Fig. 04

Worldwide distribution

36.8%

of the worldwide Mini marathon audience comes from United States.

Worldwide audience distribution share by country for Mini marathon
CountryShare
United States36.8%
Thailand10.0%
Ireland6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mini marathon audience in United States is strongest.

Fig. 05

Top regions by affinity

Mini marathon fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~200K16.18×
02Kentucky~40K5.00×
03Vermont~1K1.32×
04Alaska~1K1.11×
05North Dakota~1K1.11×
06South Dakota~1K1.08×
07Montana~2K1.02×
08Rhode Island~2K1.00×
09West Virginia~3K0.99×
10Maine~2K0.99×
11Delaware~2K0.99×
12Hawaii~2K0.97×
13New Hampshire~2K0.96×
14Washington, District of Columbia~2K0.96×
15Idaho~3K0.95×
16Nebraska~3K0.95×
17New Mexico~3K0.94×
18Mississippi~4K0.93×
19Arkansas~4K0.92×
20Kansas~4K0.91×
21Iowa~4K0.90×
22Oklahoma~6K0.89×
23Louisiana~7K0.88×
24Connecticut~5K0.88×
25Nevada~5K0.88×
26Utah~5K0.88×
27Alabama~7K0.87×
28Oregon~6K0.86×
29South Carolina~7K0.85×
30Arizona~10K0.84×
31Maryland~8K0.84×
32Missouri~8K0.84×
33Wisconsin~7K0.84×
34Minnesota~7K0.84×
35Tennessee~10K0.82×
36Washington~10K0.82×
37Colorado~7K0.82×
38Massachusetts~9K0.79×
39Pennsylvania~20K0.78×
40Georgia~10K0.78×
41Michigan~10K0.78×
42North Carolina~10K0.77×
43Virginia~10K0.77×
44New Jersey~10K0.76×
45Ohio~10K0.74×
46Illinois~10K0.72×
47Florida~30K0.64×
48New York~20K0.62×
49Texas~30K0.59×
50California~30K0.54×
Fig. 06

Affinity by region

Affinity by region — Mini marathon, United States
0.54×1.00×16.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mini marathon audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mini marathon audience
#·InterestCategoryAffinity×
01Imo's PizzaFood & Beverages44.29×
02Usain BoltSports29.66×
03Tropical Smoothie CafeFood & Beverages23.40×
04Toyota CrownCars & Mobility20.00×
0524 (TV series)Movies & TV18.88×
06Winter Olympic GamesSports11.97×
07Family carCars & Mobility11.81×
08GymsharkSports11.64×
09PelotonSports11.23×
10High-net-worth individualBusiness & Career9.07×
11High-intensity interval trainingSports7.99×
12Philadelphia 76ersSports5.83×
13Phoenix SunsSports5.56×
14True DetectiveMovies & TV5.48×
15Burger KingFood & Beverages3.36×
16NordstromShopping3.02×
17Planet FitnessSports2.79×
18Fast foodFood & Beverages2.64×
19RecipesFood & Beverages2.26×
20CookingFood & Beverages1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mini marathon audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mini marathon audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.11×
Convenience OrientationPREMIUM2.10×
Sports ActivityPOWER1.94×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mini marathon audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.69×
TraditionCONSERVATISM0.70×
ExtroversionTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mini marathon have in United States?

Mini marathon has an estimated audience of 579,426 people in United States, concentrated in Indiana and Kentucky.

02

What is the gender split and age of Mini marathon fans?

54.5% of Mini marathon fans are female, 45.5% are male, with an average age of 38.5 years.

03

Which brands do Mini marathon fans like most?

Mini marathon fans show strongest brand affinity for Tropical Smoothie Cafe (23.4×), Gymshark (11.64×), and Imo's Pizza (44.29×) over the country average.

04

Where do Mini marathon fans live in United States?

Mini marathon fans in United States are most concentrated in Indiana (reach ~200K), Kentucky (reach ~40K), and California (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Mini marathon fans also like?

Beyond Mini marathon itself, the audience over-indexes on Gymshark (11.64×), Imo's Pizza (44.29×), Usain Bolt (29.66×), and Family car (11.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sport audiences in United States

See Mini marathon audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mini marathon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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