Rascasse Audience Intelligence

Motorcycle speedway Audience in United States

Name: Motorcycle speedway — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Motorcycle speedway in United States — modelled from more than twelve digital signal sources. Motorcycle speedway has an estimated audience of 2,194,167 people in United States.

#206among Touchpoint in United States #452in Cars & Mobility

The average Motorcycle speedway fan in United States is 42.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kyle Busch, Speedway LLC, TopGolf, with strongest over-indexing on Kyle Busch (10.17× the country average).

Demographically, the Motorcycle speedway audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Motorcycle speedway fan in United States is more male, around 42.6 years old, with strong Patriotism tendencies and a notable affinity for Kyle Busch.

Category: Cars & Mobility · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Motorcycle speedway profile in United States.

Audience size

2.2M

in United States

Gender

32.4%♀

67.6% male

Age

42.6

average years

Country rank

#13230

Touchpoint in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Motorcycle speedway fans

32.4% are female, 67.6% are male, average age 42.6.

Fig. 02

Gender split

32.4%

Female

67.6%

Male

Demographic split for Motorcycle speedway audience in United States
Metric	Value
Female	32.4%
Male	67.6%
Average age	42.6
Estimated audience size	2,194,167

Fig. 03

Age distribution

Age distribution of the Motorcycle speedway audience in United States
Age bracket	Share	%
16-19		15%
20-29		16%
30-39		18%
40-49		22%
50+		29%

Fig. 04

Worldwide distribution

30.0%

of the worldwide Motorcycle speedway audience comes from United States.

Worldwide audience distribution share by country for Motorcycle speedway
Country	Share
United States	30.0%
Japan	11.4%
Poland	6.5%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorcycle speedway audience in United States is strongest.

Fig. 05

Top regions by affinity

Motorcycle speedway fans by region: top regions in United States
#	Region	Reach	×
01	Alaska	~5K	1.14×
02	Montana	~7K	1.08×
03	Idaho	~10K	1.07×
04	South Dakota	~5K	1.06×
05	New Mexico	~10K	1.05×
06	Vermont	~4K	1.04×
07	Nevada	~20K	1.03×
08	Mississippi	~20K	1.03×
09	Kansas	~20K	1.02×
10	Alabama	~30K	1.01×
11	Louisiana	~30K	1.01×
12	Kentucky	~30K	1.01×
13	Connecticut	~20K	1.01×
14	New Hampshire	~9K	1.01×
15	Wisconsin	~30K	1.00×
16	Oklahoma	~20K	1.00×
17	Hawaii	~9K	1.00×
18	Rhode Island	~7K	1.00×
19	Delaware	~6K	1.00×
20	North Dakota	~4K	1.00×
21	Indiana	~40K	0.99×
22	Missouri	~30K	0.99×
23	Utah	~20K	0.99×
24	Arkansas	~20K	0.99×
25	Iowa	~20K	0.99×
26	Nebraska	~10K	0.99×
27	West Virginia	~10K	0.99×
28	Maine	~8K	0.99×
29	Washington, District of Columbia	~7K	0.99×
30	Tennessee	~40K	0.98×
31	South Carolina	~30K	0.98×
32	Oregon	~20K	0.98×
33	Arizona	~40K	0.97×
34	Maryland	~40K	0.97×
35	Colorado	~30K	0.97×
36	Minnesota	~30K	0.97×
37	Michigan	~50K	0.96×
38	Washington	~40K	0.96×
39	Massachusetts	~40K	0.96×
40	Ohio	~60K	0.95×
41	Georgia	~60K	0.95×
42	North Carolina	~60K	0.95×
43	New Jersey	~50K	0.95×
44	Virginia	~50K	0.95×
45	Pennsylvania	~70K	0.94×
46	Illinois	~70K	0.94×
47	New York	~100K	0.92×
48	Florida	~100K	0.91×
49	Texas	~200K	0.88×
50	California	~200K	0.84×

Affinity by region — Motorcycle speedway, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motorcycle speedway audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motorcycle speedway audience
#	Interest	Category	×
01	Volkswagen Polo	Cars & Mobility	18.17×
02	Auto Club Speedway	Sports	18.15×
03	Richard Petty	Sports	16.57×
04	Joe Gibbs Racing	Sports	15.97×
05	Speedway LLC	Food & Beverages	10.83×
06	Kyle Busch	Sports	10.17×
07	Dale Earnhardt	Sports	9.89×
08	LPGA	Sports	9.85×
09	Jack Nicklaus	Sports	9.57×
10	TopGolf	Sports	8.47×
11	Washington Nationals	Sports	8.22×
12	Rory McIlroy	Sports	7.34×
13	Daytona International Speedway	Sports	7.18×
14	Motorcycle helmet	Cars & Mobility	5.71×
15	Snowmobile	Cars & Mobility	4.49×
16	The Open Championship	Sports	4.35×
17	Racing games	Games	4.03×
18	NASCAR	Sports	3.29×
19	PGA Championship	Sports	3.19×
20	Discount Tire	Shopping	3.04×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motorcycle speedway audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Motorcycle speedway audience · What stands out
Trait	Cluster	Score
Patriotism	CONSERVATISM	2.08×
Convenience Orientation	PREMIUM	1.51×
Career Orientation	POWER	1.50×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Motorcycle speedway audience · Rather not
Trait	Cluster	Score
Design Affinity	PREMIUM	0.54×
Mindfulness	BALANCE	0.68×
Sustainability	BALANCE	0.71×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Motorcycle speedway have in United States?

Motorcycle speedway has an estimated audience of 2,194,167 people in United States, concentrated in California and Texas.

What is the gender split and age of Motorcycle speedway fans?

32.4% of Motorcycle speedway fans are female, 67.6% are male, with an average age of 42.6 years.

Which brands do Motorcycle speedway fans like most?

Motorcycle speedway fans show strongest brand affinity for Kyle Busch (10.17×), Speedway LLC (10.83×), and TopGolf (8.47×) over the country average.

Where do Motorcycle speedway fans live in United States?

Motorcycle speedway fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

What other brands do Motorcycle speedway fans also like?

Beyond Motorcycle speedway itself, the audience over-indexes on Speedway LLC (10.83×), TopGolf (8.47×), LPGA (9.85×), and Rory McIlroy (7.34×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Motorcycle speedway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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