Mountain bike trials Audience in United States

Mountain bike trials logo

Mountain bike trials has an estimated audience of 1,576,128 people in United States. 29.2% are female, 70.8% are male, average age 41.0. Top regions: California, Florida, Texas. Top brand affinities: Gumbal, Product design, Embroidery Library, Urban Outfitters, Home construction.

The average Mountain bike trials fan in United States is 41.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Gumbal, Product design, Embroidery Library, with strongest over-indexing on Gumbal (34.2× the country average). Demographically, the Mountain bike trials audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Sports · Type: Touchpoint · Subtype: Sport

Demographics of Mountain bike trials fans

Demographic split for Mountain bike trials audience in United States
MetricValue
Female29.2%
Male70.8%
Average age41.0
Estimated audience size1,576,128

Audience persona

The typical Mountain bike trials fan in United States is more male, around 41.0 years old, with strong Risk Appetite tendencies and a notable affinity for Gumbal.

Top regions in United States

Top regions ranked by reach for Mountain bike trials in United States
RegionReachAffinity
California57,0390.33×
Florida31,4980.3×
Texas25,6230.19×
Michigan21,9750.53×
Colorado21,9510.88×
New York17,7710.2×
Mississippi15,6261.2×
Washington14,9370.47×
Pennsylvania14,8450.28×
Ohio14,7160.3×
Utah14,3471.02×
Indiana13,9050.48×
Louisiana13,8930.68×
Arkansas13,8821.07×
North Carolina13,8530.29×
Massachusetts13,6910.44×
Oklahoma13,5760.78×
Kentucky13,3610.68×
Alabama12,9320.59×
West Virginia12,9001.76×
Tennessee12,3200.39×
Illinois12,2850.23×
Arizona12,2790.38×
South Carolina12,2320.52×
Kansas11,9150.96×
Idaho11,9121.51×
Wisconsin11,8400.5×
Missouri11,5420.45×
Minnesota11,3920.5×
Hawaii11,3791.68×
Iowa11,3110.87×
Montana11,2222.57×
South Dakota11,0763.04×
Oregon11,0370.61×
Georgia10,9920.23×
Virginia10,9010.28×
New Jersey10,8200.27×
New Hampshire10,6291.71×
Wyoming10,4354.47×
Nebraska10,4081.32×
Connecticut10,3920.66×
New Mexico10,3541.31×
Nevada10,3200.68×
Rhode Island10,2632.05×
Maine10,2571.82×
Vermont10,0953.65×
Maryland10,0120.37×
Delaware9,1912.11×
Washington, District of Columbia6,6361.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mountain bike trials audience
BrandAffinityCategory
Gumbal34.2×Cars & Mobility
Product design3.75×Business & Career
Embroidery Library28.19×Home & Garden
Urban Outfitters2.9×Shopping
Home construction1.9×Home & Garden
Minnesota1.78×Travel & Leisure
Home equity1.85×Home & Garden
Pro-Ject3.64×Music & Radio
Natural rubber1.73×Cars & Mobility
Nebraska Cornhuskers football2.95×Sports
Volcano, Hawaii14.96×Travel & Leisure
A Streetcar Named Desire (1951 film)8.79×Movies & TV
EMedicine152.94×Health
Wikia2.35×Internet & Social Media
UK garage3.76×Music & Radio
Jesse Plemons2.18×Movies & TV
Stamp collecting2.92×Home & Garden
Staycation2×Home & Garden
Cam Ward2.3×Sports
Kendra Scott1.71×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mountain bike trials audience
TraitClusterScore
Risk AppetiteTHRILL1.85
PatriotismCONSERVATISM1.83
Sports ActivityPOWER1.49
Price SensitivityPREMIUM1.42
Luxury OrientationPREMIUM1.32
Early Adopter MentalityPOWER1.13

Worldwide distribution

Worldwide audience distribution share by country for Mountain bike trials
CountryShare
United States15.9%
Spain9.2%
Germany8.8%

See Mountain bike trials audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Mountain bike trials have in United States?

Mountain bike trials has an estimated audience of 1,576,128 people in United States, concentrated in California and Florida.

What is the gender split and age of Mountain bike trials fans?

29.2% of Mountain bike trials fans are female, 70.8% are male, with an average age of 41.0 years.

Which brands do Mountain bike trials fans like most?

Mountain bike trials fans show strongest brand affinity for Gumbal (34.2×), Product design (3.75×), and Embroidery Library (28.19×) over the country average.

Where do Mountain bike trials fans live in United States?

Mountain bike trials fans in United States are most concentrated in California (reach 57,039), Florida (reach 31,498), and Texas (reach 25,623). These three regions account for the largest share of the active audience.

What other brands do Mountain bike trials fans also like?

Beyond Mountain bike trials itself, the audience over-indexes on Product design (3.75×), Embroidery Library (28.19×), Urban Outfitters (2.9×), and Home construction (1.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mountain bike trials. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.