Mustang Club of America Audience in United States

Mustang Club of America logo

Mustang Club of America has an estimated audience of 512,219 people in United States. 24.9% are female, 75.1% are male, average age 32.4. Top regions: California, Illinois, Texas. Top brand affinities: Life of Pi, Goose (band), Iyanla Vanzant, Hog Hunting, Equinix.

The average Mustang Club of America fan in United States is 32.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Illinois, Texas. Top brand affinities include Life of Pi, Goose (band), Iyanla Vanzant, with strongest over-indexing on Life of Pi (23.26× the country average). Demographically, the Mustang Club of America audience skews more male with an average age of 32.4, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Website / Newspaper / Magazine

Demographics of Mustang Club of America fans

Demographic split for Mustang Club of America audience in United States
MetricValue
Female24.9%
Male75.1%
Average age32.4
Estimated audience size512,219

Audience persona

The typical Mustang Club of America fan in United States is more male, around 32.4 years old, with strong Patriotism tendencies and a notable affinity for Life of Pi.

Top regions in United States

Top regions ranked by reach for Mustang Club of America in United States
RegionReachAffinity
California81,6171.45×
Illinois39,4072.31×
Texas39,1810.89×
Florida29,3420.85×
New York25,4320.89×
Maryland18,3422.08×
Michigan14,9871.12×
Pennsylvania13,5960.79×
Minnesota12,2101.66×
North Carolina11,9130.77×
Washington11,8191.15×
Georgia11,7660.75×
Alabama11,2911.58×
Ohio11,0290.7×
Virginia9,8470.79×
Arizona9,3580.89×
New Jersey9,3380.72×
Colorado9,1411.13×
Tennessee8,6220.84×
Massachusetts8,5260.84×
Indiana7,7390.83×
Missouri7,6800.93×
Montana6,9264.87×
Louisiana6,2800.95×
South Carolina5,9920.78×
Wisconsin5,8300.76×
Oregon5,1430.88×
Kentucky4,9050.76×
Oklahoma4,5170.79×
Mississippi3,9980.95×
West Virginia3,5961.51×
Connecticut3,4810.68×
Kansas3,2810.81×
Iowa3,2180.76×
Nevada2,9240.59×
Utah2,8470.62×
Arkansas2,6910.64×
Nebraska2,1850.85×
Washington, District of Columbia1,8881.23×
New Mexico1,6750.65×
Alaska1,6541.51×
Idaho1,6400.64×
Maine1,2590.69×
New Hampshire1,1580.57×
Hawaii1,1490.52×
Rhode Island1,1420.7×
Delaware1,1390.81×
Vermont7300.81×
South Dakota6990.59×
North Dakota6560.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mustang Club of America audience
BrandAffinityCategory
Life of Pi23.26×Movies & TV
Goose (band)13.32×Pets & Animals
Iyanla Vanzant24.72×Business & Career
Hog Hunting5.74×Sports
Equinix22.28×Business & Career
Title Nine13.36×Fashion & Accessoires
Arrietty18.09×Movies & TV
Gyeongju33.36×Travel & Leisure
Nebraska Cornhuskers football4.18×Sports
Rapid prototyping20×Business & Career
Endless Space24.57×Games
Katy Independent School District26.91×Travel & Leisure
N1 road (South Africa)3.86×Travel & Leisure
Ma Mère29.68×Movies & TV
Academy Award for Best Visual Effects11.16×Movies & TV
Star Trek: Insurrection23.46×Movies & TV
UK garage4.62×Music & Radio
Primetime Emmy Award for Outstanding Drama Series29.9×Movies & TV
Jaws4.57×Movies & TV
Glossier4.41×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mustang Club of America audience
TraitClusterScore
PatriotismCONSERVATISM1.8
Family OrientationCONSERVATISM1.8
Luxury OrientationPREMIUM1.44
Risk AppetiteTHRILL1.38
Need for SecurityCONSERVATISM1.34
Early Adopter MentalityPOWER1.03

Worldwide distribution

Worldwide audience distribution share by country for Mustang Club of America
CountryShare
India67.2%
United States11.1%
Japan3.7%

See Mustang Club of America audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Mustang Club of America have in United States?

Mustang Club of America has an estimated audience of 512,219 people in United States, concentrated in California and Illinois.

What is the gender split and age of Mustang Club of America fans?

24.9% of Mustang Club of America fans are female, 75.1% are male, with an average age of 32.4 years.

Which brands do Mustang Club of America fans like most?

Mustang Club of America fans show strongest brand affinity for Life of Pi (23.26×), Goose (band) (13.32×), and Iyanla Vanzant (24.72×) over the country average.

Where do Mustang Club of America fans live in United States?

Mustang Club of America fans in United States are most concentrated in California (reach 81,617), Illinois (reach 39,407), and Texas (reach 39,181). These three regions account for the largest share of the active audience.

What other brands do Mustang Club of America fans also like?

Beyond Mustang Club of America itself, the audience over-indexes on Goose (band) (13.32×), Iyanla Vanzant (24.72×), Hog Hunting (5.74×), and Equinix (22.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mustang Club of America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.