Rascasse Audience Intelligence

NC State Wolfpack Audience in United States

A data profile of the people who buy, follow and care about NC State Wolfpack in United States — modelled from more than twelve digital signal sources. NC State Wolfpack has an estimated audience of 417,003 people in United States.

#651among Team in United States#4030in Sports

The average NC State Wolfpack fan in United States is 38.1 years old, more male, and lives primarily in North Carolina.

The audience is concentrated in North Carolina, California, Florida.

Top brand affinities include Duke Blue Devils men's basketball, Carolina Hurricanes, NC State Wolfpack men's basketball, with strongest over-indexing on Duke Blue Devils men's basketball (16.92× the country average).

Demographically, the NC State Wolfpack audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical NC State Wolfpack fan in United States is more male, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Duke Blue Devils men's basketball.

Category: Sports · Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the NC State Wolfpack profile in United States.

Audience size
417K
in United States
Gender
40.4%♀
59.6% male
Age
38.1
average years
Country rank
#40672
Team in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of NC State Wolfpack fans

40.4% are female, 59.6% are male, average age 38.1.

Fig. 02

Gender split

40.4%
Female
59.6%
Male
Demographic split for NC State Wolfpack audience in United States
MetricValue
Female40.4%
Male59.6%
Average age38.1
Estimated audience size417,003
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the NC State Wolfpack audience in United States
Age bracketShare%
16-1927%
20-2917%
30-3916%
40-4920%
50+21%
Fig. 04

Worldwide distribution

92.8%

of the worldwide NC State Wolfpack audience comes from United States.

Worldwide audience distribution share by country for NC State Wolfpack
CountryShare
United States92.8%
Brazil1.8%
Germany1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the NC State Wolfpack audience in United States is strongest.

Fig. 05

Top regions by affinity

NC State Wolfpack fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~200K13.84×
02South Carolina~10K1.98×
03Virginia~10K1.41×
04Alaska<1K1.11×
05North Dakota<1K1.04×
06Vermont<1K1.04×
07Washington, District of Columbia~1K1.03×
08South Dakota<1K1.03×
09Rhode Island~1K0.99×
10Montana~1K0.98×
11West Virginia~2K0.97×
12Georgia~10K0.96×
13Idaho~2K0.96×
14Maine~1K0.96×
15Delaware~1K0.96×
16Tennessee~8K0.95×
17Mississippi~3K0.93×
18Nebraska~2K0.93×
19Hawaii~2K0.93×
20New Hampshire~2K0.93×
21Alabama~5K0.91×
22Arkansas~3K0.90×
23New Mexico~2K0.90×
24Maryland~6K0.89×
25Nevada~4K0.89×
26Kansas~3K0.87×
27Louisiana~5K0.86×
28Iowa~3K0.86×
29Kentucky~4K0.85×
30Oklahoma~4K0.84×
31Connecticut~4K0.84×
32Utah~3K0.84×
33Oregon~4K0.81×
34Indiana~6K0.78×
35Missouri~5K0.78×
36Wisconsin~5K0.78×
37Colorado~5K0.77×
38Minnesota~5K0.77×
39Arizona~7K0.76×
40Massachusetts~6K0.76×
41Pennsylvania~10K0.74×
42New Jersey~8K0.73×
43Ohio~9K0.72×
44Michigan~8K0.71×
45Washington~6K0.71×
46Florida~20K0.68×
47Illinois~9K0.66×
48New York~20K0.65×
49Texas~20K0.53×
50California~20K0.47×
Fig. 06

Affinity by region

Affinity by region — NC State Wolfpack, United States
0.47×1.00×13.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the NC State Wolfpack audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for NC State Wolfpack audience
#·InterestCategoryAffinity×
01NC State Wolfpack men's basketballSports67.07×
02Danilo GallinariSports59.73×
03LycamobileTechnology & Electronics40.17×
04North Carolina Tar Heels men's basketballSports23.91×
05Thandie NewtonMovies & TV20.00×
06Brook LopezSports20.00×
07Carolina HurricanesSports17.97×
08Duke UniversityBusiness & Career17.63×
09Duke Blue Devils men's basketballSports16.92×
10Naomi ScottMovies & TV16.51×
11MetroPCSTechnology & Electronics14.86×
12Fine Wine & Good SpiritsShopping14.13×
13Revenge (TV series)Movies & TV13.31×
14Luka DončićSports8.84×
15Weather forecastingHome & Garden4.43×
16Aaron RodgersSports4.28×
17Masters TournamentSports3.95×
18FedExBusiness & Career3.73×
19Mortgage loansBusiness & Career2.82×
20Bank of AmericaBusiness & Career2.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the NC State Wolfpack audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by NC State Wolfpack audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.99×
Convenience OrientationPREMIUM1.80×
SustainabilityBALANCE1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by NC State Wolfpack audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.69×
Design AffinityPREMIUM0.77×
CreativityOPEN0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does NC State Wolfpack have in United States?

NC State Wolfpack has an estimated audience of 417,003 people in United States, concentrated in North Carolina and California.

02

What is the gender split and age of NC State Wolfpack fans?

40.4% of NC State Wolfpack fans are female, 59.6% are male, with an average age of 38.1 years.

03

Which brands do NC State Wolfpack fans like most?

NC State Wolfpack fans show strongest brand affinity for Duke Blue Devils men's basketball (16.92×), Carolina Hurricanes (17.97×), and NC State Wolfpack men's basketball (67.07×) over the country average.

04

Where do NC State Wolfpack fans live in United States?

NC State Wolfpack fans in United States are most concentrated in North Carolina (reach ~200K), California (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do NC State Wolfpack fans also like?

Beyond NC State Wolfpack itself, the audience over-indexes on Carolina Hurricanes (17.97×), NC State Wolfpack men's basketball (67.07×), MetroPCS (14.86×), and Lycamobile (40.17×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for NC State Wolfpack. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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