Norway Audience in United States

Norway logo

Norway has an estimated audience of 6,191,236 people in United States. 51.3% are female, 48.7% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: Urban horticulture, Urban Outfitters, The Streets, Elsword, Nationality.

The average Norway fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban horticulture, Urban Outfitters, The Streets, with strongest over-indexing on Urban horticulture (7.4× the country average). Demographically, the Norway audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Norway fans

Demographic split for Norway audience in United States
MetricValue
Female51.3%
Male48.7%
Average age42.8
Estimated audience size6,191,236

Audience persona

The typical Norway fan in United States is balanced, around 42.8 years old, with strong Patriotism tendencies and a notable affinity for Urban horticulture.

Top regions in United States

Top regions ranked by reach for Norway in United States
RegionReachAffinity
California743,7191.09×
Texas557,4301.05×
Florida458,2981.09×
New York374,6931.08×
Illinois211,1051.02×
North Carolina188,7041.01×
Pennsylvania187,2720.9×
Georgia183,9000.96×
Virginia171,3361.14×
Washington165,7931.33×
Ohio161,0900.84×
New Jersey153,7020.98×
Michigan147,2730.91×
Massachusetts133,8571.1×
Arizona125,3980.99×
Tennessee113,7630.92×
Minnesota112,4611.27×
Colorado110,2201.13×
Maryland104,3730.98×
Indiana103,3440.91×
Wisconsin102,7231.1×
Missouri90,1530.9×
South Carolina83,3960.9×
Oregon79,5781.12×
Kentucky70,3060.91×
Alabama66,9830.77×
Utah65,3601.18×
Louisiana62,7640.79×
Connecticut62,2531×
Oklahoma59,0830.86×
Nevada55,1610.92×
Iowa53,9081.06×
Kansas41,4050.85×
Arkansas41,3480.81×
Maine40,9061.84×
Mississippi35,6830.7×
Idaho31,9341.03×
Hawaii26,5511×
Nebraska26,3510.85×
New Hampshire25,3281.04×
New Mexico24,6720.79×
West Virginia21,6880.75×
Washington, District of Columbia20,4261.1×
Montana19,9811.16×
Rhode Island17,5950.89×
North Dakota15,2411.2×
Alaska14,8901.12×
South Dakota14,2230.99×
Delaware14,0080.82×
Vermont10,9421.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Norway audience
BrandAffinityCategory
Urban horticulture7.4×Home & Garden
Urban Outfitters3.74×Shopping
The Streets30.5×Music & Radio
Elsword18.87×Games
Nationality2.39×Politics & Society
Pillow1.89×Home & Garden
Progressive rock1.79×Music & Radio
Voter registration3.97×Politics & Society
Israel1.51×Travel & Leisure
Nebraska Cornhuskers football2.06×Sports
Home staging2.97×Home & Garden
JDSU1.64×Business & Career
Cam Ward1.99×Sports
Electrolyte2.28×Health
Corona (band)2.69×Music & Radio
Nuts (film)2.64×Movies & TV
La Opinión3.23×News
Women's empowerment1.65×Politics & Society
Jeep Wagoneer2.15×Cars & Mobility
Meals on Wheels2.13×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Norway audience
TraitClusterScore
PatriotismCONSERVATISM2.57
SustainabilityBALANCE1.62
TravellingTHRILL1.58
Design AffinityPREMIUM1.42
Quality AwarenessPREMIUM1.37
Need for SecurityCONSERVATISM1.25

Worldwide distribution

Worldwide audience distribution share by country for Norway
CountryShare
United States10.2%
Germany9.7%
Norway5.7%

See Norway audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Norway have in United States?

Norway has an estimated audience of 6,191,236 people in United States, concentrated in California and Texas.

What is the gender split and age of Norway fans?

51.3% of Norway fans are female, 48.7% are male, with an average age of 42.8 years.

Which brands do Norway fans like most?

Norway fans show strongest brand affinity for Urban horticulture (7.4×), Urban Outfitters (3.74×), and The Streets (30.5×) over the country average.

Where do Norway fans live in United States?

Norway fans in United States are most concentrated in California (reach 743,719), Texas (reach 557,430), and Florida (reach 458,298). These three regions account for the largest share of the active audience.

What other brands do Norway fans also like?

Beyond Norway itself, the audience over-indexes on Urban Outfitters (3.74×), The Streets (30.5×), Elsword (18.87×), and Nationality (2.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Norway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.