Occidental Petroleum Audience in United States

Occidental Petroleum logo

Occidental Petroleum has an estimated audience of 297,926 people in United States. 51.3% are female, 48.7% are male, average age 39.0. Top regions: Texas, California, New York. Top brand affinities: HydraFacial, Balfour Beatty, Molly Hatchet, Zihuatanejo, Electrolyte.

The average Occidental Petroleum fan in United States is 39.0 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include HydraFacial, Balfour Beatty, Molly Hatchet, with strongest over-indexing on HydraFacial (35.36× the country average). Demographically, the Occidental Petroleum audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Occidental Petroleum fans

Demographic split for Occidental Petroleum audience in United States
MetricValue
Female51.3%
Male48.7%
Average age39.0
Estimated audience size297,926

Audience persona

The typical Occidental Petroleum fan in United States is balanced, around 39.0 years old, with strong Risk Appetite tendencies and a notable affinity for HydraFacial.

Top regions in United States

Top regions ranked by reach for Occidental Petroleum in United States
RegionReachAffinity
Texas89,2823.49×
California30,3480.93×
New York19,8861.19×
Florida16,1130.8×
Colorado12,1322.58×
Illinois9,5540.96×
Louisiana9,5012.47×
Virginia8,7981.21×
New Jersey7,6351.01×
Pennsylvania7,3580.73×
Georgia7,2080.79×
North Carolina6,5910.74×
Ohio6,5100.71×
Massachusetts5,8891×
Washington5,5070.92×
Oklahoma5,3551.62×
Michigan5,3000.68×
Tennessee4,6940.79×
Arizona4,3180.71×
Maryland3,8510.75×
Missouri3,6930.77×
Indiana3,4780.64×
Minnesota3,3150.78×
Alabama3,1900.77×
Connecticut3,1851.07×
Wisconsin2,8690.64×
Kansas2,7941.19×
South Carolina2,7040.6×
Oregon2,2890.67×
Nevada2,2310.77×
Kentucky2,1860.59×
New Mexico2,0611.38×
Iowa2,0030.82×
Arkansas1,8990.77×
Mississippi1,8320.75×
Utah1,7560.66×
Washington, District of Columbia1,5561.74×
Nebraska1,4110.94×
Wyoming1,0702.42×
Idaho9890.66×
New Hampshire9350.8×
Hawaii9310.73×
Montana8911.08×
Rhode Island8400.89×
West Virginia8350.6×
Maine7520.7×
North Dakota5530.9×
Delaware5280.64×
Alaska4720.74×
South Dakota4190.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Occidental Petroleum audience
BrandAffinityCategory
HydraFacial35.36×Beauty & Wellness
Balfour Beatty62.17×Business & Career
Molly Hatchet32.58×Music & Radio
Zihuatanejo42.17×Travel & Leisure
Electrolyte6.96×Health
Nationality2.15×Politics & Society
Ismael Cala30.67×Literature
Kendra Scott2.43×Fashion & Accessoires
Cam Ward2.97×Sports
Nebraska1.94×Travel & Leisure
Elsword10.69×Games
Tipsy Elves6.23×Shopping
Noodle (Gorillaz)2.1×Music & Radio
Jesse Plemons1.88×Movies & TV
Hog Hunting1.77×Sports
WESH2.49×Movies & TV
Nebraska Cornhuskers football1.8×Sports
Personality3.02×Business & Career
Panama1.75×Travel & Leisure
Curcuma7.46×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Occidental Petroleum audience
TraitClusterScore
Risk AppetiteTHRILL2.48
Luxury OrientationPREMIUM2.09
Need for SecurityCONSERVATISM1.69
PatriotismCONSERVATISM1.45
Career OrientationPOWER1.31
Family OrientationCONSERVATISM1.3

Worldwide distribution

Worldwide audience distribution share by country for Occidental Petroleum
CountryShare
United States63.2%
Germany7.3%
United Kingdom3.5%

See Occidental Petroleum audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Occidental Petroleum have in United States?

Occidental Petroleum has an estimated audience of 297,926 people in United States, concentrated in Texas and California.

What is the gender split and age of Occidental Petroleum fans?

51.3% of Occidental Petroleum fans are female, 48.7% are male, with an average age of 39.0 years.

Which brands do Occidental Petroleum fans like most?

Occidental Petroleum fans show strongest brand affinity for HydraFacial (35.36×), Balfour Beatty (62.17×), and Molly Hatchet (32.58×) over the country average.

Where do Occidental Petroleum fans live in United States?

Occidental Petroleum fans in United States are most concentrated in Texas (reach 89,282), California (reach 30,348), and New York (reach 19,886). These three regions account for the largest share of the active audience.

What other brands do Occidental Petroleum fans also like?

Beyond Occidental Petroleum itself, the audience over-indexes on Balfour Beatty (62.17×), Molly Hatchet (32.58×), Zihuatanejo (42.17×), and Electrolyte (6.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Occidental Petroleum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.