Rascasse Audience Intelligence

Origami Audience in United States

A data profile of the people who buy, follow and care about Origami in United States — modelled from more than twelve digital signal sources. Origami has an estimated audience of 6,042,641 people in United States.

#3341among Topic in United States#168in Kids & Family

The average Origami fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Scrapbooking, Applied arts, Industrial design, with strongest over-indexing on Scrapbooking (11.87× the country average).

Demographically, the Origami audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Individualism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Origami fan in United States is more female, around 42.7 years old, with strong Individualism tendencies and a notable affinity for Scrapbooking.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Origami profile in United States.

Audience size
6M
in United States
Gender
66.6%♀
33.4% male
Age
42.7
average years
Country rank
#5682
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Origami fans

66.6% are female, 33.4% are male, average age 42.7.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Origami audience in United States
MetricValue
Female66.6%
Male33.4%
Average age42.7
Estimated audience size6,042,641
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Origami audience in United States
Age bracketShare%
16-1913%
20-2916%
30-3920%
40-4923%
50+28%
Fig. 04

Worldwide distribution

21.0%

of the worldwide Origami audience comes from United States.

Worldwide audience distribution share by country for Origami
CountryShare
United States21.0%
Brazil8.2%
India7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Origami audience in United States is strongest.

Fig. 05

Top regions by affinity

Origami fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~50K1.75×
02Utah~70K1.31×
03Alaska~20K1.30×
04California~800K1.21×
05Texas~600K1.21×
06Idaho~40K1.20×
07Oregon~80K1.17×
08Hawaii~30K1.17×
09Washington~100K1.15×
10Montana~20K1.15×
11Nebraska~30K1.14×
12South Dakota~20K1.14×
13North Dakota~10K1.11×
14Oklahoma~70K1.09×
15Kansas~50K1.08×
16Missouri~100K1.06×
17Louisiana~80K1.06×
18Arkansas~50K1.06×
19Arizona~100K1.04×
20Virginia~200K1.03×
21Indiana~100K1.02×
22Minnesota~90K1.02×
23Colorado~100K1.01×
24North Carolina~200K1.00×
25Kentucky~80K1.00×
26Wisconsin~90K0.99×
27Iowa~50K0.98×
28Illinois~200K0.94×
29Nevada~50K0.94×
30Georgia~200K0.92×
31West Virginia~30K0.92×
32Pennsylvania~200K0.91×
33Maine~20K0.90×
34Vermont~10K0.90×
35Ohio~200K0.89×
36Michigan~100K0.89×
37South Carolina~80K0.89×
38Florida~400K0.88×
39Massachusetts~100K0.86×
40New Hampshire~20K0.86×
41Alabama~70K0.85×
42New Jersey~100K0.83×
43New York~300K0.82×
44Tennessee~100K0.82×
45Maryland~90K0.82×
46Connecticut~50K0.81×
47Rhode Island~20K0.80×
48Mississippi~40K0.77×
49Delaware~10K0.74×
50Washington, District of Columbia~10K0.71×
Fig. 06

Affinity by region

Affinity by region — Origami, United States
0.71×1.00×1.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Origami audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Origami audience
#·InterestCategoryAffinity×
01Applied artsArts & Culture14.21×
02ScrapbookingKids & Family11.87×
03American Marketing AssociationBusiness & Career4.86×
04DieselMusic & Radio4.85×
05Standup paddleboardingSports4.33×
06StudioHome & Garden4.05×
07PotteryHome & Garden3.82×
08ancestryKids & Family3.79×
09Industrial designBusiness & Career3.70×
10CeramicHome & Garden3.32×
11PapyrusPolitics & Society3.17×
12Electronic publishingNews2.74×
13ThanksgivingKids & Family2.40×
14Mitch McConnellPolitics & Society2.38×
15RadioTechnology & Electronics2.23×
16WikipediaInternet & Social Media2.21×
17Google DriveTechnology & Electronics2.17×
18IndividualPolitics & Society2.11×
19Google DocsInternet & Social Media2.10×
20Hobby LobbyHome & Garden1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Origami audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Origami audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.72×
Urban LifestyleOPEN1.71×
TraditionCONSERVATISM1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Origami audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.00×
Social Media UsageJOY1.08×
Pet OwnershipJOY1.12×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Origami have in United States?

Origami has an estimated audience of 6,042,641 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Origami fans?

66.6% of Origami fans are female, 33.4% are male, with an average age of 42.7 years.

03

Which brands do Origami fans like most?

Origami fans show strongest brand affinity for Scrapbooking (11.87×), Applied arts (14.21×), and Industrial design (3.7×) over the country average.

04

Where do Origami fans live in United States?

Origami fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Origami fans also like?

Beyond Origami itself, the audience over-indexes on Applied arts (14.21×), Industrial design (3.7×), Mitch McConnell (2.38×), and Pottery (3.82×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Kids & Family audiences in United States

See Origami audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Origami. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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