Pig Audience in United States

Pig logo

Pig has an estimated audience of 17,710,593 people in United States. 54.8% are female, 45.2% are male, average age 43.3. Top brand affinities: Inmigrante TV, Jilla, ICF International, Proton Iriz, Hug High School.

Top brand affinities include Inmigrante TV, Jilla, ICF International, with strongest over-indexing on Inmigrante TV (6.89× the country average). Demographically, the Pig audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Extroversion, Patriotism.

Category: Pets & Animals · Type: Topic

Demographics of Pig fans

Demographic split for Pig audience in United States
MetricValue
Female54.8%
Male45.2%
Average age43.3
Estimated audience size17,710,593

Audience persona

The typical Pig fan in United States is balanced, around 43.3 years old, with strong Extroversion tendencies and a notable affinity for Inmigrante TV.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pig audience
BrandAffinityCategory
Inmigrante TV6.89×Movies & TV
Jilla6.05×Movies & TV
ICF International5.95×Business & Career
Proton Iriz5.65×Cars & Mobility
Hug High School5.6×Business & Career
Myanmar idol5.37×Movies & TV
Infiniti QX565.34×Cars & Mobility
San Guillermo, Isabela5.24×Travel & Leisure
Kento Yamazaki5.18×Movies & TV
The Retrofit Source Inc.5.11×Cars & Mobility
Tepatitlán5.02×Travel & Leisure
Canon (music)4.99×Music & Radio
JELLO SHOTS4.91×Food & Beverages
James Allen Jewelers4.82×Fashion & Accessoires
Jeep Wagoneer4.81×Cars & Mobility
Jeonju University4.78×Business & Career
Huaura Province4.65×Travel & Leisure
Insulin index4.57×Health
Hayward, California4.56×Travel & Leisure
Mustafa Kemal University4.48×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pig audience
TraitClusterScore
ExtroversionTHRILL1.47
PatriotismCONSERVATISM1.3
Community OrientationOPEN1.29
IndividualismJOY1.2
Urban LifestyleOPEN1.18
TraditionCONSERVATISM1.16

Worldwide distribution

Worldwide audience distribution share by country for Pig
CountryShare
United States26.2%
Brazil7.8%
United Kingdom6.2%

See Pig audiences in other countries

More Pets & Animals audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Pig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.