Prime (film) Audience in United States

Prime (film) has an estimated audience of 7,844,300 people in United States. Top regions: California, Texas, Florida. Top brand affinities: Nightlife, Jean Paul Gaultier, Automobile repair shop, Tampa Bay Buccaneers, Tampa Bay Lightning.

Prime (film) fans in United States are concentrated in California, with strong brand affinity for Nightlife. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nightlife, Jean Paul Gaultier, Automobile repair shop, with strongest over-indexing on Nightlife (1.76× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Prime (film) fans

Demographic split for Prime (film) audience in United States
MetricValue
Estimated audience size7,844,300

Audience persona

The typical Prime (film) fan in United States shows strong Early Adopter Mentality tendencies and a notable affinity for Nightlife.

Top regions in United States

Top regions ranked by reach for Prime (film) in United States
RegionReachAffinity
California894,0981.04×
Texas727,8771.08×
Florida558,1461.05×
New York495,2321.13×
Pennsylvania267,1521.01×
Illinois255,6820.98×
Georgia246,8851.02×
North Carolina246,5511.04×
Ohio230,4400.95×
Arizona224,2571.4×
Michigan202,7190.99×
Virginia197,9631.04×
New Jersey194,9140.98×
Washington177,4111.13×
Massachusetts164,9521.07×
Tennessee151,0890.96×
Indiana139,2630.97×
Missouri134,8721.07×
Maryland134,2911×
Colorado131,7551.07×
Alabama117,3271.07×
Wisconsin114,1840.97×
South Carolina111,6380.95×
Minnesota109,3800.97×
Oregon106,9781.19×
Louisiana97,1510.96×
Kentucky93,4270.95×
Connecticut86,8751.1×
Oklahoma84,9610.98×
Utah77,5991.1×
Nevada69,2150.91×
Arkansas60,8650.94×
Kansas60,5530.98×
Iowa58,6620.91×
Mississippi58,0860.9×
Idaho40,7721.04×
New Mexico40,2821.02×
Nebraska35,2630.9×
Hawaii31,3310.93×
West Virginia30,9900.85×
New Hampshire30,0020.97×
Maine28,3971.01×
Washington, District of Columbia25,5031.08×
Rhode Island23,5900.94×
Montana21,1740.97×
Alaska19,4091.16×
Delaware18,5370.86×
South Dakota15,4760.85×
Vermont13,3830.97×
North Dakota13,0360.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Prime (film) audience
BrandAffinityCategory
Nightlife1.76×Arts & Culture
Jean Paul Gaultier4.56×Fashion & Accessoires
Automobile repair shop2.32×Cars & Mobility
Tampa Bay Buccaneers1.89×Sports
Tampa Bay Lightning3.06×Sports
Racing games1.77×Games
Fortnite1.55×Games
Nissan1.54×Cars & Mobility
Motocross1.92×Sports
Audi1.74×Cars & Mobility
Xbox1.56×Games
Tampa Bay Rays2.89×Sports
Porsche1.59×Cars & Mobility
Supreme1.75×Fashion & Accessoires
Lamborghini1.8×Cars & Mobility
Subaru1.69×Cars & Mobility
SoundCloud1.63×Music & Radio
League of Legends1.59×Games
Burning Man2.66×Music & Radio
Electric vehicle1.55×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Prime (film) audience
TraitClusterScore
Early Adopter MentalityPOWER1.31
ExtroversionTHRILL1.26
Career OrientationPOWER1.2
Luxury OrientationPREMIUM1.14
Convenience OrientationPREMIUM1.12
Need for SecurityCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for Prime (film)
CountryShare
United States20.4%
India13.6%
United Kingdom8.3%

See Prime (film) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Prime (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.