A data profile of the people who buy, follow and care about Relief in United States — modelled from more than twelve digital signal sources. Relief has an estimated audience of 1,209,958 people in United States.
The average Relief fan in United States is 46.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Pharmacy, Nostalgia, Genetics, with strongest over-indexing on Pharmacy (2.3× the country average).
Demographically, the Relief audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Relief fan in United States is more female, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for Pharmacy.
The key figures that characterise the Relief profile in United States.
59.9% are female, 40.1% are male, average age 46.3.
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 46.3 |
| Estimated audience size | 1,209,958 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 9% | |
| 30-39 | 14% | |
| 40-49 | 26% | |
| 50+ | 40% |
of the worldwide Relief audience comes from United States.
| Country | Share |
|---|---|
| Germany | 31.5% |
| United States | 16.4% |
| Ukraine | 10.4% |
Where the Relief audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~20K | 1.28× | |
| 02 | Missouri | ~20K | 1.24× | |
| 03 | Kansas | ~10K | 1.21× | |
| 04 | Arkansas | ~10K | 1.14× | |
| 05 | California | ~100K | 1.11× | |
| 06 | Texas | ~100K | 1.09× | |
| 07 | North Carolina | ~40K | 1.09× | |
| 08 | Maryland | ~20K | 1.09× | |
| 09 | Michigan | ~30K | 1.08× | |
| 10 | Oregon | ~10K | 1.08× | |
| 11 | New York | ~70K | 1.07× | |
| 12 | Alaska | ~3K | 1.07× | |
| 13 | Mississippi | ~10K | 1.05× | |
| 14 | Hawaii | ~5K | 1.05× | |
| 15 | Florida | ~90K | 1.04× | |
| 16 | Georgia | ~40K | 1.04× | |
| 17 | Alabama | ~20K | 1.04× | |
| 18 | Oklahoma | ~10K | 1.04× | |
| 19 | Nevada | ~10K | 1.04× | |
| 20 | Virginia | ~30K | 1.03× | |
| 21 | New Mexico | ~6K | 1.03× | |
| 22 | New Jersey | ~30K | 1.02× | |
| 23 | South Carolina | ~20K | 1.02× | |
| 24 | Washington, District of Columbia | ~4K | 1.02× | |
| 25 | Tennessee | ~20K | 1.00× | |
| 26 | Arizona | ~20K | 0.99× | |
| 27 | Kentucky | ~20K | 0.99× | |
| 28 | Washington | ~20K | 0.97× | |
| 29 | Nebraska | ~6K | 0.97× | |
| 30 | North Dakota | ~2K | 0.97× | |
| 31 | Minnesota | ~20K | 0.96× | |
| 32 | West Virginia | ~5K | 0.96× | |
| 33 | South Dakota | ~3K | 0.96× | |
| 34 | Illinois | ~40K | 0.95× | |
| 35 | Iowa | ~9K | 0.95× | |
| 36 | Idaho | ~6K | 0.95× | |
| 37 | Ohio | ~30K | 0.94× | |
| 38 | Indiana | ~20K | 0.94× | |
| 39 | Pennsylvania | ~40K | 0.93× | |
| 40 | Wisconsin | ~20K | 0.93× | |
| 41 | Maine | ~4K | 0.93× | |
| 42 | Montana | ~3K | 0.93× | |
| 43 | Utah | ~10K | 0.92× | |
| 44 | Rhode Island | ~4K | 0.91× | |
| 45 | Massachusetts | ~20K | 0.90× | |
| 46 | Colorado | ~20K | 0.90× | |
| 47 | Vermont | ~2K | 0.90× | |
| 48 | Connecticut | ~10K | 0.89× | |
| 49 | Delaware | ~3K | 0.89× | |
| 50 | New Hampshire | ~4K | 0.86× |
The strongest cross-interests of the Relief audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Politico | Politics & Society | 3.40× | ||
| 02 | Retirement planning | Business & Career | 3.38× | ||
| 03 | Drudge Report | Sports | 2.89× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 2.75× | ||
| 05 | Retirement community | Kids & Family | 2.54× | ||
| 06 | Preventive healthcare | Health | 2.44× | ||
| 07 | Tableware | Food & Beverages | 2.32× | ||
| 08 | Retirement | Business & Career | 2.31× | ||
| 09 | Pharmacy | Business & Career | 2.30× | ||
| 10 | Nostalgia | Home & Garden | 2.11× | ||
| 11 | Britney Spears | Music & Radio | 2.11× | ||
| 12 | Health insurance | Business & Career | 2.08× | ||
| 13 | Rail transport | Travel & Leisure | 2.03× | ||
| 14 | Life insurance | Business & Career | 2.02× | ||
| 15 | Massage | Health | 2.00× | ||
| 16 | CBS News | Movies & TV | 1.96× | ||
| 17 | Genetics | Kids & Family | 1.95× | ||
| 18 | Charitable organization | Politics & Society | 1.78× | ||
| 19 | Tradition | Politics & Society | 1.62× | ||
| 20 | Walgreens | Shopping | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.90× | |
| Community Orientation | OPEN | 1.78× | |
| Individualism | JOY | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.48× | |
| Social Media Usage | JOY | 0.69× | |
| Sports Activity | POWER | 0.72× |
Relief has an estimated audience of 1,209,958 people in United States, concentrated in California and Texas.
59.9% of Relief fans are female, 40.1% are male, with an average age of 46.3 years.
Relief fans show strongest brand affinity for Pharmacy (2.3×), Nostalgia (2.11×), and Genetics (1.95×) over the country average.
Relief fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Relief itself, the audience over-indexes on Nostalgia (2.11×), Genetics (1.95×), Walgreens (1.55×), and Drudge Report (2.89×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Relief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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