Rascasse Audience Intelligence

Reseller Audience in United States

A data profile of the people who buy, follow and care about Reseller in United States — modelled from more than twelve digital signal sources. Reseller has an estimated audience of 7,379,988 people in United States.

#2914among Topic in United States#129in Shopping

The average Reseller fan in United States is 38.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Forex Online Trading, Planet Fitness, Hotmart, with strongest over-indexing on Forex Online Trading (17.59× the country average).

Demographically, the Reseller audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Community Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Reseller fan in United States is more female, around 38.1 years old, with strong Community Orientation tendencies and a notable affinity for Forex Online Trading.

Category: Shopping · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Reseller profile in United States.

Audience size
7.4M
in United States
Gender
59.8%♀
40.2% male
Age
38.1
average years
Country rank
#4796
Topic in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Reseller fans

59.8% are female, 40.2% are male, average age 38.1.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Reseller audience in United States
MetricValue
Female59.8%
Male40.2%
Average age38.1
Estimated audience size7,379,988
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Reseller audience in United States
Age bracketShare%
16-1923%
20-2919%
30-3919%
40-4920%
50+19%
Fig. 04

Worldwide distribution

11.4%

of the worldwide Reseller audience comes from United States.

Worldwide audience distribution share by country for Reseller
CountryShare
Brazil21.7%
Indonesia11.8%
United States11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Reseller audience in United States is strongest.

Fig. 05

Top regions by affinity

Reseller fans by region: top regions in United States
#RegionReachAffinity×
01California~1M1.46×
02Texas~900K1.36×
03Georgia~300K1.26×
04Virginia~200K1.20×
05Washington~200K1.19×
06Louisiana~100K1.19×
07Florida~600K1.18×
08Maryland~200K1.18×
09Nevada~80K1.18×
10North Carolina~300K1.17×
11New York~500K1.14×
12Hawaii~40K1.12×
13South Carolina~100K1.11×
14Montana~20K1.11×
15Illinois~300K1.09×
16New Jersey~200K1.09×
17Arizona~200K1.09×
18Mississippi~70K1.09×
19Arkansas~60K1.04×
20Delaware~20K1.03×
21Indiana~100K1.02×
22Alabama~100K1.02×
23Oklahoma~80K1.02×
24Nebraska~40K1.02×
25Pennsylvania~200K1.00×
26Kentucky~90K1.00×
27Oregon~80K1.00×
28Tennessee~100K0.99×
29Kansas~60K0.99×
30New Mexico~40K0.99×
31Connecticut~70K0.97×
32Utah~60K0.97×
33Idaho~30K0.95×
34Colorado~100K0.94×
35Washington, District of Columbia~20K0.94×
36South Dakota~20K0.94×
37Missouri~100K0.93×
38Alaska~10K0.93×
39North Dakota~10K0.93×
40Ohio~200K0.92×
41Minnesota~100K0.91×
42Rhode Island~20K0.90×
43Vermont~10K0.90×
44Massachusetts~100K0.89×
45Iowa~50K0.89×
46Michigan~200K0.88×
47Wisconsin~100K0.88×
48West Virginia~30K0.88×
49New Hampshire~30K0.88×
50Maine~20K0.84×
Fig. 06

Affinity by region

Affinity by region — Reseller, United States
0.84×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Reseller audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Reseller audience
#·InterestCategoryAffinity×
01Forex Online TradingBusiness & Career17.59×
02EasyJetTravel & Leisure12.80×
03HotmartShopping11.22×
04RyanairTravel & Leisure10.14×
05LiquidationBusiness & Career4.68×
06Diaper bagKids & Family2.96×
07MeijerShopping2.49×
08ClinicHealth2.33×
09Deal of the dayShopping2.31×
10Solar energyHome & Garden2.17×
11Planet FitnessSports2.16×
12ReggaetonMusic & Radio2.07×
13Vehicle insuranceCars & Mobility1.98×
14Swimming poolSports1.97×
15Mother's DayKids & Family1.92×
16FedExBusiness & Career1.90×
17Mortgage loansBusiness & Career1.80×
18Grocery storeFood & Beverages1.61×
19Trader Joe'sShopping1.57×
20Hobby LobbyHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Reseller audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Reseller audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.45×
Family OrientationCONSERVATISM1.45×
Need for SecurityCONSERVATISM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Reseller audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
Healthy LifestyleBALANCE0.96×
Sports ActivityPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Reseller have in United States?

Reseller has an estimated audience of 7,379,988 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Reseller fans?

59.8% of Reseller fans are female, 40.2% are male, with an average age of 38.1 years.

03

Which brands do Reseller fans like most?

Reseller fans show strongest brand affinity for Forex Online Trading (17.59×), Planet Fitness (2.16×), and Hotmart (11.22×) over the country average.

04

Where do Reseller fans live in United States?

Reseller fans in United States are most concentrated in California (reach ~1M), Texas (reach ~900K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Reseller fans also like?

Beyond Reseller itself, the audience over-indexes on Planet Fitness (2.16×), Hotmart (11.22×), Diaper bag (2.96×), and Mortgage loans (1.8×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Shopping audiences in United States

See Reseller audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Reseller. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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