Rascasse Audience Intelligence

Rock crawling Audience in United States

A data profile of the people who buy, follow and care about Rock crawling in United States — modelled from more than twelve digital signal sources. Rock crawling has an estimated audience of 742,510 people in United States.

#55among Motorsport in United States#9814among Topic in United States#2699in Sports

The average Rock crawling fan in United States is 35.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jeep Cherokee, Toyota Tacoma, Jeep Wrangler, with strongest over-indexing on Jeep Cherokee (43.66× the country average).

Demographically, the Rock crawling audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rock crawling fan in United States is more male, around 35.7 years old, with strong Patriotism tendencies and a notable affinity for Jeep Cherokee.

Category: Sports · Type: Topic · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rock crawling profile in United States.

Audience size
743K
in United States
Gender
10.2%♀
89.8% male
Age
35.7
average years
Country rank
#28807
Topic in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rock crawling fans

10.2% are female, 89.8% are male, average age 35.7.

Fig. 02

Gender split

10.2%
Female
89.8%
Male
Demographic split for Rock crawling audience in United States
MetricValue
Female10.2%
Male89.8%
Average age35.7
Estimated audience size742,510
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Rock crawling audience in United States
Age bracketShare%
16-1928%
20-2920%
30-3920%
40-4919%
50+13%
Fig. 04

Worldwide distribution

73.9%

of the worldwide Rock crawling audience comes from United States.

Worldwide audience distribution share by country for Rock crawling
CountryShare
United States73.9%
Canada4.3%
Australia3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rock crawling audience in United States is strongest.

Fig. 05

Top regions by affinity

Rock crawling fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K2.23×
02West Virginia~7K1.99×
03Idaho~7K1.87×
04Oregon~10K1.65×
05Kentucky~10K1.51×
06Tennessee~20K1.45×
07Wyoming~2K1.44×
08Montana~3K1.40×
09Washington~20K1.38×
10Hawaii~4K1.35×
11Alaska~2K1.29×
12Arkansas~8K1.28×
13Maine~3K1.27×
14New Mexico~5K1.24×
15Colorado~10K1.23×
16Vermont~2K1.23×
17Missouri~10K1.17×
18Arizona~20K1.16×
19Oklahoma~9K1.15×
20Alabama~10K1.11×
21New Hampshire~3K1.01×
22Nevada~7K0.98×
23South Dakota~2K0.97×
24Indiana~10K0.96×
25Kansas~6K0.95×
26Michigan~20K0.92×
27Iowa~5K0.88×
28Ohio~20K0.87×
29Mississippi~5K0.83×
30Minnesota~8K0.80×
31Nebraska~3K0.80×
32California~60K0.78×
33Pennsylvania~20K0.77×
34Wisconsin~9K0.77×
35Delaware~2K0.76×
36North Carolina~20K0.75×
37Rhode Island~2K0.75×
38South Carolina~8K0.73×
39Louisiana~7K0.71×
40Washington, District of Columbia~2K0.70×
41Georgia~20K0.68×
42Connecticut~5K0.67×
43Virginia~10K0.62×
44Massachusetts~8K0.56×
45Illinois~10K0.55×
46Texas~30K0.54×
47Maryland~7K0.53×
48Florida~30K0.52×
49New York~20K0.44×
50New Jersey~8K0.44×
Fig. 06

Affinity by region

Affinity by region — Rock crawling, United States
0.44×1.00×2.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rock crawling audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rock crawling audience
#·InterestCategoryAffinity×
01Jeep CherokeeCars & Mobility43.66×
02Mud boggingSports25.07×
03Toyota TacomaCars & Mobility21.19×
04Compact sport utility vehicleCars & Mobility19.11×
05Jeep CompassCars & Mobility18.85×
06Toyota Land CruiserCars & Mobility16.84×
07Radio-controlled carKids & Family16.12×
08Jeep WranglerCars & Mobility15.55×
09CarcareCars & Mobility8.92×
10Auto showCars & Mobility8.83×
11Diesel engineCars & Mobility8.36×
12Motorcycle helmetCars & Mobility8.04×
13Motorcycle accessoriesCars & Mobility7.45×
14O'Reilly Auto PartsCars & Mobility6.24×
15Solar energyHome & Garden6.14×
16LivemusicMusic & Radio6.10×
17Advance Auto PartsCars & Mobility5.98×
18Discount TireShopping5.97×
19Property finderHome & Garden5.85×
20AutoZoneCars & Mobility5.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rock crawling audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rock crawling audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.26×
Risk AppetiteTHRILL2.34×
Need for SecurityCONSERVATISM2.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rock crawling audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.61×
MindfulnessBALANCE0.67×
Healthy LifestyleBALANCE0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rock crawling have in United States?

Rock crawling has an estimated audience of 742,510 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rock crawling fans?

10.2% of Rock crawling fans are female, 89.8% are male, with an average age of 35.7 years.

03

Which brands do Rock crawling fans like most?

Rock crawling fans show strongest brand affinity for Jeep Cherokee (43.66×), Toyota Tacoma (21.19×), and Jeep Wrangler (15.55×) over the country average.

04

Where do Rock crawling fans live in United States?

Rock crawling fans in United States are most concentrated in California (reach ~60K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Rock crawling fans also like?

Beyond Rock crawling itself, the audience over-indexes on Toyota Tacoma (21.19×), Jeep Wrangler (15.55×), Mud bogging (25.07×), and AutoZone (5.33×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Rock crawling audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rock crawling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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