A data profile of the people who buy, follow and care about Rock Creek (Potomac River) in United States — modelled from more than twelve digital signal sources. Rock Creek (Potomac River) has an estimated audience of 320,518 people in United States.
The average Rock Creek (Potomac River) fan in United States is 41.1 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, Washington, Oregon.
Top brand affinities include Hardware store, Nonprofit organization, Rail transport, with strongest over-indexing on Hardware store (2.41× the country average).
Demographically, the Rock Creek (Potomac River) audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Career Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Rock Creek (Potomac River) fan in United States is more female, around 41.1 years old, with strong Career Orientation tendencies and a notable affinity for Hardware store.
The key figures that characterise the Rock Creek (Potomac River) profile in United States.
57.8% are female, 42.2% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 41.1 |
| Estimated audience size | 320,518 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 25% | |
| 50+ | 22% |
Where the Rock Creek (Potomac River) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~20K | 5.69× | |
| 02 | Montana | ~4K | 4.82× | |
| 03 | Washington, District of Columbia | ~4K | 4.41× | |
| 04 | Washington | ~30K | 4.13× | |
| 05 | Tennessee | ~20K | 2.98× | |
| 06 | Idaho | ~4K | 2.54× | |
| 07 | Arkansas | ~5K | 1.72× | |
| 08 | Kansas | ~4K | 1.71× | |
| 09 | Alabama | ~7K | 1.61× | |
| 10 | Maryland | ~9K | 1.58× | |
| 11 | Iowa | ~4K | 1.48× | |
| 12 | Oklahoma | ~5K | 1.35× | |
| 13 | Colorado | ~7K | 1.33× | |
| 14 | Minnesota | ~6K | 1.31× | |
| 15 | Texas | ~30K | 1.22× | |
| 16 | Nebraska | ~2K | 1.17× | |
| 17 | South Carolina | ~4K | 0.93× | |
| 18 | Georgia | ~9K | 0.90× | |
| 19 | Ohio | ~9K | 0.88× | |
| 20 | West Virginia | ~1K | 0.86× | |
| 21 | Utah | ~2K | 0.82× | |
| 22 | Delaware | <1K | 0.81× | |
| 23 | North Carolina | ~8K | 0.79× | |
| 24 | Vermont | <1K | 0.79× | |
| 25 | Alaska | <1K | 0.77× | |
| 26 | Rhode Island | <1K | 0.75× | |
| 27 | North Dakota | <1K | 0.75× | |
| 28 | South Dakota | <1K | 0.74× | |
| 29 | Mississippi | ~2K | 0.72× | |
| 30 | Wisconsin | ~3K | 0.71× | |
| 31 | Maine | <1K | 0.71× | |
| 32 | Hawaii | <1K | 0.70× | |
| 33 | New Hampshire | <1K | 0.70× | |
| 34 | Virginia | ~5K | 0.68× | |
| 35 | New Mexico | <1K | 0.60× | |
| 36 | Indiana | ~3K | 0.59× | |
| 37 | Missouri | ~3K | 0.57× | |
| 38 | Kentucky | ~2K | 0.57× | |
| 39 | Louisiana | ~2K | 0.48× | |
| 40 | Connecticut | ~2K | 0.48× | |
| 41 | Nevada | ~1K | 0.46× | |
| 42 | California | ~20K | 0.45× | |
| 43 | Illinois | ~4K | 0.40× | |
| 44 | Arizona | ~3K | 0.38× | |
| 45 | Pennsylvania | ~4K | 0.36× | |
| 46 | Florida | ~8K | 0.35× | |
| 47 | Massachusetts | ~2K | 0.34× | |
| 48 | Michigan | ~3K | 0.32× | |
| 49 | New Jersey | ~3K | 0.31× | |
| 50 | New York | ~5K | 0.25× |
The strongest cross-interests of the Rock Creek (Potomac River) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Garden centre | Home & Garden | 2.88× | ||
| 02 | Private equity | Business & Career | 2.83× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 2.74× | ||
| 04 | Rail transport | Travel & Leisure | 2.61× | ||
| 05 | Hardware store | Home & Garden | 2.41× | ||
| 06 | Butcher | Food & Beverages | 2.41× | ||
| 07 | Veterinary medicine | Business & Career | 2.02× | ||
| 08 | Discount Tire | Shopping | 2.01× | ||
| 09 | Atlanta Braves | Sports | 1.98× | ||
| 10 | Charitable organization | Politics & Society | 1.97× | ||
| 11 | Dolly Parton | Music & Radio | 1.79× | ||
| 12 | Pharmacy | Business & Career | 1.77× | ||
| 13 | Air pollution | Health | 1.76× | ||
| 14 | Nonprofit organization | Politics & Society | 1.66× | ||
| 15 | Public transport | Cars & Mobility | 1.64× | ||
| 16 | Steakhouse | Food & Beverages | 1.63× | ||
| 17 | Personalisation | Home & Garden | 1.60× | ||
| 18 | San Antonio Spurs | Sports | 1.60× | ||
| 19 | Zoo | Kids & Family | 1.59× | ||
| 20 | Tradition | Politics & Society | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.14× | |
| Community Orientation | OPEN | 1.97× | |
| Individualism | JOY | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.63× | |
| Mindfulness | BALANCE | 0.78× | |
| Social Media Usage | JOY | 0.80× |
Rock Creek (Potomac River) has an estimated audience of 320,518 people in United States, concentrated in Texas and Washington.
57.8% of Rock Creek (Potomac River) fans are female, 42.2% are male, with an average age of 41.1 years.
Rock Creek (Potomac River) fans show strongest brand affinity for Hardware store (2.41×), Nonprofit organization (1.66×), and Rail transport (2.61×) over the country average.
Rock Creek (Potomac River) fans in United States are most concentrated in Texas (reach ~30K), Washington (reach ~30K), and Oregon (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Rock Creek (Potomac River) itself, the audience over-indexes on Nonprofit organization (1.66×), Rail transport (2.61×), Veterinary medicine (2.02×), and Non-alcoholic beverage (2.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Rock Creek (Potomac River). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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