Rock Creek (Potomac River) Audience in United States

Rock Creek (Potomac River) logo

Rock Creek (Potomac River) has an estimated audience of 320,518 people in United States. 57.8% are female, 42.2% are male, average age 41.1. Top regions: Washington, Texas, Tennessee. Top brand affinities: Sailor, Ellen Burstyn, Leprechaun, John Frusciante, WAOW.

The average Rock Creek (Potomac River) fan in United States is 41.1 years old, more female, and lives primarily in Washington. The audience is concentrated in Washington, Texas, Tennessee. Top brand affinities include Sailor, Ellen Burstyn, Leprechaun, with strongest over-indexing on Sailor (1.8× the country average). Demographically, the Rock Creek (Potomac River) audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Early Adopter Mentality, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: River

Demographics of Rock Creek (Potomac River) fans

Demographic split for Rock Creek (Potomac River) audience in United States
MetricValue
Female57.8%
Male42.2%
Average age41.1
Estimated audience size320,518

Audience persona

The typical Rock Creek (Potomac River) fan in United States is more female, around 41.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sailor.

Top regions in United States

Top regions ranked by reach for Rock Creek (Potomac River) in United States
RegionReachAffinity
Washington30,9974.82×
Texas25,5310.93×
Tennessee22,3163.47×
California16,1950.46×
Oregon12,3983.37×
Georgia10,0581.02×
Maryland8,9501.62×
North Carolina8,1540.85×
Florida7,6020.35×
Alabama7,2031.61×
Colorado6,1291.21×
Ohio5,8480.59×
Virginia5,7030.73×
South Carolina5,0671.05×
Washington, District of Columbia4,5534.73×
Montana4,5175.08×
Oklahoma4,3211.21×
Minnesota4,0720.89×
Iowa4,0711.54×
Kansas3,9981.58×
Illinois3,9420.37×
Arkansas3,8011.44×
New York3,6930.21×
Idaho3,6302.26×
Pennsylvania3,1780.29×
Indiana3,1630.54×
Missouri2,6580.51×
Utah2,3700.83×
Kentucky1,9260.48×
Arizona1,9110.29×
Nebraska1,9101.19×
Mississippi1,8210.69×
Wisconsin1,5910.33×
Louisiana1,3530.33×
New Jersey1,3180.16×
Michigan1,2140.14×
Massachusetts1,0900.17×
Nevada7200.23×
West Virginia6460.43×
New Mexico6450.4×
Connecticut5200.16×
Delaware3180.36×
Wyoming3170.67×
Alaska1810.26×
New Hampshire1790.14×
Hawaii1650.12×
Maine1630.14×
South Dakota1500.2×
North Dakota1310.2×
Rhode Island1250.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rock Creek (Potomac River) audience
BrandAffinityCategory
Sailor1.8×Travel & Leisure
Ellen Burstyn2.95×Movies & TV
Leprechaun2.7×Literature
John Frusciante3.1×Music & Radio
WAOW4.41×Movies & TV
Colorado River1.55×Travel & Leisure
Portia de Rossi1.67×Movies & TV
Ash vs Evil Dead2.27×Movies & TV
Stealing Beauty2.65×Movies & TV
Bulacan2.07×Travel & Leisure
iPEC Coaching2.39×Business & Career
Italian Riviera1.76×Travel & Leisure
TripIt1.84×Travel & Leisure
Laura Lee1.95×Beauty & Wellness
Bruklinas1.69×Travel & Leisure
Roaming1.51×Technology & Electronics
Tus, Iran1.91×Travel & Leisure
Chengdu1.78×Travel & Leisure
Dundalk2.67×Travel & Leisure
John Key1.86×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rock Creek (Potomac River) audience
TraitClusterScore
Early Adopter MentalityPOWER2.25
DIY MentalityTHRILL1.6
Career OrientationPOWER1.49
Luxury OrientationPREMIUM1.48
Community OrientationOPEN1.47
Family OrientationCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Rock Creek (Potomac River)
CountryShare
United States71.3%
Canada15.8%
Germany12.6%

See Rock Creek (Potomac River) audiences in other countries

More River audiences in United States

Frequently asked questions

How many fans does Rock Creek (Potomac River) have in United States?

Rock Creek (Potomac River) has an estimated audience of 320,518 people in United States, concentrated in Washington and Texas.

What is the gender split and age of Rock Creek (Potomac River) fans?

57.8% of Rock Creek (Potomac River) fans are female, 42.2% are male, with an average age of 41.1 years.

Which brands do Rock Creek (Potomac River) fans like most?

Rock Creek (Potomac River) fans show strongest brand affinity for Sailor (1.8×), Ellen Burstyn (2.95×), and Leprechaun (2.7×) over the country average.

Where do Rock Creek (Potomac River) fans live in United States?

Rock Creek (Potomac River) fans in United States are most concentrated in Washington (reach 30,997), Texas (reach 25,531), and Tennessee (reach 22,316). These three regions account for the largest share of the active audience.

What other brands do Rock Creek (Potomac River) fans also like?

Beyond Rock Creek (Potomac River) itself, the audience over-indexes on Ellen Burstyn (2.95×), Leprechaun (2.7×), John Frusciante (3.1×), and WAOW (4.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rock Creek (Potomac River). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.