RTÉ News Audience in United States
RTÉ News has an estimated audience of 487,287 people in United States. 46.2% are female, 53.8% are male, average age 42.1. Top regions: New York, California, Massachusetts. Top brand affinities: Goose (band), Alaska, Hebe, Minnesota, Natural rubber.
The average RTÉ News fan in United States is 42.1 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Massachusetts. Top brand affinities include Goose (band), Alaska, Hebe, with strongest over-indexing on Goose (band) (8.93× the country average). Demographically, the RTÉ News audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine
Demographics of RTÉ News fans
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 42.1 |
| Estimated audience size | 487,287 |
Audience persona
The typical RTÉ News fan in United States is balanced, around 42.1 years old, with strong Sustainability tendencies and a notable affinity for Goose (band).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 170,454 | 6.26× |
| California | 69,990 | 1.31× |
| Massachusetts | 60,864 | 6.34× |
| Florida | 42,836 | 1.3× |
| Illinois | 41,994 | 2.59× |
| New Jersey | 26,901 | 2.17× |
| Texas | 19,530 | 0.47× |
| Pennsylvania | 16,752 | 1.02× |
| Connecticut | 11,801 | 2.41× |
| North Carolina | 10,340 | 0.71× |
| Arizona | 10,075 | 1.01× |
| Ohio | 9,785 | 0.65× |
| Georgia | 8,563 | 0.57× |
| Virginia | 8,394 | 0.71× |
| Indiana | 8,326 | 0.94× |
| Washington | 7,952 | 0.81× |
| Maryland | 7,799 | 0.93× |
| Nevada | 7,179 | 1.52× |
| Colorado | 5,943 | 0.77× |
| Louisiana | 4,738 | 0.75× |
| Tennessee | 4,560 | 0.47× |
| Minnesota | 4,068 | 0.58× |
| Kentucky | 3,689 | 0.6× |
| South Carolina | 3,354 | 0.46× |
| Washington, District of Columbia | 3,344 | 2.28× |
| Oregon | 3,040 | 0.54× |
| Wisconsin | 2,975 | 0.41× |
| Missouri | 2,975 | 0.38× |
| Michigan | 2,928 | 0.23× |
| New Hampshire | 2,739 | 1.43× |
| Maine | 2,673 | 1.53× |
| Hawaii | 1,852 | 0.88× |
| Rhode Island | 1,850 | 1.19× |
| New Mexico | 1,776 | 0.73× |
| Arkansas | 1,627 | 0.41× |
| Kansas | 1,489 | 0.39× |
| Oklahoma | 1,157 | 0.21× |
| Vermont | 1,047 | 1.22× |
| Alaska | 985 | 0.95× |
| West Virginia | 962 | 0.42× |
| Iowa | 921 | 0.23× |
| Utah | 893 | 0.2× |
| Nebraska | 887 | 0.36× |
| Alabama | 714 | 0.1× |
| Montana | 555 | 0.41× |
| Idaho | 496 | 0.2× |
| Mississippi | 454 | 0.11× |
| Delaware | 410 | 0.3× |
| South Dakota | 172 | 0.15× |
| Wyoming | 162 | 0.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goose (band) | 8.93× | Pets & Animals |
| Alaska | 2.19× | Travel & Leisure |
| Hebe | 8.02× | Home & Garden |
| Minnesota | 1.87× | Travel & Leisure |
| Natural rubber | 2.07× | Cars & Mobility |
| Litter box | 1.88× | Pets & Animals |
| Product design | 1.72× | Business & Career |
| Stamp collecting | 3.47× | Home & Garden |
| Historic site | 2.93× | Arts & Culture |
| Governor of Michigan | 4.81× | Politics & Society |
| MK | 2.64× | Music & Radio |
| Vocal harmony | 2.81× | Music & Radio |
| IS (Infinite Stratos) | 2.24× | Literature |
| Kendra Scott | 1.71× | Fashion & Accessoires |
| Buying and Selling Real Estate | 4.4× | Home & Garden |
| Hipster | 5.38× | Politics & Society |
| Goop | 2.95× | Internet & Social Media |
| Elsword | 8.93× | Games |
| Pro-Ject | 2.22× | Music & Radio |
| Google Analytics | 2.64× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.58 |
| Individualism | JOY | 1.37 |
| Risk Appetite | THRILL | 1.29 |
| Quality Awareness | PREMIUM | 1.28 |
| Family Orientation | CONSERVATISM | 1.27 |
| Luxury Orientation | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Ireland | 53.7% |
| United Kingdom | 19.0% |
| Spain | 7.9% |
See RTÉ News audiences in other countries
More News audiences in United States
Frequently asked questions
How many fans does RTÉ News have in United States?
RTÉ News has an estimated audience of 487,287 people in United States, concentrated in New York and California.
What is the gender split and age of RTÉ News fans?
46.2% of RTÉ News fans are female, 53.8% are male, with an average age of 42.1 years.
Which brands do RTÉ News fans like most?
RTÉ News fans show strongest brand affinity for Goose (band) (8.93×), Alaska (2.19×), and Hebe (8.02×) over the country average.
Where do RTÉ News fans live in United States?
RTÉ News fans in United States are most concentrated in New York (reach 170,454), California (reach 69,990), and Massachusetts (reach 60,864). These three regions account for the largest share of the active audience.
What other brands do RTÉ News fans also like?
Beyond RTÉ News itself, the audience over-indexes on Alaska (2.19×), Hebe (8.02×), Minnesota (1.87×), and Natural rubber (2.07×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for RTÉ News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.