Sand Cloud Audience in United States

Sand Cloud logo

Sand Cloud has an estimated audience of 1,823,529 people in United States. 74.6% are female, 25.4% are male, average age 39.8. Top regions: California, Florida, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Moto Guzzi.

The average Sand Cloud fan in United States is 39.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Sand Cloud audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Sustainability, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine

Demographics of Sand Cloud fans

Demographic split for Sand Cloud audience in United States
MetricValue
Female74.6%
Male25.4%
Average age39.8
Estimated audience size1,823,529

Audience persona

The typical Sand Cloud fan in United States is more female, around 39.8 years old, with strong Sustainability tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Sand Cloud in United States
RegionReachAffinity
California234,0361.17×
Florida165,4741.34×
Texas87,2360.56×
Pennsylvania82,0301.34×
New York81,0910.8×
North Carolina71,8611.31×
New Jersey60,3661.3×
Virginia54,2601.22×
Ohio51,1370.91×
Massachusetts48,5101.35×
Michigan45,9960.96×
Illinois45,7010.75×
Georgia43,4690.77×
Maryland37,4381.19×
Tennessee35,7850.98×
South Carolina35,0771.28×
Washington29,7630.81×
Indiana29,6920.89×
Wisconsin27,3001×
Colorado26,8350.93×
Minnesota25,7700.99×
Hawaii25,1573.21×
Arizona24,3820.65×
Alabama23,4200.92×
Missouri22,9000.78×
Connecticut22,7301.24×
Oregon18,4850.88×
Kentucky18,4490.81×
Utah16,4181.01×
Louisiana13,7470.58×
New Hampshire12,9811.81×
Oklahoma12,7480.63×
Iowa12,1040.81×
Kansas10,9490.76×
Nevada10,4540.59×
Maine9,2011.41×
Arkansas9,1650.61×
West Virginia8,5161×
Idaho8,3450.91×
Mississippi8,0320.53×
Delaware7,5971.51×
Rhode Island7,3791.27×
Nebraska7,2730.8×
New Mexico4,7480.52×
Montana4,3920.87×
Vermont3,9001.22×
Washington, District of Columbia3,4340.63×
South Dakota3,3870.8×
North Dakota3,3520.89×
Alaska3,1570.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sand Cloud audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Moto Guzzi33×Cars & Mobility
MSN4.8×News
Income tax13.19×Business & Career
Planet Fitness4.11×Sports
Staples (Canada)5.05×Business & Career
Rip Curl21.87×Fashion & Accessoires
Catherine O'Hara5.79×Movies & TV
Standup paddleboarding7.63×Sports
Superman2.1×Movies & TV
FabFitFun14.33×Shopping
Charles, Prince of Wales18.87×Politics & Society
Bachelor of Business Administration27.45×Business & Career
Taylor Swift3.04×Music & Radio
Great Clips3.85×Beauty & Wellness
Do it yourself (DIY)2×Home & Garden
CC cream7.31×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sand Cloud audience
TraitClusterScore
SustainabilityBALANCE2.52
Sports ActivityPOWER1.58
Design AffinityPREMIUM1.57
ExtroversionTHRILL1.52
CreativityOPEN1.5
MindfulnessBALANCE1.42

Worldwide distribution

Worldwide audience distribution share by country for Sand Cloud
CountryShare
United States87.0%
Canada1.6%
Australia1.4%

See Sand Cloud audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Sand Cloud have in United States?

Sand Cloud has an estimated audience of 1,823,529 people in United States, concentrated in California and Florida.

What is the gender split and age of Sand Cloud fans?

74.6% of Sand Cloud fans are female, 25.4% are male, with an average age of 39.8 years.

Which brands do Sand Cloud fans like most?

Sand Cloud fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Sand Cloud fans live in United States?

Sand Cloud fans in United States are most concentrated in California (reach 234,036), Florida (reach 165,474), and Texas (reach 87,236). These three regions account for the largest share of the active audience.

What other brands do Sand Cloud fans also like?

Beyond Sand Cloud itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Moto Guzzi (33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sand Cloud. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.