School district Audience in United States

School district logo

School district has an estimated audience of 12,801,008 people in United States. 70.6% are female, 29.4% are male, average age 42.4. Top brand affinities: Goop, Governor of Michigan, headspace, Product design, Wok.

Top brand affinities include Goop, Governor of Michigan, headspace, with strongest over-indexing on Goop (12.28× the country average). Demographically, the School district audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Community Orientation, Extroversion.

Category: Politics & Society · Type: Topic

Demographics of School district fans

Demographic split for School district audience in United States
MetricValue
Female70.6%
Male29.4%
Average age42.4
Estimated audience size12,801,008

Audience persona

The typical School district fan in United States is more female, around 42.4 years old, with strong Community Orientation tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for School district audience
BrandAffinityCategory
Goop12.28×Internet & Social Media
Governor of Michigan12.92×Politics & Society
headspace15.93×Health
Product design2.85×Business & Career
Wok9.36×Food & Beverages
Google Home8.57×Technology & Electronics
Cherish (group)14.25×Music & Radio
Grace Slick10.92×Music & Radio
Hibachi9.11×Food & Beverages
Grinch3.97×Movies & TV
Kikar HaShabbat16.19×News
Vocal harmony4.32×Music & Radio
Fairy godmother7.03×Literature
TV Fanatic9.02×Movies & TV
Hipster7.83×Politics & Society
No Escape (1994 film)9.1×Movies & TV
Hardik Pandya12.02×Sports
El Paso County, Colorado10.1×Travel & Leisure
Guitarist (magazine)8.94×Music & Radio
Cryptic crossword11.84×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by School district audience
TraitClusterScore
Community OrientationOPEN1.53
ExtroversionTHRILL1.24
Family OrientationCONSERVATISM1.21
Price SensitivityPREMIUM1.17
DIY MentalityTHRILL1.09
Convenience OrientationPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for School district
CountryShare
United States80.3%
Taiwan10.1%
Canada2.9%

See School district audiences in other countries

More Politics & Society audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for School district. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.