Rascasse Audience Intelligence

Scranton/Wilkes-Barre RailRiders Audience in United States

A data profile of the people who buy, follow and care about Scranton/Wilkes-Barre RailRiders in United States — modelled from more than twelve digital signal sources. Scranton/Wilkes-Barre RailRiders has an estimated audience of 424,561 people in United States.

#643among Team in United States#3982in Sports

The average Scranton/Wilkes-Barre RailRiders fan in United States is 46.6 years old, balanced, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New York, New Jersey.

Top brand affinities include Seattle Mariners, American League, Miami Marlins, with strongest over-indexing on Seattle Mariners (37.77× the country average).

Demographically, the Scranton/Wilkes-Barre RailRiders audience skews balanced with an average age of 46.6, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Scranton/Wilkes-Barre RailRiders fan in United States is balanced, around 46.6 years old, with strong Patriotism tendencies and a notable affinity for Seattle Mariners.

Category: Sports · Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Scranton/Wilkes-Barre RailRiders profile in United States.

Audience size
425K
in United States
Gender
49.5%♀
50.5% male
Age
46.6
average years
Country rank
#40240
Team in United States
Fig. 01

Search interest · 12-month trend

+41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Scranton/Wilkes-Barre RailRiders fans

49.5% are female, 50.5% are male, average age 46.6.

Fig. 02

Gender split

49.5%
Female
50.5%
Male
Demographic split for Scranton/Wilkes-Barre RailRiders audience in United States
MetricValue
Female49.5%
Male50.5%
Average age46.6
Estimated audience size424,561
Fig. 03

Age distribution

Ø 46.6
average years
Age distribution of the Scranton/Wilkes-Barre RailRiders audience in United States
Age bracketShare%
16-195%
20-2911%
30-3921%
40-4928%
50+35%
Fig. 04

Worldwide distribution

84.0%

of the worldwide Scranton/Wilkes-Barre RailRiders audience comes from United States.

Worldwide audience distribution share by country for Scranton/Wilkes-Barre RailRiders
CountryShare
United States84.0%
Mexico5.5%
Canada4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Scranton/Wilkes-Barre RailRiders audience in United States is strongest.

Fig. 05

Top regions by affinity

Scranton/Wilkes-Barre RailRiders fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~100K6.83×
02New York~90K3.89×
03New Jersey~40K3.86×
04Connecticut~10K3.27×
05Maine~3K1.76×
06Vermont~1K1.73×
07Rhode Island~2K1.36×
08New Hampshire~2K1.24×
09Massachusetts~10K1.22×
10Virginia~10K1.12×
11Florida~30K1.06×
12Delaware~1K1.03×
13North Carolina~10K0.97×
14Alaska<1K0.96×
15North Dakota<1K0.96×
16South Dakota<1K0.95×
17Montana~1K0.94×
18Indiana~7K0.93×
19South Carolina~6K0.92×
20West Virginia~2K0.92×
21Hawaii~2K0.92×
22Iowa~3K0.90×
23Idaho~2K0.90×
24Washington, District of Columbia~1K0.90×
25Arkansas~3K0.89×
26New Mexico~2K0.89×
27Nebraska~2K0.89×
28Mississippi~3K0.88×
29Kansas~3K0.87×
30Ohio~10K0.84×
31Maryland~6K0.83×
32Oklahoma~4K0.83×
33Utah~3K0.83×
34Louisiana~4K0.82×
35Nevada~3K0.82×
36Tennessee~7K0.81×
37Alabama~5K0.81×
38Kentucky~4K0.81×
39Oregon~4K0.79×
40Missouri~5K0.77×
41Arizona~6K0.76×
42Wisconsin~5K0.76×
43Minnesota~4K0.75×
44Colorado~5K0.74×
45Illinois~10K0.73×
46Washington~6K0.69×
47Michigan~7K0.67×
48Georgia~8K0.64×
49Texas~20K0.50×
50California~20K0.47×
Fig. 06

Affinity by region

Affinity by region — Scranton/Wilkes-Barre RailRiders, United States
0.47×1.00×6.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Scranton/Wilkes-Barre RailRiders audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Scranton/Wilkes-Barre RailRiders audience
#·InterestCategoryAffinity×
01American LeagueSports52.87×
02Seattle MarinersSports37.77×
03Miami MarlinsSports35.07×
04New York YankeesSports10.47×
05Cleveland GuardiansSports6.82×
06Aaron JudgeSports6.47×
07Philadelphia PhilliesSports5.97×
08World SeriesSports5.83×
09Cincinnati RedsSports5.42×
10Milwaukee BrewersSports5.36×
11New York MetsSports5.23×
12Weather forecastingHome & Garden5.02×
13Dunkin' DonutsFood & Beverages4.46×
14The SopranosMovies & TV4.39×
15New York KnicksSports3.76×
16Adam SandlerMovies & TV3.61×
17Burger KingFood & Beverages2.06×
18Google MapsInternet & Social Media1.97×
19Alcoholic beveragesFood & Beverages1.60×
20Donald TrumpPolitics & Society1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Scranton/Wilkes-Barre RailRiders audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Scranton/Wilkes-Barre RailRiders audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.14×
Convenience OrientationPREMIUM1.34×
Career OrientationPOWER1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Scranton/Wilkes-Barre RailRiders audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.64×
Quality AwarenessPREMIUM0.70×
Design AffinityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Scranton/Wilkes-Barre RailRiders have in United States?

Scranton/Wilkes-Barre RailRiders has an estimated audience of 424,561 people in United States, concentrated in Pennsylvania and New York.

02

What is the gender split and age of Scranton/Wilkes-Barre RailRiders fans?

49.5% of Scranton/Wilkes-Barre RailRiders fans are female, 50.5% are male, with an average age of 46.6 years.

03

Which brands do Scranton/Wilkes-Barre RailRiders fans like most?

Scranton/Wilkes-Barre RailRiders fans show strongest brand affinity for Seattle Mariners (37.77×), American League (52.87×), and Miami Marlins (35.07×) over the country average.

04

Where do Scranton/Wilkes-Barre RailRiders fans live in United States?

Scranton/Wilkes-Barre RailRiders fans in United States are most concentrated in Pennsylvania (reach ~100K), New York (reach ~90K), and New Jersey (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Scranton/Wilkes-Barre RailRiders fans also like?

Beyond Scranton/Wilkes-Barre RailRiders itself, the audience over-indexes on American League (52.87×), Miami Marlins (35.07×), New York Yankees (10.47×), and Dunkin' Donuts (4.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Scranton/Wilkes-Barre RailRiders audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Scranton/Wilkes-Barre RailRiders. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →