Semi-trailer Audience in United States
Semi-trailer has an estimated audience of 6,051,917 people in United States. 19.8% are female, 80.2% are male, average age 43.9. Top brand affinities: Urban Outfitters, Combat sport, Minnesota, Keith Stanfield, Israel.
Top brand affinities include Urban Outfitters, Combat sport, Minnesota, with strongest over-indexing on Urban Outfitters (2.33× the country average). Demographically, the Semi-trailer audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Category: Cars & Mobility · Type: Topic
Demographics of Semi-trailer fans
| Metric | Value |
|---|---|
| Female | 19.8% |
| Male | 80.2% |
| Average age | 43.9 |
| Estimated audience size | 6,051,917 |
Audience persona
The typical Semi-trailer fan in United States is more male, around 43.9 years old, with strong Risk Appetite tendencies and a notable affinity for Urban Outfitters.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 2.33× | Shopping |
| Combat sport | 1.58× | Sports |
| Minnesota | 1.51× | Travel & Leisure |
| Keith Stanfield | 5.08× | Movies & TV |
| Israel | 1.61× | Travel & Leisure |
| Nebraska Cornhuskers football | 2.68× | Sports |
| MK | 3.09× | Music & Radio |
| N1 road (South Africa) | 3.05× | Travel & Leisure |
| Breel Embolo | 34.41× | Sports |
| Jesse Plemons | 2.24× | Movies & TV |
| Northrop Grumman | 3.88× | Business & Career |
| Racing | 1.56× | Cars & Mobility |
| Tiara | 5.64× | Politics & Society |
| Diane Sawyer | 5.17× | Movies & TV |
| Keeper (password manager) | 3.53× | Technology & Electronics |
| Acoustic music | 2.5× | Music & Radio |
| WSVN | 3.75× | Movies & TV |
| ABC 7 Chicago | 2.24× | Movies & TV |
| Notre Dame Fighting Irish football | 2.67× | Sports |
| Hog Hunting | 1.76× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.67 |
| Patriotism | CONSERVATISM | 1.66 |
| Need for Security | CONSERVATISM | 1.56 |
| Career Orientation | POWER | 1.55 |
| Quality Awareness | PREMIUM | 1.3 |
| DIY Mentality | THRILL | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.9% |
| Brazil | 10.8% |
| Australia | 5.1% |
See Semi-trailer audiences in other countries
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Semi-trailer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.