A data profile of the people who buy, follow and care about South Carolina Gamecocks baseball in United States — modelled from more than twelve digital signal sources. South Carolina Gamecocks baseball has an estimated audience of 490,708 people in United States.
The average South Carolina Gamecocks baseball fan in United States is 39.3 years old, balanced, and lives primarily in South Carolina.
The audience is concentrated in South Carolina, North Carolina, Georgia.
Top brand affinities include University of South Carolina, Aaron Judge, Tennessee Volunteers football, with strongest over-indexing on University of South Carolina (45.44× the country average).
Demographically, the South Carolina Gamecocks baseball audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical South Carolina Gamecocks baseball fan in United States is balanced, around 39.3 years old, with strong Convenience Orientation tendencies and a notable affinity for University of South Carolina.
The key figures that characterise the South Carolina Gamecocks baseball profile in United States.
51.2% are female, 48.8% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 51.2% |
| Male | 48.8% |
| Average age | 39.3 |
| Estimated audience size | 490,708 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 21% |
of the worldwide South Carolina Gamecocks baseball audience comes from United States.
| Country | Share |
|---|---|
| United States | 96.7% |
| United Kingdom | 0.6% |
| China | 0.5% |
Where the South Carolina Gamecocks baseball audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~200K | 31.13× | |
| 02 | North Carolina | ~60K | 4.35× | |
| 03 | Louisiana | ~9K | 1.41× | |
| 04 | Georgia | ~20K | 1.12× | |
| 05 | Arkansas | ~4K | 0.91× | |
| 06 | Mississippi | ~4K | 0.91× | |
| 07 | Tennessee | ~9K | 0.90× | |
| 08 | West Virginia | ~2K | 0.81× | |
| 09 | Alaska | <1K | 0.78× | |
| 10 | North Dakota | <1K | 0.77× | |
| 11 | Alabama | ~5K | 0.73× | |
| 12 | Vermont | <1K | 0.73× | |
| 13 | South Dakota | <1K | 0.72× | |
| 14 | Montana | <1K | 0.67× | |
| 15 | Idaho | ~2K | 0.63× | |
| 16 | Hawaii | ~1K | 0.62× | |
| 17 | Rhode Island | <1K | 0.62× | |
| 18 | New Mexico | ~1K | 0.61× | |
| 19 | Virginia | ~7K | 0.59× | |
| 20 | Nebraska | ~1K | 0.59× | |
| 21 | Maine | ~1K | 0.59× | |
| 22 | Delaware | <1K | 0.59× | |
| 23 | New Hampshire | ~1K | 0.58× | |
| 24 | Washington, District of Columbia | <1K | 0.53× | |
| 25 | Kentucky | ~3K | 0.50× | |
| 26 | Kansas | ~2K | 0.48× | |
| 27 | Iowa | ~2K | 0.47× | |
| 28 | Oregon | ~2K | 0.45× | |
| 29 | Utah | ~2K | 0.44× | |
| 30 | Florida | ~10K | 0.42× | |
| 31 | Oklahoma | ~2K | 0.42× | |
| 32 | Nevada | ~2K | 0.41× | |
| 33 | Connecticut | ~2K | 0.39× | |
| 34 | Minnesota | ~3K | 0.38× | |
| 35 | Maryland | ~3K | 0.35× | |
| 36 | Missouri | ~3K | 0.35× | |
| 37 | Wisconsin | ~2K | 0.34× | |
| 38 | Indiana | ~3K | 0.33× | |
| 39 | Colorado | ~2K | 0.32× | |
| 40 | Pennsylvania | ~5K | 0.31× | |
| 41 | Washington | ~3K | 0.31× | |
| 42 | New Jersey | ~4K | 0.30× | |
| 43 | Arizona | ~3K | 0.30× | |
| 44 | Massachusetts | ~3K | 0.30× | |
| 45 | Ohio | ~4K | 0.29× | |
| 46 | Michigan | ~3K | 0.27× | |
| 47 | Illinois | ~4K | 0.26× | |
| 48 | New York | ~6K | 0.23× | |
| 49 | Texas | ~9K | 0.22× | |
| 50 | California | ~8K | 0.14× |
The strongest cross-interests of the South Carolina Gamecocks baseball audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | University of South Carolina | Business & Career | 45.44× | ||
| 02 | Florida Gators baseball | Sports | 45.35× | ||
| 03 | Kansas State Wildcats men's basketball | Sports | 36.25× | ||
| 04 | Arkansas Razorbacks men's basketball | Sports | 22.17× | ||
| 05 | Texas Longhorns baseball | Sports | 22.02× | ||
| 06 | Arkansas Razorbacks football | Sports | 21.86× | ||
| 07 | Aaron Judge | Sports | 17.36× | ||
| 08 | Tennessee Volunteers football | Sports | 13.47× | ||
| 09 | Clemson Tigers football | Sports | 12.25× | ||
| 10 | Nebraska Cornhuskers football | Sports | 11.36× | ||
| 11 | Auburn Tigers football | Sports | 10.93× | ||
| 12 | Florida Gators football | Sports | 10.68× | ||
| 13 | Florida State Seminoles football | Sports | 8.97× | ||
| 14 | Duke Blue Devils men's basketball | Sports | 7.67× | ||
| 15 | Atlanta Braves | Sports | 6.37× | ||
| 16 | Masters Tournament | Sports | 5.59× | ||
| 17 | Weather forecasting | Home & Garden | 5.22× | ||
| 18 | QVC | Movies & TV | 5.03× | ||
| 19 | FedEx | Business & Career | 4.51× | ||
| 20 | Mortgage loans | Business & Career | 3.43× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.88× | |
| Price Sensitivity | PREMIUM | 1.55× | |
| Patriotism | CONSERVATISM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.70× | |
| Healthy Lifestyle | BALANCE | 0.76× | |
| Mindfulness | BALANCE | 0.78× |
South Carolina Gamecocks baseball has an estimated audience of 490,708 people in United States, concentrated in South Carolina and North Carolina.
51.2% of South Carolina Gamecocks baseball fans are female, 48.8% are male, with an average age of 39.3 years.
South Carolina Gamecocks baseball fans show strongest brand affinity for University of South Carolina (45.44×), Aaron Judge (17.36×), and Tennessee Volunteers football (13.47×) over the country average.
South Carolina Gamecocks baseball fans in United States are most concentrated in South Carolina (reach ~200K), North Carolina (reach ~60K), and Georgia (reach ~20K). These three regions account for the largest share of the active audience.
Beyond South Carolina Gamecocks baseball itself, the audience over-indexes on Aaron Judge (17.36×), Tennessee Volunteers football (13.47×), Arkansas Razorbacks men's basketball (22.17×), and Clemson Tigers football (12.25×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for South Carolina Gamecocks baseball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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