Spa, Belgium Audience in United States

Spa, Belgium logo

Spa, Belgium has an estimated audience of 8,191,428 people in United States. Top regions: California, New York, Texas. Top brand affinities: Nationality, Progressive rock, Kendra Scott, Israel, Kansas.

Spa, Belgium fans in United States are concentrated in California, with strong brand affinity for Nationality. The audience is concentrated in California, New York, Texas. Top brand affinities include Nationality, Progressive rock, Kendra Scott, with strongest over-indexing on Nationality (5.2× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: POI

Demographics of Spa, Belgium fans

Demographic split for Spa, Belgium audience in United States
MetricValue
Estimated audience size8,191,428

Audience persona

The typical Spa, Belgium fan in United States shows strong Extroversion tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Spa, Belgium in United States
RegionReachAffinity
California1,361,5121.51×
New York1,103,7282.41×
Texas795,6091.13×
Florida653,7521.18×
Virginia401,2892.01×
New Jersey336,1871.61×
Illinois314,1161.15×
Pennsylvania299,9801.09×
Washington273,9001.67×
Georgia254,8991.01×
North Carolina226,5180.92×
Ohio200,7140.8×
Massachusetts192,8551.2×
Michigan168,3000.79×
Colorado162,7091.26×
Maryland158,7981.13×
Oregon150,4201.6×
Tennessee128,5330.78×
Arizona128,4310.77×
Indiana119,6240.8×
Nevada110,9321.4×
South Carolina108,6230.88×
Minnesota106,4070.91×
Wisconsin99,6430.81×
Connecticut92,4891.13×
Missouri89,0290.67×
Louisiana82,1570.78×
Utah79,0171.08×
Alabama68,8020.6×
Oklahoma60,6790.67×
Hawaii57,1641.62×
Kentucky57,0750.56×
Kansas47,9540.74×
Washington, District of Columbia46,9221.91×
Iowa42,5050.63×
Arkansas37,6120.56×
New Mexico35,0150.85×
Mississippi34,7670.52×
Idaho33,4540.81×
New Hampshire27,0120.84×
Rhode Island25,9821×
Maine24,3430.83×
Vermont22,6601.58×
Delaware21,3590.95×
Nebraska20,1730.49×
West Virginia18,4450.48×
Montana13,6940.6×
Alaska13,1120.75×
South Dakota8,7520.46×
Wyoming7,8730.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Spa, Belgium audience
BrandAffinityCategory
Nationality5.2×Politics & Society
Progressive rock4.31×Music & Radio
Kendra Scott2.47×Fashion & Accessoires
Israel1.64×Travel & Leisure
Kansas1.67×Travel & Leisure
Jeep Wagoneer3.6×Cars & Mobility
Justice1.76×Politics & Society
Cam Ward2.3×Sports
Nurse education1.76×Kids & Family
Jesse Plemons1.64×Movies & TV
Nebraska Cornhuskers football1.69×Sports
Kento Yamazaki5.17×Movies & TV
Urban horticulture1.66×Home & Garden
JTV (Indonesia)2.43×
Mackenzie Foy3.25×Fashion & Accessoires
Buying and Selling Real Estate3.16×Home & Garden
New Era (Namibia)3.2×News
Iron Man (film)1.83×Movies & TV
Charlamagne Tha God3.59×Movies & TV
Iowa State Athletics8.4×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Spa, Belgium audience
TraitClusterScore
ExtroversionTHRILL1.55
SpiritualityBALANCE1.44
IndulgenceJOY1.41
Social Media UsageJOY1.38
Urban LifestyleOPEN1.37
TravellingTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for Spa, Belgium
CountryShare
United States19.0%
France7.0%
Mexico6.4%

See Spa, Belgium audiences in other countries

More POI audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Spa, Belgium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.