Rascasse Audience Intelligence

Sri Lanka Cricket Audience in United States

A data profile of the people who buy, follow and care about Sri Lanka Cricket in United States — modelled from more than twelve digital signal sources. Sri Lanka Cricket has an estimated audience of 159,582 people in United States.

#39among Cricket in United States#1081among Team in United States#6778in Sports

The average Sri Lanka Cricket fan in United States is 31.9 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Borussia Dortmund, FC Bayern Munich, Biochemistry, with strongest over-indexing on Borussia Dortmund (167.21× the country average).

Demographically, the Sri Lanka Cricket audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Spirituality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sri Lanka Cricket fan in United States is more female, around 31.9 years old, with strong Spirituality tendencies and a notable affinity for Borussia Dortmund.

Category: Sports · Type: Team · Subtype: Cricket

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sri Lanka Cricket profile in United States.

Audience size
160K
in United States
Gender
59.5%♀
40.5% male
Age
31.9
average years
Country rank
#64745
Team in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sri Lanka Cricket fans

59.5% are female, 40.5% are male, average age 31.9.

Fig. 02

Gender split

59.5%
Female
40.5%
Male
Demographic split for Sri Lanka Cricket audience in United States
MetricValue
Female59.5%
Male40.5%
Average age31.9
Estimated audience size159,582
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Sri Lanka Cricket audience in United States
Age bracketShare%
16-1941%
20-2920%
30-3916%
40-4913%
50+10%
Fig. 04

Worldwide distribution

8.3%

of the worldwide Sri Lanka Cricket audience comes from United States.

Worldwide audience distribution share by country for Sri Lanka Cricket
CountryShare
India36.5%
United States8.3%
United Arab Emirates8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sri Lanka Cricket audience in United States is strongest.

Fig. 05

Top regions by affinity

Sri Lanka Cricket fans by region: top regions in United States
#RegionReachAffinity×
01New York~20K2.40×
02Maryland~6K2.38×
03New Jersey~8K2.05×
04Virginia~6K1.56×
05Massachusetts~5K1.52×
06Washington, District of Columbia<1K1.34×
07Nevada~2K1.22×
08California~20K1.18×
09Delaware<1K1.17×
10Washington~4K1.13×
11Kansas~1K1.11×
12Texas~10K1.07×
13Illinois~6K1.07×
14Ohio~5K1.07×
15Michigan~4K1.07×
16North Dakota<1K1.04×
17Vermont<1K1.03×
18Alaska<1K1.02×
19South Dakota<1K1.01×
20Wisconsin~2K1.00×
21Minnesota~2K1.00×
22Connecticut~2K1.00×
23Indiana~3K0.99×
24Iowa~1K0.98×
25New Mexico<1K0.98×
26Montana<1K0.98×
27Oregon~2K0.96×
28New Hampshire<1K0.95×
29Maine<1K0.94×
30Rhode Island<1K0.94×
31West Virginia<1K0.93×
32Hawaii<1K0.93×
33Pennsylvania~5K0.92×
34Tennessee~3K0.91×
35Mississippi~1K0.91×
36Idaho<1K0.91×
37Arizona~3K0.90×
38Nebraska<1K0.90×
39Georgia~4K0.89×
40Florida~9K0.88×
41Arkansas~1K0.87×
42North Carolina~4K0.85×
43Louisiana~2K0.85×
44Kentucky~2K0.84×
45Oklahoma~1K0.84×
46Utah~1K0.84×
47Colorado~2K0.81×
48South Carolina~2K0.81×
49Alabama~2K0.81×
50Missouri~2K0.78×
Fig. 06

Affinity by region

Affinity by region — Sri Lanka Cricket, United States
0.78×1.00×2.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sri Lanka Cricket audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sri Lanka Cricket audience
#·InterestCategoryAffinity×
01Borussia DortmundSports167.21×
02Bangladesh Premier LeagueSports55.98×
03NDTVMovies & TV28.27×
04FC Bayern MunichSports23.36×
05DaisoFashion & Accessoires20.73×
06EmiratesTravel & Leisure20.00×
07United States national football teamSports20.00×
08BiochemistryBusiness & Career17.80×
09George CarlinMovies & TV17.09×
10India national cricket teamSports16.47×
11FIFA Club World CupSports14.27×
12Sri LankaTravel & Leisure13.99×
13Air CanadaTravel & Leisure10.20×
14Detroit TigersSports8.18×
15BuddhismHealth7.47×
16HinduismPolitics & Society7.14×
17Cleveland GuardiansSports5.71×
18KFCFood & Beverages4.51×
19Enterprise Rent-A-CarCars & Mobility3.71×
20Planet FitnessSports2.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sri Lanka Cricket audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sri Lanka Cricket audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.44×
Design AffinityPREMIUM1.85×
TravellingTHRILL1.78×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sri Lanka Cricket audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.66×
TraditionCONSERVATISM0.77×
Family OrientationCONSERVATISM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sri Lanka Cricket have in United States?

Sri Lanka Cricket has an estimated audience of 159,582 people in United States, concentrated in New York and California.

02

What is the gender split and age of Sri Lanka Cricket fans?

59.5% of Sri Lanka Cricket fans are female, 40.5% are male, with an average age of 31.9 years.

03

Which brands do Sri Lanka Cricket fans like most?

Sri Lanka Cricket fans show strongest brand affinity for Borussia Dortmund (167.21×), FC Bayern Munich (23.36×), and Biochemistry (17.8×) over the country average.

04

Where do Sri Lanka Cricket fans live in United States?

Sri Lanka Cricket fans in United States are most concentrated in New York (reach ~20K), California (reach ~20K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Sri Lanka Cricket fans also like?

Beyond Sri Lanka Cricket itself, the audience over-indexes on FC Bayern Munich (23.36×), Biochemistry (17.8×), Detroit Tigers (8.18×), and Emirates (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cricket audiences in United States

See Sri Lanka Cricket audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sri Lanka Cricket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →