Startup company Audience in United States

Startup company has an estimated audience of 17,430,922 people in United States. 42.7% are female, 57.3% are male, average age 43.7. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Startup company fan in United States is 43.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Startup company audience skews more male with an average age of 43.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Video game

Demographics of Startup company fans

Demographic split for Startup company audience in United States
MetricValue
Female42.7%
Male57.3%
Average age43.7
Estimated audience size17,430,922

Audience persona

The typical Startup company fan in United States is more male, around 43.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Startup company in United States
RegionReachAffinity
California2,917,2841.52×
Texas1,683,3881.12×
New York1,367,2541.4×
Florida1,336,6611.13×
Illinois591,7711.02×
North Carolina588,5411.12×
Georgia587,4871.09×
New Jersey581,0781.31×
Pennsylvania521,0460.89×
Virginia466,2991.1×
Massachusetts457,6721.33×
Ohio444,2810.83×
Michigan427,4120.94×
Washington408,4711.17×
Maryland331,8811.11×
South Carolina318,6031.21×
Indiana306,3940.96×
Arizona302,6130.85×
Tennessee295,8950.85×
Louisiana234,9781.05×
Missouri222,5490.79×
Alabama218,7270.9×
Colorado206,8480.75×
Mississippi206,1381.44×
Minnesota204,7840.82×
Connecticut186,3101.07×
Wisconsin184,8420.7×
Kentucky167,2170.77×
Oregon165,4250.83×
Oklahoma146,9480.76×
Kansas145,0951.06×
Arkansas136,1740.95×
Utah126,7540.81×
Nevada125,6740.75×
Iowa84,1770.59×
Washington, District of Columbia83,0591.59×
Hawaii73,1360.98×
New Hampshire57,5260.84×
West Virginia56,7260.7×
Idaho56,4130.65×
New Mexico56,0360.64×
Nebraska52,8100.6×
Alaska52,2531.4×
Montana45,5510.94×
Rhode Island45,1330.81×
Maine45,1050.72×
South Dakota44,9611.12×
North Dakota43,7771.22×
Wyoming42,3581.64×
Vermont40,9761.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Startup company audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kia Sportage21.15×Cars & Mobility
MSN3.03×News
Staples (Canada)3.92×Business & Career
Livemusic3.89×Music & Radio
Charles, Prince of Wales18.87×Politics & Society
Houston Astros5.64×Sports
Freelancer5.68×Business & Career
Self-employment4.14×Business & Career
Great Clips3.49×Beauty & Wellness
Do it yourself (DIY)1.92×Home & Garden
Los Angeles Dodgers3.94×Sports
Honda HR-V14.1×Cars & Mobility
Entrepreneurship1.86×Business & Career
Passive income5.58×Business & Career
Innovation2.83×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Startup company audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.77
Early Adopter MentalityPOWER1.71
Risk AppetiteTHRILL1.65
Luxury OrientationPREMIUM1.56
Career OrientationPOWER1.52
SustainabilityBALANCE1.43

Worldwide distribution

Worldwide audience distribution share by country for Startup company
CountryShare
United States12.0%
Japan5.6%
China4.9%

See Startup company audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Startup company have in United States?

Startup company has an estimated audience of 17,430,922 people in United States, concentrated in California and Texas.

What is the gender split and age of Startup company fans?

42.7% of Startup company fans are female, 57.3% are male, with an average age of 43.7 years.

Which brands do Startup company fans like most?

Startup company fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Startup company fans live in United States?

Startup company fans in United States are most concentrated in California (reach 2,917,284), Texas (reach 1,683,388), and New York (reach 1,367,254). These three regions account for the largest share of the active audience.

What other brands do Startup company fans also like?

Beyond Startup company itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Startup company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.