Rascasse Audience Intelligence

Swimfin Audience in United States

A data profile of the people who buy, follow and care about Swimfin in United States — modelled from more than twelve digital signal sources. Swimfin has an estimated audience of 956,738 people in United States.

#756among Website / Newspaper / Magazine in United States#2263in Sports

The average Swimfin fan in United States is 43.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Maryland.

Top brand affinities include Wetsuit, Draught beer, Red Bull Racing, with strongest over-indexing on Wetsuit (61.27× the country average).

Demographically, the Swimfin audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Swimfin fan in United States is balanced, around 43.7 years old, with strong Risk Appetite tendencies and a notable affinity for Wetsuit.

Category: Sports · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Swimfin profile in United States.

Audience size
957K
in United States
Gender
45.3%♀
54.7% male
Age
43.7
average years
Country rank
#24389
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Swimfin

45.3% are female, 54.7% are male, average age 43.7.

Fig. 02

Gender split

45.3%
Female
54.7%
Male
Demographic split for Swimfin audience in United States
MetricValue
Female45.3%
Male54.7%
Average age43.7
Estimated audience size956,738
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Swimfin audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3921%
40-4927%
50+28%
Fig. 04

Worldwide distribution

38.5%

of the worldwide Swimfin audience comes from United States.

Worldwide audience distribution share by country for Swimfin
CountryShare
United States38.5%
United Kingdom5.9%
Australia5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Swimfin audience in United States is strongest.

Fig. 05

Top regions by affinity

Swimfin fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~60K3.98×
02Hawaii~20K3.92×
03Washington, District of Columbia~5K1.74×
04California~100K1.27×
05Texas~90K1.12×
06Virginia~30K1.10×
07Delaware~3K1.01×
08Washington~20K1.00×
09Oregon~10K1.00×
10Alaska~2K1.00×
11Rhode Island~3K0.99×
12Montana~3K0.98×
13Vermont~2K0.98×
14Utah~8K0.97×
15Idaho~5K0.97×
16North Dakota~2K0.97×
17Maine~3K0.96×
18South Dakota~2K0.96×
19Colorado~10K0.94×
20Kansas~7K0.94×
21New Hampshire~3K0.94×
22Wisconsin~10K0.93×
23Nebraska~4K0.93×
24West Virginia~4K0.93×
25Pennsylvania~30K0.92×
26New Jersey~20K0.92×
27Florida~60K0.91×
28Georgia~30K0.91×
29Connecticut~9K0.91×
30New Mexico~4K0.91×
31Indiana~20K0.90×
32Nevada~8K0.90×
33Mississippi~7K0.90×
34Kentucky~10K0.89×
35Arkansas~7K0.89×
36Iowa~7K0.89×
37Arizona~20K0.88×
38Massachusetts~20K0.88×
39Oklahoma~9K0.88×
40Michigan~20K0.87×
41Louisiana~10K0.87×
42Tennessee~20K0.86×
43North Carolina~20K0.85×
44South Carolina~10K0.85×
45Minnesota~10K0.85×
46Alabama~10K0.85×
47Missouri~10K0.84×
48Illinois~30K0.83×
49Ohio~20K0.79×
50New York~40K0.78×
Fig. 06

Affinity by region

Affinity by region — Swimfin, United States
0.78×1.00×3.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Swimfin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Swimfin audience
#·InterestCategoryAffinity×
01WetsuitSports61.27×
02Draught beerFood & Beverages35.30×
03Red Bull RacingSports34.22×
04Barbecue sauceFood & Beverages27.67×
05Cultural tourismTravel & Leisure20.00×
06ParaglidingSports11.90×
07Beer gardenFood & Beverages11.09×
08SnorkelingSports9.74×
09Playa del CarmenTravel & Leisure9.69×
10Max VerstappenSports8.34×
11BirdwatchingPets & Animals7.14×
12PhilanthropyArts & Culture6.52×
13Standup paddleboardingSports4.92×
14MotorboatCars & Mobility4.87×
15Extreme sportSports4.16×
16LodgingTravel & Leisure2.94×
17SwimmingSports2.80×
18Alcoholic beveragesFood & Beverages1.60×
19Home improvementHome & Garden1.59×
20Donald TrumpPolitics & Society1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Swimfin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Swimfin audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL3.45×
PatriotismCONSERVATISM2.16×
Community OrientationOPEN1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Swimfin audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.94×
Quality AwarenessPREMIUM0.96×
Healthy LifestyleBALANCE1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Swimfin have in United States?

Swimfin has an estimated audience of 956,738 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Swimfin fans?

45.3% of Swimfin fans are female, 54.7% are male, with an average age of 43.7 years.

03

Which brands do Swimfin fans like most?

Swimfin fans show strongest brand affinity for Wetsuit (61.27×), Draught beer (35.3×), and Red Bull Racing (34.22×) over the country average.

04

Where do Swimfin fans live in United States?

Swimfin fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Maryland (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Swimfin fans also like?

Beyond Swimfin itself, the audience over-indexes on Draught beer (35.3×), Red Bull Racing (34.22×), Barbecue sauce (27.67×), and Philanthropy (6.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Swimfin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Swimfin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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