Rascasse Audience Intelligence

Tamil Nadu Audience in United States

A data profile of the people who buy, follow and care about Tamil Nadu in United States — modelled from more than twelve digital signal sources. Tamil Nadu has an estimated audience of 444,074 people in United States.

#4239among POI in United States#3190in Travel & Leisure

The average Tamil Nadu fan in United States is 33.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Air Canada, Emirates, Cleveland Guardians, with strongest over-indexing on Air Canada (17.36× the country average).

Demographically, the Tamil Nadu audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tamil Nadu fan in United States is balanced, around 33.6 years old, with strong Travelling tendencies and a notable affinity for Air Canada.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tamil Nadu profile in United States.

Audience size
444K
in United States
Gender
45.9%♀
54.1% male
Age
33.6
average years
Country rank
#39211
POI in United States
Fig. 01

Search interest · 12-month trend

+41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tamil Nadu fans

45.9% are female, 54.1% are male, average age 33.6.

Fig. 02

Gender split

45.9%
Female
54.1%
Male
Demographic split for Tamil Nadu audience in United States
MetricValue
Female45.9%
Male54.1%
Average age33.6
Estimated audience size444,074
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Tamil Nadu audience in United States
Age bracketShare%
16-1926%
20-2931%
30-3922%
40-4912%
50+9%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Tamil Nadu audience comes from United States.

Worldwide audience distribution share by country for Tamil Nadu
CountryShare
India55.4%
Malaysia7.1%
United Arab Emirates6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tamil Nadu audience in United States is strongest.

Fig. 05

Top regions by affinity

Tamil Nadu fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K1.97×
02Washington~20K1.94×
03New Jersey~20K1.82×
04Virginia~20K1.72×
05Massachusetts~10K1.69×
06California~80K1.68×
07Illinois~20K1.52×
08New York~40K1.46×
09Texas~50K1.39×
10Maryland~10K1.39×
11Oregon~6K1.23×
12Michigan~10K1.21×
13North Carolina~20K1.20×
14New Hampshire~2K1.20×
15Connecticut~5K1.19×
16Georgia~20K1.15×
17Pennsylvania~20K1.12×
18Minnesota~7K1.07×
19Rhode Island~2K1.07×
20Indiana~9K1.05×
21Vermont<1K1.05×
22Delaware~1K1.03×
23Kansas~3K0.99×
24Arizona~9K0.98×
25Maine~2K0.98×
26Colorado~7K0.97×
27Florida~30K0.95×
28Iowa~3K0.95×
29Alaska<1K0.95×
30Hawaii~2K0.93×
31North Dakota<1K0.93×
32Arkansas~3K0.92×
33South Dakota<1K0.92×
34Wisconsin~6K0.91×
35Montana~1K0.91×
36Ohio~10K0.89×
37Tennessee~8K0.88×
38Utah~4K0.88×
39Nebraska~2K0.88×
40Idaho~2K0.88×
41Missouri~6K0.87×
42West Virginia~2K0.87×
43New Mexico~2K0.86×
44Kentucky~5K0.85×
45Oklahoma~4K0.83×
46Mississippi~3K0.83×
47Nevada~3K0.81×
48Alabama~5K0.79×
49Louisiana~5K0.79×
50South Carolina~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Tamil Nadu, United States
0.78×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tamil Nadu audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tamil Nadu audience
#·InterestCategoryAffinity×
01Air CanadaTravel & Leisure17.36×
02EmiratesTravel & Leisure14.23×
03Malaysia AirlinesTravel & Leisure10.16×
04Cleveland GuardiansSports7.00×
05Amazon Web ServicesTechnology & Electronics6.39×
06Atlético MadridSports4.79×
07Paris Saint-GermainSports4.45×
08CricketSports3.86×
09Milwaukee BrewersSports3.19×
10Toronto Blue JaysSports3.06×
11Pittsburgh PiratesSports2.98×
12FanaticsFashion & Accessoires2.94×
13Detroit TigersSports2.90×
14Jessica AlbaMovies & TV2.78×
15Career developmentBusiness & Career2.56×
16Street foodFood & Beverages2.46×
17Online newspaperNews2.40×
18Non-alcoholic beverageFood & Beverages2.37×
19AirlineTravel & Leisure1.76×
20CVS PharmacyShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tamil Nadu audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tamil Nadu audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.41×
Quality AwarenessPREMIUM1.97×
Career OrientationPOWER1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tamil Nadu audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.51×
ExtroversionTHRILL0.63×
DIY MentalityTHRILL0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tamil Nadu have in United States?

Tamil Nadu has an estimated audience of 444,074 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tamil Nadu fans?

45.9% of Tamil Nadu fans are female, 54.1% are male, with an average age of 33.6 years.

03

Which brands do Tamil Nadu fans like most?

Tamil Nadu fans show strongest brand affinity for Air Canada (17.36×), Emirates (14.23×), and Cleveland Guardians (7×) over the country average.

04

Where do Tamil Nadu fans live in United States?

Tamil Nadu fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tamil Nadu fans also like?

Beyond Tamil Nadu itself, the audience over-indexes on Emirates (14.23×), Cleveland Guardians (7×), Detroit Tigers (2.9×), and Cricket (3.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Tamil Nadu audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tamil Nadu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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