Tap (valve) Audience in United States

Tap (valve) logo

Tap (valve) has an estimated audience of 3,846,990 people in United States. 51.3% are female, 48.7% are male, average age 45.1. Top regions: New York, California, Florida. Top brand affinities: Fairy godmother, Vocal harmony, Historic site, Governor of Michigan, Goop.

The average Tap (valve) fan in United States is 45.1 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Fairy godmother, Vocal harmony, Historic site, with strongest over-indexing on Fairy godmother (20.49× the country average). Demographically, the Tap (valve) audience skews balanced with an average age of 45.1, and over-indexes on personality traits such as Quality Awareness, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Tap (valve) fans

Demographic split for Tap (valve) audience in United States
MetricValue
Female51.3%
Male48.7%
Average age45.1
Estimated audience size3,846,990

Audience persona

The typical Tap (valve) fan in United States is balanced, around 45.1 years old, with strong Quality Awareness tendencies and a notable affinity for Fairy godmother.

Top regions in United States

Top regions ranked by reach for Tap (valve) in United States
RegionReachAffinity
New York687,8673.2×
California471,8651.12×
Florida336,9461.29×
Texas239,6830.72×
New Jersey158,1651.62×
Illinois133,4831.04×
Pennsylvania124,5930.96×
Massachusetts123,9911.64×
Virginia117,5781.25×
North Carolina91,2530.79×
Washington90,2531.17×
Georgia88,6350.75×
Ohio76,3640.64×
Maryland74,0581.12×
Michigan72,0780.72×
Arizona65,4480.83×
Mississippi64,8672.05×
Tennessee57,4600.74×
Indiana53,5480.76×
Missouri46,9300.76×
Colorado44,6790.74×
Utah43,9461.28×
Connecticut43,4961.13×
Wisconsin41,2620.71×
South Carolina39,4950.68×
New Mexico37,1441.93×
Alabama34,4650.64×
Minnesota34,3630.62×
Louisiana34,1780.69×
Kentucky32,1830.67×
Oklahoma32,0050.75×
Oregon31,3300.71×
Idaho28,6941.49×
Nevada28,5610.77×
Kansas23,3270.77×
Iowa21,3720.67×
Arkansas20,8690.66×
Washington, District of Columbia19,3871.68×
Rhode Island18,3401.5×
Hawaii16,5441×
New Hampshire15,5611.03×
Maine12,7390.92×
West Virginia12,7380.71×
Nebraska11,8420.61×
Montana11,0811.04×
Alaska8,3791.02×
Delaware7,0500.66×
North Dakota6,2460.79×
Vermont5,7080.85×
South Dakota5,3550.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tap (valve) audience
BrandAffinityCategory
Fairy godmother20.49×Literature
Vocal harmony10.17×Music & Radio
Historic site8.7×Arts & Culture
Governor of Michigan14.15×Politics & Society
Goop8.24×Internet & Social Media
Hipster13.91×Politics & Society
Cherish (group)15.16×Music & Radio
Wok8.45×Food & Beverages
headspace11.85×Health
Israel2.67×Travel & Leisure
Grinch4.95×Movies & TV
Hibachi9.13×Food & Beverages
Elsword18.65×Games
Google Home7.31×Technology & Electronics
FAO Schwarz7.85×Shopping
Mathcore7.88×Music & Radio
Grace Slick8.13×Music & Radio
El Paso County, Colorado11.78×Travel & Leisure
TV Fanatic9.03×Movies & TV
Wikia2.88×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tap (valve) audience
TraitClusterScore
Quality AwarenessPREMIUM2.6
DIY MentalityTHRILL1.71
Convenience OrientationPREMIUM1.42
Family OrientationCONSERVATISM1.36
Price SensitivityPREMIUM1.34
Design AffinityPREMIUM1.31

Worldwide distribution

Worldwide audience distribution share by country for Tap (valve)
CountryShare
United States25.6%
Taiwan5.6%
United Kingdom5.4%

See Tap (valve) audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Tap (valve) have in United States?

Tap (valve) has an estimated audience of 3,846,990 people in United States, concentrated in New York and California.

What is the gender split and age of Tap (valve) fans?

51.3% of Tap (valve) fans are female, 48.7% are male, with an average age of 45.1 years.

Which brands do Tap (valve) fans like most?

Tap (valve) fans show strongest brand affinity for Fairy godmother (20.49×), Vocal harmony (10.17×), and Historic site (8.7×) over the country average.

Where do Tap (valve) fans live in United States?

Tap (valve) fans in United States are most concentrated in New York (reach 687,867), California (reach 471,865), and Florida (reach 336,946). These three regions account for the largest share of the active audience.

What other brands do Tap (valve) fans also like?

Beyond Tap (valve) itself, the audience over-indexes on Vocal harmony (10.17×), Historic site (8.7×), Governor of Michigan (14.15×), and Goop (8.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tap (valve). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.