Telecommuting Audience in United States

Telecommuting logo

Telecommuting has an estimated audience of 9,235,892 people in United States. 60.6% are female, 39.4% are male, average age 42.4. Top regions: California, Texas, New York. Top brand affinities: Google Drive, Yahoo!奇摩名人娛樂, Gmail, Enterprise Rent-A-Car, Google Docs.

The average Telecommuting fan in United States is 42.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Drive, Yahoo!奇摩名人娛樂, Gmail, with strongest over-indexing on Google Drive (2.33× the country average). Demographically, the Telecommuting audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Career Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Telecommuting fans

Demographic split for Telecommuting audience in United States
MetricValue
Female60.6%
Male39.4%
Average age42.4
Estimated audience size9,235,892

Audience persona

The typical Telecommuting fan in United States is more female, around 42.4 years old, with strong Career Orientation tendencies and a notable affinity for Google Drive.

Top regions in United States

Top regions ranked by reach for Telecommuting in United States
RegionReachAffinity
California1,691,9531.67×
Texas1,047,3251.32×
New York860,2911.67×
Florida652,0021.04×
New Jersey388,1901.65×
Arizona382,5042.03×
Georgia338,0971.19×
Illinois330,8721.08×
North Carolina314,5761.13×
Virginia261,7561.16×
Pennsylvania259,7630.84×
Tennessee254,5171.37×
Ohio235,6080.83×
Michigan220,2540.91×
Washington215,8221.16×
Massachusetts175,2460.96×
Alabama165,2431.28×
Kentucky157,4251.36×
South Carolina155,3611.12×
Maryland154,7330.97×
Indiana142,2540.84×
Missouri134,2360.9×
Wisconsin131,2810.94×
Minnesota129,9950.98×
Colorado123,0860.85×
Louisiana110,5510.93×
Oregon102,1190.96×
Mississippi83,6891.1×
Connecticut81,1030.88×
Oklahoma76,8640.75×
Nevada76,5930.86×
Utah75,1630.91×
Arkansas65,8510.87×
Iowa60,5820.8×
Kansas56,5220.78×
Idaho41,9260.91×
New Mexico38,0240.82×
Hawaii35,6970.9×
Washington, District of Columbia34,0201.23×
Nebraska32,6500.7×
West Virginia29,6090.69×
New Hampshire25,2100.69×
Rhode Island21,9880.75×
Maine21,9740.66×
Delaware18,9870.75×
Alaska18,7140.95×
North Dakota17,3280.91×
South Dakota16,9490.79×
Montana16,3130.64×
Vermont11,5850.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Telecommuting audience
BrandAffinityCategory
Google Drive2.33×Technology & Electronics
Yahoo!奇摩名人娛樂2.36×Internet & Social Media
Gmail1.76×Internet & Social Media
Enterprise Rent-A-Car2.51×Cars & Mobility
Google Docs1.7×Internet & Social Media
Charles Schwab Corporation2.48×Business & Career
Database1.87×Technology & Electronics
Yahoo! Finance1.59×Business & Career
Nordstrom rack1.61×Fashion & Accessoires
The Gilded Age1.73×Movies & TV
Office supplies4.14×Business & Career
Google Calendar2.39×Internet & Social Media
Staples Inc.1.61×Business & Career
Google News1.74×News
Educational technology1.59×Business & Career
Chair1.53×Home & Garden
Home business2.44×Business & Career
Anthropologie1.74×Shopping
Small office/home office3.38×Business & Career
Dropbox (service)2.92×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Telecommuting audience
TraitClusterScore
Career OrientationPOWER2.25
Design AffinityPREMIUM1.68
Price SensitivityPREMIUM1.62
TravellingTHRILL1.56
Family OrientationCONSERVATISM1.45
Early Adopter MentalityPOWER1.41

Worldwide distribution

Worldwide audience distribution share by country for Telecommuting
CountryShare
Japan20.2%
United States15.5%
United Kingdom5.0%

See Telecommuting audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Telecommuting have in United States?

Telecommuting has an estimated audience of 9,235,892 people in United States, concentrated in California and Texas.

What is the gender split and age of Telecommuting fans?

60.6% of Telecommuting fans are female, 39.4% are male, with an average age of 42.4 years.

Which brands do Telecommuting fans like most?

Telecommuting fans show strongest brand affinity for Google Drive (2.33×), Yahoo!奇摩名人娛樂 (2.36×), and Gmail (1.76×) over the country average.

Where do Telecommuting fans live in United States?

Telecommuting fans in United States are most concentrated in California (reach 1,691,953), Texas (reach 1,047,325), and New York (reach 860,291). These three regions account for the largest share of the active audience.

What other brands do Telecommuting fans also like?

Beyond Telecommuting itself, the audience over-indexes on Yahoo!奇摩名人娛樂 (2.36×), Gmail (1.76×), Enterprise Rent-A-Car (2.51×), and Google Docs (1.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Telecommuting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.