The Science of Sleep Audience in United States

The Science of Sleep logo

The Science of Sleep has an estimated audience of 407,574 people in United States. 54.9% are female, 45.1% are male, average age 47.0. Top regions: California, New York, Texas. Top brand affinities: Israel, Monogram, Nationality, Percussion ensemble, JDSU.

The average The Science of Sleep fan in United States is 47.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Israel, Monogram, Nationality, with strongest over-indexing on Israel (3.49× the country average). Demographically, the The Science of Sleep audience skews balanced with an average age of 47.0, and over-indexes on personality traits such as Family Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy

Demographics of The Science of Sleep fans

Demographic split for The Science of Sleep audience in United States
MetricValue
Female54.9%
Male45.1%
Average age47.0
Estimated audience size407,574

Audience persona

The typical The Science of Sleep fan in United States is balanced, around 47.0 years old, with strong Family Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for The Science of Sleep in United States
RegionReachAffinity
California82,0021.83×
New York43,5311.91×
Texas37,6201.07×
Florida21,1030.76×
Illinois16,5521.22×
Washington13,3761.64×
Pennsylvania12,6700.92×
Oregon10,7062.29×
Georgia9,7310.78×
North Carolina9,5710.78×
New Jersey9,5600.92×
Ohio9,2940.74×
Colorado9,2081.43×
Massachusetts9,1811.14×
Michigan8,8570.83×
Arizona8,5601.03×
Virginia8,4730.85×
Maryland6,0530.86×
Tennessee5,9410.73×
Minnesota5,7630.99×
Missouri5,0670.77×
Indiana4,8890.66×
Wisconsin4,8770.8×
Connecticut4,4881.1×
Utah3,8631.06×
Nevada3,8620.98×
Louisiana3,8000.72×
Kentucky3,7500.73×
Oklahoma3,4200.76×
South Carolina3,2570.53×
New Mexico2,6831.31×
Alabama2,6060.46×
Kansas2,4870.77×
Iowa2,1980.65×
Arkansas1,9980.6×
Maine1,9191.31×
Mississippi1,7990.54×
Idaho1,7150.84×
Hawaii1,6380.93×
Washington, District of Columbia1,5761.29×
Rhode Island1,5511.2×
New Hampshire1,5300.95×
Nebraska1,2730.62×
Montana1,2111.07×
West Virginia1,2070.64×
Alaska1,1121.28×
South Dakota9571.02×
Vermont9441.32×
North Dakota9311.11×
Wyoming9011.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Science of Sleep audience
BrandAffinityCategory
Israel3.49×Travel & Leisure
Monogram4.48×Home & Garden
Nationality2.26×Politics & Society
Percussion ensemble16.65×Music & Radio
JDSU2.23×Business & Career
Elsword11.42×Games
Jeep Wagoneer3.47×Cars & Mobility
Grammarly2.8×Business & Career
Nebraska Cornhuskers football2.12×Sports
Chaif62.31×Music & Radio
UK garage3.19×Music & Radio
Jesse Plemons2×Movies & TV
Nipsey Hussle3.33×Music & Radio
Urban horticulture1.95×Home & Garden
Home staging2.49×Home & Garden
Janitor3.04×Home & Garden
Noodle (Gorillaz)1.67×Music & Radio
Jordan Fisher3.82×Movies & TV
Kodiak, Alaska3.77×Travel & Leisure
JamBase4.8×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Science of Sleep audience
TraitClusterScore
Family OrientationCONSERVATISM1.8
MindfulnessBALANCE1.42
IndulgenceJOY1.31
Price SensitivityPREMIUM1.29
Career OrientationPOWER1.25
Community OrientationOPEN1.23

Worldwide distribution

Worldwide audience distribution share by country for The Science of Sleep
CountryShare
United States56.8%
United Kingdom6.1%
Australia4.0%

See The Science of Sleep audiences in other countries

More Fantasy audiences in United States

Frequently asked questions

How many fans does The Science of Sleep have in United States?

The Science of Sleep has an estimated audience of 407,574 people in United States, concentrated in California and New York.

What is the gender split and age of The Science of Sleep fans?

54.9% of The Science of Sleep fans are female, 45.1% are male, with an average age of 47.0 years.

Which brands do The Science of Sleep fans like most?

The Science of Sleep fans show strongest brand affinity for Israel (3.49×), Monogram (4.48×), and Nationality (2.26×) over the country average.

Where do The Science of Sleep fans live in United States?

The Science of Sleep fans in United States are most concentrated in California (reach 82,002), New York (reach 43,531), and Texas (reach 37,620). These three regions account for the largest share of the active audience.

What other brands do The Science of Sleep fans also like?

Beyond The Science of Sleep itself, the audience over-indexes on Monogram (4.48×), Nationality (2.26×), Percussion ensemble (16.65×), and JDSU (2.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Science of Sleep. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.