The Voice (newspaper) Audience in United States

The Voice (newspaper) logo

The Voice (newspaper) has an estimated audience of 1,533,449 people in United States. 71.2% are female, 28.8% are male, average age 42.1. Top regions: California, Texas, Florida. Top brand affinities: Religion, Pizza Hut, Jesus, TV talkshows, Gospel music.

The average The Voice (newspaper) fan in United States is 42.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Religion, Pizza Hut, Jesus, with strongest over-indexing on Religion (1.6× the country average). Demographically, the The Voice (newspaper) audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Spirituality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine

Demographics of The Voice (newspaper) fans

Demographic split for The Voice (newspaper) audience in United States
MetricValue
Female71.2%
Male28.8%
Average age42.1
Estimated audience size1,533,449

Audience persona

The typical The Voice (newspaper) fan in United States is more female, around 42.1 years old, with strong Spirituality tendencies and a notable affinity for Religion.

Top regions in United States

Top regions ranked by reach for The Voice (newspaper) in United States
RegionReachAffinity
California119,4460.71×
Texas108,4940.82×
Florida91,3210.88×
New York61,5820.72×
Ohio52,8711.12×
North Carolina50,1971.09×
Pennsylvania49,9840.97×
Michigan42,3931.06×
Illinois41,8060.82×
Georgia38,2110.81×
Tennessee37,6291.22×
Virginia33,0940.89×
Indiana31,9181.14×
Arizona30,7850.98×
Alabama30,0611.4×
Missouri29,2761.18×
Washington28,9440.94×
New Jersey26,4910.68×
Wisconsin26,3161.14×
South Carolina26,2281.14×
Massachusetts24,7050.82×
Kentucky24,5741.28×
Minnesota24,0121.09×
Oklahoma22,9271.35×
Louisiana22,0821.12×
Colorado20,3580.84×
Maryland19,3000.73×
Oregon18,2201.04×
Iowa16,3141.29×
Arkansas15,5611.23×
Mississippi14,4641.14×
Kansas14,2161.18×
Connecticut12,2450.8×
Utah10,7830.79×
Nevada10,7390.72×
West Virginia9,9321.39×
Nebraska9,9111.29×
Idaho8,1711.06×
New Mexico7,9721.04×
Maine6,7901.24×
Hawaii6,2400.95×
New Hampshire5,4180.9×
Rhode Island4,6220.95×
Montana4,5931.08×
South Dakota3,8241.08×
Delaware3,1860.75×
Alaska3,1680.97×
North Dakota3,0790.98×
Vermont2,5210.94×
Washington, District of Columbia2,1990.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Voice (newspaper) audience
BrandAffinityCategory
Religion1.6×Business & Career
Pizza Hut1.57×Food & Beverages
Jesus1.52×Politics & Society
TV talkshows1.6×Movies & TV
Gospel music1.57×Music & Radio
TV game shows1.72×Movies & TV
Online newspaper1.73×News
LeBron James1.8×Sports
Gangsta rap1.97×Music & Radio
Credit (finance)1.57×Business & Career
Life insurance1.56×Business & Career
Cardi B2.02×Music & Radio
K-pop1.52×Music & Radio
Pay television1.57×Movies & TV
Stock market1.67×Business & Career
Plus-size clothing1.56×Fashion & Accessoires
Beyoncé1.97×Music & Radio
Rihanna1.79×Music & Radio
Debit card1.58×Business & Career
Hypermarket1.51×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Voice (newspaper) audience
TraitClusterScore
SpiritualityBALANCE1.6
Community OrientationOPEN1.4
LGBTQ+ IdentityOPEN1.28
Risk AppetiteTHRILL1.26
TraditionCONSERVATISM1.25
Career OrientationPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for The Voice (newspaper)
CountryShare
France21.1%
United States19.4%
Germany9.2%

See The Voice (newspaper) audiences in other countries

More News audiences in United States

Frequently asked questions

How many fans does The Voice (newspaper) have in United States?

The Voice (newspaper) has an estimated audience of 1,533,449 people in United States, concentrated in California and Texas.

What is the gender split and age of The Voice (newspaper) fans?

71.2% of The Voice (newspaper) fans are female, 28.8% are male, with an average age of 42.1 years.

Which brands do The Voice (newspaper) fans like most?

The Voice (newspaper) fans show strongest brand affinity for Religion (1.6×), Pizza Hut (1.57×), and Jesus (1.52×) over the country average.

Where do The Voice (newspaper) fans live in United States?

The Voice (newspaper) fans in United States are most concentrated in California (reach 119,446), Texas (reach 108,494), and Florida (reach 91,321). These three regions account for the largest share of the active audience.

What other brands do The Voice (newspaper) fans also like?

Beyond The Voice (newspaper) itself, the audience over-indexes on Pizza Hut (1.57×), Jesus (1.52×), TV talkshows (1.6×), and Gospel music (1.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Voice (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.