Top 50 Softwares in United States
This curated ranking covers the 50 largest softwares in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 294 softwares tracked in United States, the 50 ranked here account for the largest measured audience reach. Microsoft, Office 365 and Allstate lead the list with a combined estimated audience of 61,968,944 people. Across all 50 entries the average audience size is 3,992,428, and the largest, Microsoft, reaches around 24,757,653 people in United States. Audience size is the estimated number of unique people in United States who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Microsoft |
24,757,653 | 20.2% | Software | Technology & Electronics |
| 2 |  Office 365 |
20,217,857 | 13.6% | Software | Technology & Electronics |
| 3 |  Allstate |
16,993,434 | 94.3% | Software | Business & Career |
| 4 |  Skims |
14,987,418 | 56.6% | Software | Fashion & Accessoires |
| 5 |  Exxon |
12,517,563 | 91.0% | Software | Cars & Mobility |
| 6 |  CapCut |
8,355,048 | 10.8% | Software | Technology & Electronics |
| 7 |  Jet ski |
6,677,884 | 27.4% | Software | Sports |
| 8 |  Google Play |
6,333,813 | 12.0% | Software | Technology & Electronics |
| 9 |  Fairy |
6,170,953 | 21.4% | Software | Kids & Family |
| 10 |  Intuit |
5,127,696 | 68.3% | Software | Technology & Electronics |
| 11 |  Samsung Galaxy |
5,081,307 | 10.8% | Software | Technology & Electronics |
| 12 |  Tradesman |
3,911,378 | 25.6% | Software | Business & Career |
| 13 |  My Little Pony |
3,481,581 | 31.6% | Software | Kids & Family |
| 14 |  Sunrise |
3,398,169 | 17.8% | Software | Travel & Leisure |
| 15 |  Casetify |
3,211,938 | 25.2% | Software | Technology & Electronics |
| 16 |  Microsoft Windows |
3,162,039 | 42.5% | Software | Technology & Electronics |
| 17 |  Oracle Corporation |
3,055,906 | 22.5% | Software | Technology & Electronics |
| 18 |  Ryobi |
2,823,123 | 31.7% | Software | Cars & Mobility |
| 19 |  Cursor |
2,736,043 | 19.6% | Software | Technology & Electronics |
| 20 |  True Food Kitchen |
2,297,600 | 95.3% | Software | Food & Beverages |
| 21 |  VS Code |
2,273,363 | 13.2% | Software | Technology & Electronics |
| 22 |  Conoco |
2,238,256 | 99.1% | Software | Cars & Mobility |
| 23 |  Google Pixel |
2,095,910 | 7.2% | Software | Technology & Electronics |
| 24 |  Roomba |
1,913,884 | 36.4% | Software | Technology & Electronics |
| 25 |  Claude Code |
1,804,158 | 22.2% | Software | Technology & Electronics |
| 26 |  Hydro Flask |
1,796,790 | 46.5% | Software | Home & Garden |
| 27 |  Olaplex |
1,769,055 | 24.2% | Software | Beauty & Wellness |
| 28 |  Topper (sports) |
1,740,866 | 35.6% | Software | Shopping |
| 29 |  Atlas Obscura |
1,702,084 | 60.4% | Software | Travel & Leisure |
| 30 |  Autodesk |
1,652,873 | 12.9% | Software | Technology & Electronics |
| 31 |  Raspberry Pi |
1,648,643 | 19.4% | Software | Technology & Electronics |
| 32 |  McAfee |
1,643,849 | 26.9% | Software | Technology & Electronics |
| 33 |  Vitamix |
1,546,542 | 47.5% | Software | Home & Garden |
| 34 |  Microsoft Surface |
1,508,140 | 19.2% | Software | Technology & Electronics |
| 35 |  Pedialyte |
1,487,635 | 56.8% | Software | Food & Beverages |
| 36 |  Residence Inn by Marriott |
1,466,378 | 58.6% | Software | Travel & Leisure |
| 37 |  AVG (software) |
1,384,659 | 26.3% | Software | Technology & Electronics |
| 38 |  AllModern |
1,377,936 | 92.9% | Software | Home & Garden |
| 39 |  Craftsman |
1,336,056 | 40.6% | Software | Home & Garden |
| 40 |  AutoCAD |
1,316,820 | 9.4% | Software | Technology & Electronics |
| 41 |  WebEx |
1,306,102 | 18.6% | Software | Technology & Electronics |
| 42 |  Candle warmer |
1,272,500 | 97.8% | Software | Home & Garden |
| 43 |  Splenda |
1,270,959 | 38.9% | Software | Food & Beverages |
| 44 |  Mac OS |
1,047,598 | 15.3% | Software | Technology & Electronics |
| 45 |  Jacob's |
1,039,797 | 61.9% | Software | Food & Beverages |
| 46 |  TownePlace Suites |
985,553 | 88.5% | Software | Travel & Leisure |
| 47 |  VMware |
956,035 | 12.4% | Software | Technology & Electronics |
| 48 |  Vuse |
934,390 | 33.2% | Software | Food & Beverages |
| 49 |  All-Clad |
915,205 | 60.5% | Software | Home & Garden |
| 50 |  ThinkPad |
890,987 | 11.8% | Software | Technology & Electronics |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest software in United States?
Microsoft currently leads with an estimated audience of 24,757,653 people in United States.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United States. Lists below 5 entries are not published. See methodology for full details.