Tops Friendly Markets Audience in United States

Tops Friendly Markets logo

Tops Friendly Markets has an estimated audience of 1,331,811 people in United States. 78.2% are female, 21.8% are male, average age 47.5. Top regions: New York, Pennsylvania, Florida. Top brand affinities: Lulu 黃路梓茵, Kerala, Minnesota, Sinaloa, Ichiro Suzuki.

The average Tops Friendly Markets fan in United States is 47.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Pennsylvania, Florida. Top brand affinities include Lulu 黃路梓茵, Kerala, Minnesota, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Tops Friendly Markets audience skews more female with an average age of 47.5, and over-indexes on personality traits such as Community Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Supermarket

Demographics of Tops Friendly Markets fans

Demographic split for Tops Friendly Markets audience in United States
MetricValue
Female78.2%
Male21.8%
Average age47.5
Estimated audience size1,331,811

Audience persona

The typical Tops Friendly Markets fan in United States is more female, around 47.5 years old, with strong Community Orientation tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Tops Friendly Markets in United States
RegionReachAffinity
New York998,85831.34×
Pennsylvania201,3814.49×
Florida20,7760.23×
California17,7690.12×
Ohio16,9220.41×
Texas15,4220.13×
Connecticut14,1701.06×
New Jersey13,8330.41×
Massachusetts13,2960.51×
Virginia13,2230.41×
Vermont13,0175.57×
North Carolina9,2300.23×
Illinois7,9740.18×
Michigan7,8970.23×
Georgia6,9510.17×
Tennessee6,7650.25×
Maryland5,4050.24×
South Carolina4,2260.21×
Indiana3,6030.15×
Washington3,2890.12×
Arizona2,8570.11×
Kentucky2,8030.17×
Colorado2,6120.12×
Missouri2,5280.12×
Wisconsin2,0230.1×
Minnesota2,0180.11×
Oregon2,0110.13×
New Hampshire1,8030.34×
Alabama1,6760.09×
Maine1,6140.34×
West Virginia1,5920.26×
Nevada1,5280.12×
Oklahoma1,3820.09×
Louisiana1,3290.08×
Rhode Island1,2350.29×
Washington, District of Columbia1,2280.31×
Arkansas1,1990.11×
Iowa1,0820.1×
Kansas8820.08×
Delaware8510.23×
Utah7810.07×
Hawaii6320.11×
Mississippi6270.06×
Idaho6250.09×
New Mexico5430.08×
Nebraska4820.07×
Alaska4770.17×
Wyoming4180.21×
Montana4150.11×
South Dakota4100.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tops Friendly Markets audience
BrandAffinityCategory
Lulu 黃路梓茵20×Movies & TV
Kerala20.74×Travel & Leisure
Minnesota3.76×Travel & Leisure
Sinaloa6.49×Travel & Leisure
Ichiro Suzuki14.33×Sports
Nebraska3.47×Travel & Leisure
Rajasthan19.67×Travel & Leisure
Product design2.08×Business & Career
Grover Cleveland9.29×Politics & Society
Israel1.93×Travel & Leisure
Justice2.59×Politics & Society
Totally Spies!10.72×Movies & TV
Jeep Wagoneer4.7×Cars & Mobility
Pro-Ject3.31×Music & Radio
Sailor3.38×Travel & Leisure
Home staging3.27×Home & Garden
Jonathan Davis5.35×Music & Radio
Staycation1.8×Home & Garden
UK garage2.85×Music & Radio
JamBase5.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tops Friendly Markets audience
TraitClusterScore
Community OrientationOPEN1.49
Quality AwarenessPREMIUM1.47
Family OrientationCONSERVATISM1.4
Price SensitivityPREMIUM1.34
IndulgenceJOY1.23
Risk AppetiteTHRILL1.18

Worldwide distribution

Worldwide audience distribution share by country for Tops Friendly Markets
CountryShare
United States93.0%
Japan2.2%
Canada1.3%

See Tops Friendly Markets audiences in other countries

More Supermarket audiences in United States

Frequently asked questions

How many fans does Tops Friendly Markets have in United States?

Tops Friendly Markets has an estimated audience of 1,331,811 people in United States, concentrated in New York and Pennsylvania.

What is the gender split and age of Tops Friendly Markets fans?

78.2% of Tops Friendly Markets fans are female, 21.8% are male, with an average age of 47.5 years.

Which brands do Tops Friendly Markets fans like most?

Tops Friendly Markets fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Kerala (20.74×), and Minnesota (3.76×) over the country average.

Where do Tops Friendly Markets fans live in United States?

Tops Friendly Markets fans in United States are most concentrated in New York (reach 998,858), Pennsylvania (reach 201,381), and Florida (reach 20,776). These three regions account for the largest share of the active audience.

What other brands do Tops Friendly Markets fans also like?

Beyond Tops Friendly Markets itself, the audience over-indexes on Kerala (20.74×), Minnesota (3.76×), Sinaloa (6.49×), and Ichiro Suzuki (14.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tops Friendly Markets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.