Rascasse Audience Intelligence

Truth Social Audience in United States

A data profile of the people who buy, follow and care about Truth Social in United States — modelled from more than twelve digital signal sources. Truth Social has an estimated audience of 6,153,444 people in United States.

#14among Social media in United States#147among Website / Newspaper / Magazine in United States#80in Internet & Social Media

The average Truth Social fan in United States is 43.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Drudge Report, Fox News Channel, Donald Trump, with strongest over-indexing on Drudge Report (6.7× the country average).

Demographically, the Truth Social audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Truth Social fan in United States is balanced, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Social media

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Truth Social profile in United States.

Audience size
6.2M
in United States
Gender
53.0%♀
47.0% male
Age
43.8
average years
Country rank
#5609
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Truth Social

53.0% are female, 47.0% are male, average age 43.8.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for Truth Social audience in United States
MetricValue
Female53.0%
Male47.0%
Average age43.8
Estimated audience size6,153,444
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Truth Social audience in United States
Age bracketShare%
16-1913%
20-2914%
30-3918%
40-4924%
50+32%
Fig. 04

Worldwide distribution

49.4%

of the worldwide Truth Social audience comes from United States.

Worldwide audience distribution share by country for Truth Social
CountryShare
United States49.4%
China12.1%
Canada4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Truth Social audience in United States is strongest.

Fig. 05

Top regions by affinity

Truth Social fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K1.49×
02Maine~30K1.47×
03Idaho~40K1.44×
04Oregon~90K1.29×
05Arkansas~60K1.20×
06Michigan~200K1.13×
07Montana~20K1.13×
08Ohio~200K1.10×
09Washington~100K1.10×
10New Hampshire~30K1.10×
11Vermont~10K1.10×
12Wisconsin~100K1.08×
13Connecticut~70K1.08×
14South Carolina~100K1.06×
15Oklahoma~70K1.05×
16Florida~400K1.04×
17Arizona~100K1.04×
18Tennessee~100K1.04×
19Missouri~100K1.04×
20West Virginia~30K1.04×
21Pennsylvania~200K1.03×
22Virginia~200K1.02×
23Alabama~90K1.02×
24Kentucky~80K1.02×
25Minnesota~90K0.99×
26Nebraska~30K0.98×
27Delaware~20K0.98×
28New York~300K0.97×
29Massachusetts~100K0.97×
30Indiana~100K0.96×
31Nevada~60K0.96×
32Colorado~90K0.95×
33Kansas~50K0.95×
34Rhode Island~20K0.95×
35Alaska~10K0.95×
36Iowa~50K0.93×
37North Carolina~200K0.91×
38New Jersey~100K0.91×
39Illinois~200K0.89×
40Georgia~200K0.89×
41Maryland~90K0.85×
42California~600K0.84×
43Louisiana~70K0.83×
44South Dakota~10K0.83×
45New Mexico~30K0.81×
46North Dakota~10K0.81×
47Utah~40K0.77×
48Texas~400K0.76×
49Mississippi~40K0.74×
50Hawaii~20K0.65×
Fig. 06

Affinity by region

Affinity by region — Truth Social, United States
0.65×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Truth Social audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Truth Social audience
#·InterestCategoryAffinity×
01Drudge ReportSports6.70×
02PoliticoPolitics & Society6.26×
03Jennifer Love HewittMovies & TV5.02×
04New York PostNews3.96×
05Fox News ChannelMovies & TV3.53×
06MSNBCMovies & TV2.81×
07Chuck NorrisMovies & TV2.55×
08Sustainable energyHome & Garden2.41×
09Renewable energyBusiness & Career2.30×
10Real propertyHome & Garden2.29×
11CBS NewsMovies & TV2.18×
12Online newspaperNews2.15×
13Joe BidenPolitics & Society2.12×
14TraditionPolitics & Society2.06×
15Donald TrumpPolitics & Society1.98×
16Nonprofit organizationPolitics & Society1.94×
17American AirlinesTravel & Leisure1.76×
18NostalgiaHome & Garden1.73×
19GeneticsKids & Family1.65×
20CNNMovies & TV1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Truth Social audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Truth Social audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.34×
IndividualismJOY1.85×
TraditionCONSERVATISM1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Truth Social audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.80×
Pet OwnershipJOY0.83×
Healthy LifestyleBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Truth Social have in United States?

Truth Social has an estimated audience of 6,153,444 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Truth Social fans?

53.0% of Truth Social fans are female, 47.0% are male, with an average age of 43.8 years.

03

Which brands do Truth Social fans like most?

Truth Social fans show strongest brand affinity for Drudge Report (6.7×), Fox News Channel (3.53×), and Donald Trump (1.98×) over the country average.

04

Where do Truth Social fans live in United States?

Truth Social fans in United States are most concentrated in California (reach ~600K), Florida (reach ~400K), and Texas (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Truth Social fans also like?

Beyond Truth Social itself, the audience over-indexes on Fox News Channel (3.53×), Donald Trump (1.98×), Politico (6.26×), and New York Post (3.96×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Truth Social audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Truth Social. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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