Rascasse Audience Intelligence

Bus driver Audience in Germany

A data profile of the people who buy, follow and care about Bus driver in Germany — modelled from more than twelve digital signal sources. Bus driver has an estimated audience of 257,005 people in Germany.

#6640among Topic in Germany#834in Cars & Mobility

The average Bus driver fan in Germany is 37.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Semi-trailer truck, Renault Trucks, DAF Trucks, with strongest over-indexing on Semi-trailer truck (39.67× the country average).

Demographically, the Bus driver audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Need for Security, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bus driver fan in Germany is more male, around 37.6 years old, with strong Need for Security tendencies and a notable affinity for Semi-trailer truck.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bus driver profile in Germany.

Audience size
257K
in Germany
Gender
25.0%♀
75.0% male
Age
37.6
average years
Country rank
#19300
Topic in Germany
Fig. 01

Search interest · 12-month trend

+193%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bus driver fans

25.0% are female, 75.0% are male, average age 37.6.

Fig. 02

Gender split

25.0%
Female
75.0%
Male
Demographic split for Bus driver audience in Germany
MetricValue
Female25.0%
Male75.0%
Average age37.6
Estimated audience size257,005
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Bus driver audience in Germany
Age bracketShare%
16-1925%
20-2916%
30-3920%
40-4926%
50+13%
Fig. 04

Worldwide distribution

13.5%

of the worldwide Bus driver audience comes from Germany.

Worldwide audience distribution share by country for Bus driver
CountryShare
United States31.2%
Germany13.5%
Japan9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bus driver audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bus driver fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~10K2.01×
02Hamburg~8K1.46×
03Sachsen~20K1.20×
04Schleswig-Holstein~10K1.14×
05Baden-Württemberg~40K1.05×
06Brandenburg~8K1.04×
07Nordrhein-Westfalen~60K1.01×
08Rheinland-Pfalz~10K1.00×
09Berlin~10K0.92×
10Thüringen~6K0.91×
11Niedersachsen~20K0.87×
12Bayern~30K0.84×
13Bremen~2K0.84×
14Sachsen-Anhalt~6K0.83×
15Saarland~3K0.83×
16Hessen~10K0.71×
Fig. 06

Affinity by region

Affinity by region — Bus driver, Germany
0.71×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bus driver audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bus driver audience
#·InterestCategoryAffinity×
01DAF TrucksCars & Mobility39.79×
02Semi-trailer truckCars & Mobility39.67×
03Renault TrucksCars & Mobility39.67×
04Volvo TrucksCars & Mobility13.62×
05FendtCars & Mobility7.26×
06John DeereCars & Mobility6.24×
07Public transportCars & Mobility6.15×
08Alfa RomeoCars & Mobility5.83×
09Maite KellyMusic & Radio5.11×
10Automotive lightingCars & Mobility5.06×
11ADACCars & Mobility4.22×
12Aral AGCars & Mobility3.58×
13Solar energyHome & Garden3.51×
14Efficient energy useTechnology & Electronics3.36×
15Used carCars & Mobility3.13×
16TransfermarktSports2.79×
17Deutsche BahnCars & Mobility2.64×
18AutoScout24Cars & Mobility2.38×
19Netto Marken-DiscountShopping2.28×
20TagesschauMovies & TV1.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bus driver audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bus driver audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.98×
Quality AwarenessPREMIUM1.96×
PatriotismCONSERVATISM1.90×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bus driver audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.51×
CreativityOPEN0.57×
Price SensitivityPREMIUM0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bus driver have in Germany?

Bus driver has an estimated audience of 257,005 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Bus driver fans?

25.0% of Bus driver fans are female, 75.0% are male, with an average age of 37.6 years.

03

Which brands do Bus driver fans like most?

Bus driver fans show strongest brand affinity for Semi-trailer truck (39.67×), Renault Trucks (39.67×), and DAF Trucks (39.79×) over the country average.

04

Where do Bus driver fans live in Germany?

Bus driver fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Baden-Württemberg (reach ~40K), and Bayern (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bus driver fans also like?

Beyond Bus driver itself, the audience over-indexes on Renault Trucks (39.67×), DAF Trucks (39.79×), Public transport (6.15×), and ADAC (4.22×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Bus driver audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bus driver. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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