Rascasse Audience Intelligence

Cash on delivery Audience in Germany

A data profile of the people who buy, follow and care about Cash on delivery in Germany — modelled from more than twelve digital signal sources. Cash on delivery has an estimated audience of 344,362 people in Germany.

#5728among Topic in Germany#1085in Business & Career

The average Cash on delivery fan in Germany is 36.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Gown, Little black dress, Loyalty program, with strongest over-indexing on Gown (12.36× the country average).

Demographically, the Cash on delivery audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cash on delivery fan in Germany is balanced, around 36.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Gown.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cash on delivery profile in Germany.

Audience size
344K
in Germany
Gender
52.8%♀
47.2% male
Age
36.3
average years
Country rank
#15708
Topic in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cash on delivery fans

52.8% are female, 47.2% are male, average age 36.3.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Cash on delivery audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age36.3
Estimated audience size344,362
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Cash on delivery audience in Germany
Age bracketShare%
16-1928%
20-2918%
30-3920%
40-4921%
50+13%
Fig. 04

Worldwide distribution

0.4%

of the worldwide Cash on delivery audience comes from Germany.

Worldwide audience distribution share by country for Cash on delivery
CountryShare
India14.5%
Philippines9.4%
China7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cash on delivery audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cash on delivery fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.18×
02Berlin~20K1.15×
03Hamburg~9K1.13×
04Nordrhein-Westfalen~80K1.10×
05Saarland~5K1.10×
06Bayern~60K1.07×
07Baden-Württemberg~50K1.00×
08Bremen~3K1.00×
09Niedersachsen~30K0.96×
10Rheinland-Pfalz~20K0.95×
11Schleswig-Holstein~10K0.94×
12Sachsen~20K0.93×
13Mecklenburg-Vorpommern~6K0.90×
14Brandenburg~9K0.89×
15Thüringen~8K0.89×
16Sachsen-Anhalt~8K0.85×
Fig. 06

Affinity by region

Affinity by region — Cash on delivery, Germany
0.85×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cash on delivery audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cash on delivery audience
#·InterestCategoryAffinity×
01Sheath dressFashion & Accessoires26.45×
02Cocktail dressFashion & Accessoires22.29×
03Discount cardShopping19.82×
04Loyalty programShopping18.89×
05Little black dressFashion & Accessoires18.03×
06Evening gownFashion & Accessoires15.70×
07Buy one, get one freeShopping13.95×
08GownFashion & Accessoires12.36×
09Cardigan (sweater)Fashion & Accessoires12.30×
10Foundation (cosmetics)Beauty & Wellness11.55×
11Beauty & FashionBeauty & Wellness10.55×
12Eye linerBeauty & Wellness9.86×
13SleeveFashion & Accessoires9.77×
14GrouponInternet & Social Media9.53×
15Coat (clothing)Fashion & Accessoires9.36×
16Nail polishBeauty & Wellness9.35×
17Black FridayShopping9.05×
18Party dressFashion & Accessoires8.47×
19Cyber MondayShopping7.65×
20Deal of the dayShopping7.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cash on delivery audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cash on delivery audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM6.80×
Family OrientationCONSERVATISM2.35×
IndulgenceJOY1.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cash on delivery audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.61×
MindfulnessBALANCE0.70×
SpiritualityBALANCE0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cash on delivery have in Germany?

Cash on delivery has an estimated audience of 344,362 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cash on delivery fans?

52.8% of Cash on delivery fans are female, 47.2% are male, with an average age of 36.3 years.

03

Which brands do Cash on delivery fans like most?

Cash on delivery fans show strongest brand affinity for Gown (12.36×), Little black dress (18.03×), and Loyalty program (18.89×) over the country average.

04

Where do Cash on delivery fans live in Germany?

Cash on delivery fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Cash on delivery fans also like?

Beyond Cash on delivery itself, the audience over-indexes on Little black dress (18.03×), Loyalty program (18.89×), Evening gown (15.7×), and Cardigan (sweater) (12.3×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Cash on delivery audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cash on delivery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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