Golden State Warriors Audience in Germany

Golden State Warriors has an estimated audience of 1,770,250 people in Germany. 38.3% are female, 61.7% are male, average age 30.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: NBA playoffs, NBA Finals, Chicago Bulls, Sports, Rugby league.
The average Golden State Warriors fan in Germany is 30.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include NBA playoffs, NBA Finals, Chicago Bulls, with strongest over-indexing on NBA playoffs (14.79× the country average). Demographically, the Golden State Warriors audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Golden State Warriors fans
| Metric | Value |
|---|---|
| Female | 38.3% |
| Male | 61.7% |
| Average age | 30.7 |
| Estimated audience size | 1,770,250 |
Audience persona
The typical Golden State Warriors fan in Germany is more male, around 30.7 years old, with strong Patriotism tendencies and a notable affinity for NBA playoffs.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 443,953 | 1.15× |
| Bayern | 301,154 | 1.06× |
| Baden-Württemberg | 254,415 | 1.05× |
| Niedersachsen | 198,344 | 1.15× |
| Hessen | 176,166 | 1.31× |
| Berlin | 107,305 | 1.36× |
| Rheinland-Pfalz | 93,828 | 1.06× |
| Sachsen | 69,303 | 0.8× |
| Schleswig-Holstein | 55,621 | 0.88× |
| Hamburg | 50,101 | 1.25× |
| Brandenburg | 47,465 | 0.86× |
| Sachsen-Anhalt | 37,593 | 0.82× |
| Thüringen | 29,920 | 0.66× |
| Mecklenburg-Vorpommern | 24,080 | 0.71× |
| Bremen | 17,446 | 1.15× |
| Saarland | 15,897 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| NBA playoffs | 14.79× | Sports |
| NBA Finals | 12.06× | Sports |
| Chicago Bulls | 10.08× | Sports |
| Sports | 1.87× | Sports |
| Rugby league | 5.37× | Sports |
| Los Angeles Lakers | 6.85× | Sports |
| Business and industry | 1.51× | Business & Career |
| Boston Celtics | 10.25× | Sports |
| FIFA World Cup | 1.97× | Sports |
| LeBron James | 8.05× | Sports |
| New York Knicks | 11.1× | Sports |
| Utah Jazz | 12.2× | Sports |
| Indoor cycling | 8.18× | Sports |
| Portland Trail Blazers | 11.52× | Sports |
| Philadelphia 76ers | 11.19× | Sports |
| Kickers | 3.49× | Literature |
| UEFA Champions League | 1.75× | Sports |
| San Antonio Spurs | 10.8× | Sports |
| Bundesliga | 1.53× | Sports |
| Transfermarkt | 2.2× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.22 |
| Career Orientation | POWER | 1.2 |
| Sustainability | BALANCE | 1.16 |
| Early Adopter Mentality | POWER | 1.16 |
| Spirituality | BALANCE | 1.1 |
| Urban Lifestyle | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.3% |
| China | 6.9% |
| Brazil | 6.3% |
See Golden State Warriors audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does Golden State Warriors have in Germany?
Golden State Warriors has an estimated audience of 1,770,250 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Golden State Warriors fans?
38.3% of Golden State Warriors fans are female, 61.7% are male, with an average age of 30.7 years.
Which brands do Golden State Warriors fans like most?
Golden State Warriors fans show strongest brand affinity for NBA playoffs (14.79×), NBA Finals (12.06×), and Chicago Bulls (10.08×) over the country average.
Where do Golden State Warriors fans live in Germany?
Golden State Warriors fans in Germany are most concentrated in Nordrhein-Westfalen (reach 443,953), Bayern (reach 301,154), and Baden-Württemberg (reach 254,415). These three regions account for the largest share of the active audience.
What other brands do Golden State Warriors fans also like?
Beyond Golden State Warriors itself, the audience over-indexes on NBA Finals (12.06×), Chicago Bulls (10.08×), Sports (1.87×), and Rugby league (5.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Golden State Warriors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.