Rascasse Audience Intelligence

Golden State Warriors Audience in Germany

A data profile of the people who buy, follow and care about Golden State Warriors in Germany — modelled from more than twelve digital signal sources. Golden State Warriors has an estimated audience of 1,737,753 people in Germany.

The average Golden State Warriors fan in Germany is 30.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include NBA playoffs, NBA Finals, Chicago Bulls, with strongest over-indexing on NBA playoffs (14.79× the country average).

Demographically, the Golden State Warriors audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Golden State Warriors fan in Germany is more male, around 30.7 years old, with strong Patriotism tendencies and a notable affinity for NBA playoffs.

Category: Sports · Type: Team · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Golden State Warriors profile in Germany.

Audience size
1.7M
in Germany
Gender
38.3%
61.7% male
Age
30.7
average years
Country rank
#3868
Team in Germany
Fig. 01

Search interest · 12-month trend

-63%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Golden State Warriors fans

38.3% are female, 61.7% are male, average age 30.7.

Fig. 02

Gender split

38.3%
Female
61.7%
Male
Demographic split for Golden State Warriors audience in Germany
MetricValue
Female38.3%
Male61.7%
Average age30.7
Estimated audience size1,737,753
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Golden State Warriors audience in Germany
Age bracketShare%
16-1944%
20-2921%
30-3916%
40-4912%
50+7%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Golden State Warriors audience comes from Germany.

Worldwide audience distribution share by country for Golden State Warriors
CountryShare
United States38.0%
China7.2%
Philippines6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Golden State Warriors audience in Germany is strongest.

Fig. 05

Top regions by affinity

Golden State Warriors fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.31×
02Hessen~200K1.26×
03Hamburg~50K1.21×
04Bremen~20K1.18×
05Nordrhein-Westfalen~400K1.13×
06Niedersachsen~200K1.11×
07Baden-Württemberg~300K1.06×
08Rheinland-Pfalz~90K1.06×
09Bayern~300K1.03×
10Schleswig-Holstein~60K0.89×
11Brandenburg~50K0.89×
12Sachsen-Anhalt~40K0.85×
13Sachsen~70K0.81×
14Saarland~20K0.78×
15Mecklenburg-Vorpommern~30K0.77×
16Thüringen~30K0.73×
Fig. 06

Affinity by region

Affinity by region — Golden State Warriors, Germany
0.73×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Golden State Warriors audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Golden State Warriors audience
#·InterestCategoryAffinity×
01NBA playoffsSports14.79×
02Utah JazzSports12.20×
03NBA FinalsSports12.06×
04Portland Trail BlazersSports11.52×
05Philadelphia 76ersSports11.19×
06New York KnicksSports11.10×
07San Antonio SpursSports10.80×
08Boston CelticsSports10.25×
09Chicago BullsSports10.08×
10Cleveland CavaliersSports9.80×
11Indoor cyclingSports8.18×
12LeBron JamesSports8.05×
13Los Angeles LakersSports6.85×
14Rugby leagueSports5.37×
15KickersLiterature3.49×
16FIFA World CupSports1.97×
17SportsSports1.87×
18UEFA Champions LeagueSports1.75×
19BundesligaSports1.53×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Golden State Warriors audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Golden State Warriors audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.73×
Early Adopter MentalityPOWER1.44×
Risk AppetiteTHRILL1.29×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Golden State Warriors audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.81×
IndividualismJOY0.85×
DIY MentalityTHRILL0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Golden State Warriors have in Germany?

Golden State Warriors has an estimated audience of 1,737,753 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Golden State Warriors fans?

38.3% of Golden State Warriors fans are female, 61.7% are male, with an average age of 30.7 years.

03

Which brands do Golden State Warriors fans like most?

Golden State Warriors fans show strongest brand affinity for NBA playoffs (14.79×), NBA Finals (12.06×), and Chicago Bulls (10.08×) over the country average.

04

Where do Golden State Warriors fans live in Germany?

Golden State Warriors fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Golden State Warriors fans also like?

Beyond Golden State Warriors itself, the audience over-indexes on NBA Finals (12.06×), Chicago Bulls (10.08×), Sports (1.87×), and FIFA World Cup (1.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Golden State Warriors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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