Hol ab Audience in Germany

Hol ab logo

Hol ab has an estimated audience of 709,473 people in Germany. 49.9% are female, 50.1% are male, average age 40.1. Top regions: Niedersachsen, Bremen, Hamburg. Top brand affinities: Stradivarius, Birthday Gifts, Home Delivery, Corfu (regional unit), Keeper (password manager).

The average Hol ab fan in Germany is 40.1 years old, balanced, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Bremen, Hamburg. Top brand affinities include Stradivarius, Birthday Gifts, Home Delivery, with strongest over-indexing on Stradivarius (1.75× the country average). Demographically, the Hol ab audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Food delivery

Demographics of Hol ab fans

Demographic split for Hol ab audience in Germany
MetricValue
Female49.9%
Male50.1%
Average age40.1
Estimated audience size709,473

Audience persona

The typical Hol ab fan in Germany is balanced, around 40.1 years old, with strong Indulgence tendencies and a notable affinity for Stradivarius.

Top regions in Germany

Top regions ranked by reach for Hol ab in Germany
RegionReachAffinity
Niedersachsen824,0165.41×
Bremen99,9607.46×
Hamburg59,7281.69×
Nordrhein-Westfalen57,5190.17×
Schleswig-Holstein22,1830.39×
Hessen14,9020.12×
Sachsen-Anhalt11,2920.28×
Bayern10,2890.04×
Baden-Württemberg8,2580.04×
Berlin6,0770.09×
Sachsen3,7560.05×
Mecklenburg-Vorpommern3,2760.11×
Rheinland-Pfalz2,9580.04×
Brandenburg2,7990.06×
Thüringen1,7080.04×
Saarland3650.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hol ab audience
BrandAffinityCategory
Stradivarius1.75×Shopping
Birthday Gifts1.53×Kids & Family
Home Delivery1.94×Food & Beverages
Corfu (regional unit)1.58×Travel & Leisure
Keeper (password manager)1.97×Technology & Electronics
Video izle1.52×
Esra Erol2.48×Movies & TV
Theocracy4.3×Music & Radio
The Equalizer1.95×Movies & TV
Volvo V601.83×Cars & Mobility
Coworking1.52×Business & Career
Preacher (comics)2.54×Literature
Glashütte1.55×Travel & Leisure
Jaguar F-Pace2.28×Cars & Mobility
The Hunt (2012 film)1.57×Movies & TV
Carrie (novel)1.95×Literature
Gender-neutral language1.88×Politics & Society
Throne of Glass1.86×Literature
Pantsuit2.07×Fashion & Accessoires
Viator1.92×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hol ab audience
TraitClusterScore
IndulgenceJOY1.63
Sports ActivityPOWER1.21
Healthy LifestyleBALANCE1.17
DIY MentalityTHRILL1.15
Design AffinityPREMIUM1.15
Pet OwnershipJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Hol ab
CountryShare
Germany98.0%
China0.3%
Netherlands0.3%

See Hol ab audiences in other countries

More Food delivery audiences in Germany

Frequently asked questions

How many fans does Hol ab have in Germany?

Hol ab has an estimated audience of 709,473 people in Germany, concentrated in Niedersachsen and Bremen.

What is the gender split and age of Hol ab fans?

49.9% of Hol ab fans are female, 50.1% are male, with an average age of 40.1 years.

Which brands do Hol ab fans like most?

Hol ab fans show strongest brand affinity for Stradivarius (1.75×), Birthday Gifts (1.53×), and Home Delivery (1.94×) over the country average.

Where do Hol ab fans live in Germany?

Hol ab fans in Germany are most concentrated in Niedersachsen (reach 824,016), Bremen (reach 99,960), and Hamburg (reach 59,728). These three regions account for the largest share of the active audience.

What other brands do Hol ab fans also like?

Beyond Hol ab itself, the audience over-indexes on Birthday Gifts (1.53×), Home Delivery (1.94×), Corfu (regional unit) (1.58×), and Keeper (password manager) (1.97×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hol ab. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.