Kendall Jenner Audience in Germany

Kendall Jenner has an estimated audience of 1,003,978 people in Germany. 68.1% are female, 31.9% are male, average age 30.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: TikTok, Euphoria, Reddit, Business and industry, Superman.
The average Kendall Jenner fan in Germany is 30.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include TikTok, Euphoria, Reddit, with strongest over-indexing on TikTok (2.62× the country average). Demographically, the Kendall Jenner audience skews more female with an average age of 30.3, and over-indexes on personality traits such as Creativity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model
Demographics of Kendall Jenner fans
| Metric | Value |
|---|---|
| Female | 68.1% |
| Male | 31.9% |
| Average age | 30.3 |
| Estimated audience size | 1,003,978 |
Audience persona
The typical Kendall Jenner fan in Germany is more female, around 30.3 years old, with strong Creativity tendencies and a notable affinity for TikTok.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 261,770 | 1.19× |
| Bayern | 197,714 | 1.23× |
| Baden-Württemberg | 168,847 | 1.23× |
| Hessen | 106,006 | 1.39× |
| Niedersachsen | 92,526 | 0.95× |
| Berlin | 61,303 | 1.37× |
| Rheinland-Pfalz | 48,929 | 0.97× |
| Sachsen | 38,139 | 0.77× |
| Schleswig-Holstein | 34,511 | 0.96× |
| Hamburg | 29,198 | 1.29× |
| Brandenburg | 24,378 | 0.78× |
| Thüringen | 17,878 | 0.7× |
| Sachsen-Anhalt | 17,208 | 0.66× |
| Mecklenburg-Vorpommern | 12,927 | 0.67× |
| Saarland | 10,641 | 0.86× |
| Bremen | 8,400 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| TikTok | 2.62× | Internet & Social Media |
| Euphoria | 2.5× | Movies & TV |
| 2.93× | Internet & Social Media | |
| Business and industry | 1.51× | Business & Career |
| Superman | 2.97× | Movies & TV |
| Soccer | 1.9× | Sports |
| FIFA World Cup | 1.99× | Sports |
| UEFA Champions League | 2.03× | Sports |
| Mobile game | 2.85× | Games |
| Michael Jordan | 8.19× | Sports |
| Livemusic | 2.88× | Music & Radio |
| NBA | 3.59× | Sports |
| Patagonia | 4.95× | Fashion & Accessoires |
| Foot Locker | 5.27× | Shopping |
| Comme des Garçons | 6.55× | Fashion & Accessoires |
| ASICS | 4.43× | Fashion & Accessoires |
| Dog health | 2.91× | Pets & Animals |
| Gaming computer | 3.57× | Technology & Electronics |
| Deutschrap | 3.33× | Music & Radio |
| Sneaker collecting | 3.86× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.53 |
| Sustainability | BALANCE | 1.46 |
| Luxury Orientation | PREMIUM | 1.42 |
| Sports Activity | POWER | 1.29 |
| Design Affinity | PREMIUM | 1.27 |
| Early Adopter Mentality | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| India | 7.4% |
| United Kingdom | 4.5% |
See Kendall Jenner audiences in other countries
More Fashion model audiences in Germany
- Heidi Klum (5,008,696)
- Leni Klum (2,710,854)
- Alan Ritchson (2,548,667)
- Meghan Markle (2,083,392)
- Samantha Fox (1,968,870)
Frequently asked questions
How many fans does Kendall Jenner have in Germany?
Kendall Jenner has an estimated audience of 1,003,978 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kendall Jenner fans?
68.1% of Kendall Jenner fans are female, 31.9% are male, with an average age of 30.3 years.
Which brands do Kendall Jenner fans like most?
Kendall Jenner fans show strongest brand affinity for TikTok (2.62×), Euphoria (2.5×), and Reddit (2.93×) over the country average.
Where do Kendall Jenner fans live in Germany?
Kendall Jenner fans in Germany are most concentrated in Nordrhein-Westfalen (reach 261,770), Bayern (reach 197,714), and Baden-Württemberg (reach 168,847). These three regions account for the largest share of the active audience.
What other brands do Kendall Jenner fans also like?
Beyond Kendall Jenner itself, the audience over-indexes on Euphoria (2.5×), Reddit (2.93×), Business and industry (1.51×), and Superman (2.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kendall Jenner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.